Jaume Ros SEO Mastery Review: How to Be an SEO Expert?

October 24, 2024

Jaume Ros Salvador’s SEO Mastery is a practical guide for mastering all aspects of SEO. It teaches keyword research, on-page SEO, technical SEO, and content marketing SEO. Off-page SEO and link-building are also covered in the course. Other topics discussed in the program are local SEO, SEO analytics and reporting, advanced SEO techniques, and SEO tools and resources. SEO expert Jaume Ros leads the course. He gives practical assignments and real-world case studies to encourage critical thinking. The SEO Mastery course has 86 videos spread into 20 modules. Learning is self-paced, and the entire course lasts for 7 hours. SEO is profitable, and there’s a high demand for this service. 

I explored a way to make a recurring income with SEO. The method I discovered involves building and ranking sites using basic SEO strategies. I’ve been in the biz for over a decade. And, I have made consistent monthly passive income since day one. 

This article discusses what to expect inside SEO Mastery. I will talk about Jaume Ros’ teaching style and search engine optimization strategies. His Click.so the tool will also be tacked, including its features and selling points. 

SEO Mastery Pros and Cons

Pros of SEO Mastery

Comprehensive curriculum with a wide range of SEO techniques. Topics include mobile SEO, quality backlinks, semantic SEO, and topical authority. 

First-hand insights from SEO expert Jaume Ros 

Jaume shares practical tips, strategies, and tools he personally uses 

Beginner and intermediate users-friendly 

Customer support, which aids in the learning process 

Cons of SEO Mastery

Limited emphasis on some SEO tools 

Lack of practical examples compared to other courses 

No verified reviews from real students 

Some videos are poorly done and are not properly organized in modules. 

Videos are not properly titled and labeled, which can be confusing 

Price

$349 (occasionally offered on sale at $29) 

Refund Policy

No refund 

Origin

No information available 

Reputation

Jaume Ros has a reputation for abandoning projects. He launched 18 projects in total, but only 3 remain active to date. No positive or negative reviews as well. 

October 19, 2024

The modules are good. However, they need to be more organized. The lessons seem to be all over the place and are not titled properly.

Dmitri Sacon

4.0
4.0 out of 5 stars (based on 1 review)

How to Be an SEO Expert?

Learn the Basics of SEO Like Keyword Research and On-Page Optimization 

This involves learning how search engines work and crawl websites. Understand the importance of meta tags, header tags, and content structure. The role of semantic search and natural language processing are also crucial aspects of learning SEO basics. 

Use SEO Tools for Keyword Analysis and Performance Tracking 

Conduct comprehensive keyword research to identify high-value opportunities. Analyze backlink profiles to understand link quality and diversity. Track search engine rankings and organic traffic trends. Perform technical SEO audits to identify and fix website issues. And monitor competitors' strategies and adapt accordingly. 

Create a User-Friendly Website To Enhance Overall Experience

Consider factors like website loading speed, mobile responsiveness, and intuitive navigation. Implement responsive design for seamless viewing across different devices. Optimize page load times through image compression and code minification. Improve site architecture for easy navigation and enhance readability with proper formatting. 

Build High-Quality Backlinks 

Create valuable, linkable content that naturally attracts backlinks. Leverage broken link-building techniques and use PR to get mentions and links from media outlets. Join industry events and forums to build your network. 

Use Social Media Marketing to Increase Visibility and Drive Traffic

Focus on developing a consistent brand voice across all social channels. Create platform-specific content strategies like short-form videos for TikTok and LinkedIn updates. Engage with followers through comments, polls, and live sessions. Use social media advertising to amplify reach and target specific audiences. Monitor social signals and their indirect impact on SEO performance. 

Prioritize Creating High-Quality Content

Develop a content strategy that aligns with user intent and search trends. Create in-depth, authoritative content that provides value to your audience. Implement content clustering and pillar page strategies. Regularly update and refresh existing content to maintain relevance. Utilize various content formats, like blog posts, videos, infographics, and podcasts. 

Measure and Analyze Performance

Set up proper tracking using tools like Google Analytics and Google Search Console. Define the KPIs relevant to your SEO goals. Regularly review performance data and adjust strategies as needed. Conduct A/B tests to optimize various elements of your website and content. Create custom dashboards for easy monitoring of crucial metrics. 

What Do You Get With the SEO Mastery Course?

SEO Mastery students get 7 hours of content divided into 20 modules. There are 86 videos in total. The entire course is downloadable and has a 45.6 GB data size. The main topics discussed in the course are keyword research, SEO authority, competitor research, and content strategies. On-page mastery, SEO audits, and link-building strategies are also essential aspects of this course. Jaume concludes it by talking about SEO as a career and the future of SEO. 

SEO Mastery Modules

Module 1: What to Expect 

This module covers what to expect inside the SEO Mastery program. It also discusses the fundamentals of the Google algorithm. 

Module 2: Understanding Keywords 

Includes keyword definition, search intent definition, and short-tail vs. long-tail keyword comparison. It answers what keyword does to your content and Ahrefs keyword explorer. 

Module 3: Authority in SEO 

Covers lessons on establishing authority in your niche. 

Module 4: Competitor Analysis 

Includes lessons on keyword research and understanding competitors. Content checking and creating authority content are also covered. 

Module 5: Keyword Research Strategies 

This module shares practical strategies for doing keyword research. 

Module 6: Content in SEO 

This module discusses the importance of creating content. It covers business-related content like e-commerce content, SaaS content, and affiliate marketing content. There are also lessons on writing local business content and the essentials of content structure. 

Module 7: Content Strategies 

It covers lessons on how to prioritize content and e-commerce strategies. Service content is also discussed, plus a blog content guide. 

Module 8: On-Page SEO Mastery 

This module discusses what content SEO is. It covers lessons on how to appear on featured snippets and website architecture. Technical SEO is also tackled as structured data schema. There’s a bonus lesson in this module plus a 47-point downloadable checklist. 

Module 9: SEO Audits 

This module covers how to conduct technical audits. It teaches how to find and solve SEO issues and what to look for in keywords. 

Module 10: Link-Building Masterclass 

It discusses what makes a good backlink. The lessons covered are popular link-building strategies, guest positioning, determining quality backlinks, and buying backlinks. How to determine the quality of a link is discussed as well as upside-down link-building. 

Module 11: Advanced SEO Topics 

This covers lessons on semantic SEO and topical authority. 

Module 12: Speed Up Your Website Core Vitals 

This module discusses what core web vitals are. It discusses how to speed up a website and how to optimize WordPress. 

Module 13: Guide to SEO Success (International Level)

It covers lessons on website URL structure and geo-targeting. This module also shares pro tips for winning in SEO on a global scale. 

Module 14: What SEO Tools to Use and When to Use Them 

This module discusses SEO resources and tools. Jaume shares his ideal SEO tools set-up and the skills to invest in.

Module 15: Building an SEO Strategy From Scratch 

It discusses how to check SEO health levels and how to build a solid on-page foundation. This module talks about how to build links on autopilot. 

Module 16: SEO Strategies You Should Copy- Exclusive Content

This module shares exclusive strategies for gaining massive organic traffic. Jaume shares strategies for gaining 200M organic traffic, 43M e-commerce traffic, and 1.3M SaaS traffic.

Module 17: YouTube, the Ignored Search Engine 

It focuses on using SEO for YouTube videos. This module also shares tools strategies and the single best investment ever. 

Module 18: Starting a Career in SEO 

In this module, Jaume shares his personal experience in starting an SEO career. He shares tips on how to start a career in SEO and how to get clients. 

Module 19: What’s the Future of SEO 

Jaume shares his prediction of the future of SEO based on his experience and knowledge. He discusses how not to worry about algorithm changes and AI content strategies. There’s also a bonus PDF of his notes on recent helpful content updates. 

Module 20: Closing Remarks 

This module is the conclusion of the course. Jaume asks for feedback from his students to help him improve. 

SEO Mastery Curriculum

  • Introduction to SEO: SEO fundamentals and its role in digital marketing. 
  • Competitor Analysis: Identifying and analyzing competitors using tools to evaluate their strengths and weaknesses. This includes tools for competitor analysis like Ahrefs, SEMrush, Moz Pro, and SpyFu.
  • SEO Strategy Development: Guidance on creating effective SEO strategies tailored to business goals.
  • Keyword Research: Identifying valuable keywords and their role in website traffic. It covers keyword research tools like Google Keyword Planner, Ubersuggest, and AnswerThePublic.
  • Content Optimization: Techniques for creating SEO-friendly content that appeals to both search engines and users. It covers the importance of Expertise, Authoritativeness, and Trustworthiness as Google's ranking factors.
  • Technical SEO: Website design, site speed, mobile optimization, and the use of Google Webmaster Tools to ensure a well-structured site.
  • Link Building Techniques: Strategies for getting high-quality backlinks to enhance site authority and ranking.
  • Performance Analysis: Guide for tracking campaign performance and measuring results through analytic tools.
  • Maintaining SEO: Addresses ongoing site maintenance and adjustments to keep up with changing algorithms.

Who is SEO Mastery For?

SEO Mastery is for marketers who want to enhance their SEO skills and keep up with the latest trends and strategies. It is for content creators like bloggers, writers, and content marketers who want to optimize their content for search engines. And video creators who want to optimize their content for YouTube's search engine. SEO Mastery is ideal for website owners who want to improve organic traffic and online visibility. Online retailers who want to improve product visibility and drive more organic traffic to their stores could also benefit from the program. 

SaaS professionals who want to attract more customers could learn from SEO Mastery. It's helpful for affiliate marketers who want to improve their SEO strategies to increase commissions. Small business owners seeking to attract more local clients should learn from SEO Mastery. It's also suitable for beginners who want to learn basic and advanced SEO concepts, professionals who want to keep up with new practices, and developers who want to create more search-engine-friendly websites.

Who Is Jaume Ros Salvador?

jaume-ros-salvador-seo-mastery

Jaume Ros Salvador is an SEO expert, YouTuber, and the creator of Clicks.so and SEO Mastery. He is recognized in the SEO community because of his practical approach to modern SEO. Jaume finished high school at the American School of Barcelona. He earned his degree in economics from the University of British Columbia. In 2020, he joined a 9-week intensive full-stack web development program at Le Wagon. 

He started his career as a web developer. This enhanced his knowledge of the technical aspects of search engine algorithms. He was also in digital marketing for a decade. Both experiences helped him transition to SEO. In February 2021, he became the head of SEO at Camaloon World, a company that personalized promotional products. He built an SEO tool called New.to in January 2023, which he later sold to a subscriber to focus on Clicks.so. 

Jaume Ros’ Involvement with Ahrefs and SemRush

 He briefly hosted Ahref’s YouTube channel from Feb to September 2023. Ahrefs deleted his videos after they found out he was developing Clicks.so. Shortly after that, he hosted for Ahref’s competitor, SemRush. He launched Clicks.so in June 2023, which he claims is the cheaper alternative to leading SEO tools. 

jaume-ros-ahrefs-semrush

What Is Jaume Ros Salvador's Clicks.so?

Clicks.so is a comprehensive SEO tool for keyword search, site statistics, backlink analytics, and site audit. It was launched in June 2023 by Jaume Ros Salvador and is currently in its beta phase. It is designed for users who want to get comprehensive data on their online presence. Its competitive analysis feature lets users effectively analyze their competitors. 

Key Features of Clicks.so

  • Project Space: Users can add projects to track their growth over time. It displays keywords, monthly organic traffic, traffic history, and locations.
  • Keyword Research: Users can search for keywords and select specific countries or language pairs. It provides data on keyword difficulty, search volume, average cost per click, and volume trends.
  • SERP Analysis: Shows rankings for top pages, up to 100 results for each keyword. It displays estimated traffic, URL power, and domain power. Clicks.so also show backlink quality and quantity for the entire domain. 
  • Site Stats: Provides detailed reports for domains and URLs. However, sub-domains and sub-folders may still be unavailable. The tool also shows data on keywords, estimated traffic, domain power, backlinks, and referring domains. It offers valuable insights into trends over time, traffic by location, top pages, and historical keyword positioning.
  • Backlink Analysis: Displays domain power, referring domains, and backlinks trends over time. This includes a full backlinks report with details on source domains, URLs, domain power, page power, spam score, and link types. However, I'm quite skeptical about Clicks.so's ability to generate high-authority backlinks because it's relatively new. I recommend buying high DA backlinks because they have above 70 scores. 
  • Site Audit: Crawls websites to identify SEO issues. The number of pages crawled depends on the user's subscription tier availed by the customer. It shows the score and highlights errors and warnings. The tool also lists specific issues found, like missing image alt tags, and shows the affected URLs.

What Is Jaume Ros' Claims?

Jaume Ros claims that Clicks.so is a beginner-friendly SEO tool. He claims it is everything you need to get more clicks. 

Debunking Jaume's Claims

Clicks.so has keyword research, SERP analysis, site statistics analysis, site audit, and backlink analysis functions. However, these features don't guarantee to get more clicks. To drive more clicks, the website should appear in the search results. Although Clicks.so offers keyword research function, creating ranking content still depends on the creator. Getting more clicks also involves technical factors like page speed and user experience. Mastery in these areas come from immense SEO experience. A tool like Clicks.so can help optimize your site, but it doesn't have everything to get you more clicks. 

Is Learning SEO Worth It?

Yes, learning SEO is worth it because it helps websites rank higher in search engine results pages (SERPs). Higher rankings increase a brand's visibility, leading to more free traffic. Additionally, learning SEO builds credibility for your site, as users often perceive top-ranking websites as more trustworthy and authoritative. Mastering SEO gives you an edge over competitors who may not be optimizing their websites effectively. Since search engines frequently update their algorithms, having a solid understanding of SEO enables you to stay ahead of these changes and maintain good rankings. SEO research tools provide valuable insights into what your audience is searching for, helping you create relevant and valuable content.

For anyone involved in digital marketing or looking to improve website visibility, doing an SEO course is worth it. It is a valuable skill for any online business. If you prefer not to handle SEO yourself, paying for an SEO course is worth it. as it drives organic traffic and allows you to focus on other aspects of your business. Professional SEO can yield a good return on investment (ROI) through increased visibility and targeted traffic. Knowing SEO and marketing your skills can generate income online, but it's not guaranteed to be enough on its own. SEO professionals make substantial income online. SEO specialists make around $5,615 per month. It shows that SEO is still in demand because online competition grows, and businesses need SEO to stand out. However, basic SEO concepts take about 1-2 months to learn. It takes about another 6 to 12 months to be proficient in your SEO skills. Local SEO mastery is an ongoing process. There are always new changes in search algorithms, so you always need to adjust your strategies.

How to Make Money With SEO?

  • Start a Local Lead Generation Company: It helps local businesses improve their online visibility and supplies them with leads. Estimated monthly income is $2,000 to $10,000 if you're charging $20 - $500 per lead. 
  • Offer Freelance SEO Consulting to Business Clients: Give expert SEO advice to business clients. Conduct SEO assessments and provide improvement strategies. Market your freelance consulting service on Upwork or Fiverr. Estimated monthly income is $3,000 to $15,000. This income projection assumes you have 2-5 clients per month at $1,500 - $3,000 per project. 
  • Create an Online SEO Course: Sell courses on platforms like Udemy or Teachable. Your course should focus on teaching practical, actionable SEO techniques to new and intermediate business owners. The estimated monthly income is $1,000 to $20,000. Actual income depends on course price and number of enrollees. 
  • Monetize High-Traffic Websites: Convert visitor numbers into revenue through advertising, affiliate marketing, and selling products. Offer content syndication services and tailor them to the target market’s interest. The estimated monthly income is from $1,000 to upward of $50K. Traffic volume and niche affect the actual income.
  • Build an SEO Agency: Offer comprehensive SEO services to businesses. Recruit skilled professionals in SEO, social media, and digital marketing. Scale this by creating an efficient business process through automation tools. Estimated monthly income is from $5,000.

Is knowing SEO and then marketing your skills enough to generate income online?

Knowing SEO and marketing your skills can generate income online, but it's not guaranteed to be enough on its own. SEO professionals make substantial income online. SEO specialists make around $5,615 per month. They specialize in content creation, link building, and performance analysis. SEO managers make around $7,183 per month. They lead and manage a company's SEO efforts and develop new strategies. An SEO director makes around $9,444 per month. They lead the organization’s overall SEO plan and strategy. 

What Is the Average Cost of SEO per Month?

The average cost of SEO per month is from $500 to $5,000. The actual cost depends on the type of services availed, the scope, and its complexity. Basic SEO packages include keyword research and on-page optimization. It typically costs around $500. SEO content creation may also be available as add-ons. An advanced SEO package could cost around $5,000. It could include complex tasks like SEO audits, link building, and technical SEO analysis. 

Small Businesses: Typically range from $1,500 to $3,000 monthly.

Medium-Sized Businesses: Costs can go from $1,500 to $5,000 per month.

Enterprise-Level Companies: These may need to allocate $5,000 and above for comprehensive services.

How to Earn Passive Income Using SEO?

Earn passive income using SEO through a business model called local lead generation. This business uses basic SEO techniques to rank on Google. Unlike most business models, you don’t need to become an expert to start a local lead gen biz. All you need is a basic understanding of keyword search, backlinking, and on-page optimization. Experience in content writing helps. But if you don't have a writing background, tools like my free content writer will help you create optimized content. 

Local lead generation builds optimized websites or landing pages tailored for specific local services. Implementing local keywords and maintaining accurate business listings ensures visibility. Lead gen agencies make money by selling leads to local business owners. It is less saturated because you're only competing at a local level. I've been in this business since 2014 through Dan Klein's program. One of my successful sites for a tree care company still makes passive income today. I built that site 7 years ago, and it makes around $2K per month. 

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