Blake Snodgrass Agency Collective Review: The Six Pillars of an Agency?

October 25, 2024

Agency Collective is a program created by Blake Snodgrass to help marketing agencies grow their businesses. It teaches strategies for lead generation, client retention, and agency management. The program offers training, coaching calls, and networking with other marketing pros.

Agency Collective reviews are positive. Agency owners working with Blake highlight his insights and support. Reviews are sparse and I haven't found any negative ones.

This Redditor shared their experience with Agency Collective after taking the free trial. They had such a good experience that they continued with the paid membership. They recommended Agency Collective, highlighting the value it provides.

On another Reddit post, a user recommended Agency Collective. They mentioned that they know Blake personally. They have watched him scale multiple agencies to 7-figures.

Generating leads for other people's businesses is a lucrative career. I have been making money selling leads to local business since 2014. With the right strategies, you can make good money.

This article covers the Agency Collective program and the "Six Pillars of an Agency" framework. You will then learn what the program includes and if members succeed. Then you'll discover all about who Blake Snodgrass is. Lastly, we'll discuss the marketing agency business model and ways of generating leads.

Agency Collective Pros and Cons

Pros

Provides a supportive community of nearly 500 agency leaders 

Creates opportunities to discuss challenges openly

Helps you run and grow a happier, healthier agency

Cons

Time commitment to participate in community activities

Potential information overload from numerous discussions

May not be suitable for very early-stage agencies

Price

Agency Collective costs $297 per month.

Refund Policy

Agency Collective has no refund policy as there is already a 14-day free trial

Origin

Agency Collective was founded in 2023

Reputation

Agency Collective has a good reputation among digital marketers

September 29, 2024

I’ve been following Blake for years. He’s great at what he does and his agency is doing great itself.

Bill

5.0
5.0 out of 5 stars (based on 1 review)

What Are The Six Pillars of an Agency?

The six pillars of an agency form the foundation for success in the digital marketing world. These pillars, as outlined by Blake Snodgrass, help agency owners assess and improve their businesses.

  • Lead Generation: This pillar focuses on attracting potential clients to your agency. It's crucial for maintaining a steady flow of opportunities and ensuring business growth.
  • Sales Process: A clear sales process converts leads into clients. This pillar involves developing effective strategies to present your services and value proposition.
  • Closing: The ability to seal the deal is vital. This pillar stresses the skills needed to close deals with clients.
  • Onboarding: A smooth transition from prospect to client is essential. This pillar covers how to integrate new clients into your agency's workflow.
  • Fulfillment: Delivering on your promises is key to client satisfaction. This pillar focuses on executing projects and providing the services you've committed to.
  • Account Management: Maintaining strong client relationships is crucial for long-term success. This pillar involves ongoing communication, addressing concerns, and ensuring client satisfaction.

These six pillars can help you find and fix bottlenecks in your agency. Once you understand them, you can scale your business sustainably.

What Do You Get With Agency Collective?

  • A supportive community of fellow agency owners
  • Regular updates on the latest client acquisition strategies
  • A detailed roadmap for scaling your agency
  • Accountability measures to keep you on track
  • Options for one-on-one support
  • Resources for creating and converting opportunities
  • Tools to streamline your operations
  • Virtual support meetups

The program offers virtual support meetups. They will address specific bottlenecks your agency may be facing. These sessions provide practical solutions to common challenges. 

Who Is Agency Collective For?

  • Agency Owners: This group includes founders of small to medium-sized agencies, startup agency entrepreneurs, and leaders of established agencies seeking to scale their businesses.
  • Freelancers: Independent contractors in marketing and creative fields. They include solopreneurs moving to agency models and consultants seeking collaboration.
  • Creative Professionals: This includes designers, copywriters, developers, digital marketers, strategists, brand specialists, and content creators.

Agency Collective Success Stories

Blake shares a handful of member success stories on the Agency Collective website. These are mostly members praising one or more aspects of the program. There aren't any real-world examples in any of these testimonials on the website.

From $2K to $100K Per Month: Jacob's Agency Growth Journey

In a YouTube video titled "He Went From $0 To $100K/mo... Here's How," Blake Snodgrass interviews Jacob, a member of the Agency Collective. Jacob shares his story of how joining Agency Collective grew his agency. From a modest $2,400 per month, he made his first $100,000 month in just over a year of joining the program.

Key points from Jacob's experience include:

  • Mindset Shift: Jacob stresses the need to shift to a growth mindset.
  • Strategic Implementation: He discusses systems to support business growth. This includes hiring key roles, like media buyers, account managers, and fulfillment staff.
  • SEO and White Labeling: SEO use raised his ticket prices and client retention. Jacob also explored white labeling, which he had not done before.
  • Client Acquisition: His best strategies were to improve Facebook ads, switch to a non-branded page, and sell end-results, not just leads.
  • Building Systems: Shift from client acquisition to talent acquisition. This will help the business grow and improve.
  • Advice to Others: Jacob advises agency owners to think long-term. They should remove tasks from their plate early. They must also be willing to sacrifice short-term profit for long-term growth and scalability.

Jacob's story shows the power of planning, community, and adaptability in quickly scaling an agency.

Who Is Blake Snodgrass?

Blake Snodgrass is the founder of AgencyCollective®, a coaching and consulting company. Based in Corpus Christi, Blake is known for digital marketing and agency scaling. His experience includes launching and scaling four separate 6- and 7-figure online businesses.

Blake actively shares his insights on YouTube. He gives agency owners and coaches resources that help solopreneurs transition to 7-figure business owners. His content focuses on helping solopreneurs transition to 7-figure business owners. Blake has a communication and media studies degree from Texas A&M University.

Blake Snodgrass's businesses:

  • Founder and CEO of AgencyCollective® since 2023. The platform supports digital marketing agency owners. It offers daily resources, tools, and a community.
  • Founder of Client Acquisition Mastery since 2022. They help agency owners double their revenue in 60 days. The company does this by building automated marketing systems. They also provide solutions for consistent client acquisition.
  • Founder and CEO of Anchor Media Solutions LLC since 2012. This is a digital marketing agency. They help businesses grow revenue through advanced internet marketing. They also execute marketing plans to optimize ROI and increase client reach.
  • Co-Founder of Locate since 2017. The lead generation agency provides pre-screened leads for various real estate sectors. It handles prospecting, lead generation, nurturing, and conversion tracking. This lets clients focus on closing deals.
  • Former Owner/Partner at Hite Digital Austin TX from 2021 to 2022. The digital marketing agency empowered people to grow businesses. It valued family, personal growth, and excellence. The business was acquired in June 2022.

Is It Worth Starting a Digital Marketing Agency?

It is worth starting a digital marketing agency, as there is a high demand. This demand creates many opportunities for digital marketers.

A digital marketing agency can be profitable. But you should specialize in high-value or specialized services. With flexible pricing, agencies can adapt to client needs and market conditions. And with a focused niche, you can attract more clients and charge higher rates. Specialization enables targeted marketing and the development of deep expertise.

Furthermore, you can scale your digital marketing agency gradually. Many successful agencies start small. They may even do some free work to build a portfolio and reputation. As they gain clients, they can expand their team and services.

Starting and running a digital marketing agency is hard work. It requires continuous learning and the ability to deliver results for clients. But, as more companies want a strong online presence, those with marketing skills can have a great career running a digital agency.

Ways of Generating Leads For Small Business Owners

  • SEO (Search Engine Optimization): By optimizing a website with relevant keywords, owners can boost traffic. Warm leads come in from those searching for products or services.
  • Content Marketing: Creating valuable, engaging content attracts and nurtures leads. These high-quality insights help establish the business as an authority in its niche.
  • Social Media Marketing: Using Facebook, LinkedIn and others help businesses reach target audiences and generate leads.
  • Email Marketing: Build an email list and send targeted, relevant content. This nurtures relationships with potential customers and also generates leads.
  • Pay-Per-Click (PPC) Advertising: Google Ads lets businesses show ads to users based on search terms. It generates immediate visibility and potential leads.
  • Networking and Referrals: Building relationships with other businesses extends your reach. Encouraging satisfied customers for referrals also generates high-quality leads.
  • Cold Calling: Strategic cold calling can still reach potential customers if you have a good script.

Marketing agencies can use these strategies to build a strong, diverse lead generation system. It will provide a steady stream of potential customers.

My Recommended Way to Make Money by Generating Leads

Local lead generation is my recommended strategy for making money by generating leads. By using SEO to rank your site locally, you create a sustainable flow of traffic. You then sell these leads to local businesses or rent out the site to earn passive monthly income.

conclusion-digital-marketing

In a digital marketing agency business, you improve clients' websites. You are paid either on a project basis or recurring to maintain the site. In local lead generation, you own the website. This means you have complete control of the business. Often, websites stay ranked on the local Google results for years. This means once your site is ranked and rented, it's practically earning hands-free.

Scalability is also where local lead generation excels. Growing a digital marketing agency means increasing spending on marketing and outsourcing work. Scaling a local lead generation business means repeating the rank and rent process. There is no limit to how much you scale, and you can do it faster. This makes local lead generation has the best chance to create financial freedom.

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$52K per month providing lead generation services to small businesses

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His #1 online business recommendation in 2024, is to build your own lead generation business.

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