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Read below for examples of actual lead gen sites and the strategies we use
to make them profitable.

WATCH THIS FIRST

BOOK YOUR COACHING CALL TODAY

To join our program, we make sure you're a good fit for us.

Please, serious applicants only.

Why Our Program Stands Out

Amazing Vehicle (skill-based biz)

After trying affiliate marketing, dropshipping & Amazon FBA - for me, finding the right vehicle (biz model) made all the difference. The reason why I love lead gen so much is because its skill based, its not dependant on product trends, or finding the perfect niche. It's a high-level in-demand skill like being a plastic surgeon, however unlike a surgeon who has to trade his or her time for dollars, we also leverage another powerful business concept which is owning assets that produce income for us 24/7 like owning real-estate, our sites once they rank continue to generate leads for our clients on auto-pilot.

  • Work from anywhere - all you need is a laptop & internet connection, you can live in other countries and still work with clients anywhere in the world (true location freedom)
  • Long term passive income - I have sites from 2014 that make me money every month, most of these sites I haven't touched in years (when you know how to properly rank in Google, its longterm results)
  • High Market Demand - What biz owner doesn't want more leads? Because we can generate leads with free traffic, we can give businesses FREE leads so that they're begging to work with us, landing a deal becomes very easy this way.
  • High Barrier of Entry - It's not easy to figure out how to rank websites at a high level, we have a proven process that not too many ppl know about, this ensures that our biz doesn't become over saturated with people trying to get rich quick.
  • Helping Local Businesses - we only make money when our clients make money from our leads, its a win-win and it feels great to be in a biz where you're making a valuable difference in our client's lives & their business.
  • Versatility - There's over 100 niches to choose from and thousands of cities, we can provide our services to essential services that will always be needed in society like plumbers, roofers, electricians, etc. This is why our lead gen biz is recession-proof.

Ongoing Leadership & Mentorship

2x Weekly Live Coaching (since 2014)

Dan provides live coaching 2 times per week in our private facebook group. I've joined many coaching programs but I've not seen anyone continue to provide the passion, energy & effort in motivating & coaching students, over this long period of time like Dan and his wife Tori. It's a one time fee to join our program but you get on-going coaching from Dan, who's a gifted serial entrepreneur that's created multiple 7 figure businesses. IMO he is even more gifted as a teacher. Overtime not only will you become great in lead gen but you will be coached on how to be a great entrepreneur. It makes a huge difference when you can get on-going feedback & advice from someone like Dan, that's been there & done it, to pick his brain on a weekly basis is invaluable. Most programs you just get recorded videos that a "coach" made, with us you get that plus actual on-going mentorship. Twice every week.

Amazing Community of 7400 Students

Our program has been around since March of 2014, to now have 7400 students and our level of on-going testimonials we're producing daily is a testament to what we're teaching works. It is a huge advantage to be able to share ideas & strategies with fellow students as we have created a culture of collaboration & supporting each other because we know in this biz model there's more than enough to go around. I've received so much help from other students over the years its mindblowing, many students will admit that the access to this private community is one of the best assets of joining this program. It is just hyper-motivating to surround yourself with other like-minded people grinding at this biz model everyday & sharing their wins. Many students form biz partnerships & local meetups. I've formed life-long friendships which is priceless. We really believe in the motto: "You're the 5 peoiple you hang out with"

Teams (Accountability)

When you join our program, you have the option on getting on teams where we break students up into smaller groups of 10, with a team leader and a succcess coach assigned. You check-in weekly with your teams with specific assignments and goals to achieve for the week. This also gives you opportunity to really connect with other students in your team and the success coach is there to make sure you're not getting stuck anywhere in the training. Check out this page to see all the students raving about teams & how it has "lit a fire" under their butt to take massive action & make huge progress in their business. This has been a game-changer for a lot of students.

Refined Step-by-step Training

"Trust the Process"

No other program has been teaching our model for as long as we have. (since 2014) Dan & the team have learned a few things over the years about how to make this biz model into a simple step-by-step process so that students from all walks of life can get results just by trusting & following our process. We continue to innovate & update the training so that we remove as much variables as possible that caused some students to get stuck in the past. We have also gotten other successful students to add to the training their own tips & tricks they've figured out in their journey so that our  students today are able to get bigger results faster than ever before

High-level SEO Training by Me

Over the years I've developed world-class skills in ranking websites in Google especially with this blog which ranks for some of the toughest keywords on the internet. I've become partners with Dan now where I provide the SEO coaching in the training as well as provide live coaching in the group, auditing students sites if they're having issues ranking.

Besides myself, we also have other students that have become leaders / success coaches in the group, all with their own specialty. We have a coach for GMB, Paid Ads strategies, BNI Groups, Linked-In prospecting & More.

Software & Tools for Success

We have a whole suite of software & tools for our students to move this business along efficiently, most notably our own in-house web builder & call tracking software. Our web builder makes building lead gen sites a breeze since the web design has been templated & its a click & drag. Our own call tracking software has built-in invoicing and auto-billing which makes it easy for us to get our client's credit card on file and the software can automatically charger per lead. Dan & the team are constantly looking to innovate & come up with new softwares that give us a competitive advantage and make this biz even better for our students. For example, we have developed a new software that makes it 10 times easier to find lucrative niche + city for us in 2021.

Live Events

Dan, Tori & the team have been doing annual Vegas event every year since 2015. We've also done various other smaller events like regional events in 5 different cities, sales school & other masterminds. Takes a lot of planning to pull these events off but the leaders of this group know just how important these live events are in building up the culture. And they're right because once you join our group you will feel that there is this genuine family-like vibe that makes us very unique & special in the online coaching space. Many of us have known each other for years now and we value this group as much as we value our business & our mentors.

These Lead Gen students took the plunge. Here's what they have to say:

(Scroll right > for more)

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We have thousands of testimonials.

Our students were just like you: Optimistic, curious, and cautious. But eventually they enrolled. Click the button below to hear what they have to say about Lead Generation.

We can talk about our business model all day, but our community is what defines us.

Meet Dan, our fearless leader. 
Lead Generation was his idea...

This is me, Ippei, and this is my first interview with Dan before I became a partner in the company.

This is Tori, Dan's awesome wife.

Here's a vid of our students talking about our program & live events.

Covid might have kept us indoors for a while, but it didn't stop the hustle.

Lead Gen makes our lifestyle possible, but the connections we've made are what give it all meaning. We've heard we throw a good party, too...

Los Angeles

Miami

Dallas

New York City

2020

2019

We've done a Vegas Event every year since 2015.


Below are pics from the 2020 event.

Real people. Real victories. We laid out a path to success; and they chose to follow it.

In-depth interviews with students on how they used the lead gen skill to change their lives

Jarret from Construction to Lead Gen (Started druing the Pandemc)

New Interview (added 8/26/2021)

Adam Quits His $200k a Month Job

Josh is Making $160K a Month

Jamie: The New Mom

Leaving Real Estate For LG: Marco

65 Year Grandmother Making $10k/mo

LG From Small Town America: Steph

On Classroom Teaching: Jessica

Damien, the Youth Pastor

Peter's Case Study

Beau Supports His Family's Farm With LG

Alec Paid His College with Lead Gen

Dustin, the Engineer

Jamie, the Waitress & Yoga Teacher

Wesley, the Real Estate Investor

Pastor and Verizon Sales Rep: Chris

How To Land Clients: Trevor & Devan

Caleb Became a Sales Master

From Soul Sucking Sales Job to LG: Kelly

Classroom Teacher: Charissa

From Finance to LG: Aimee

Todd, the Roofer

From Childcare to LG: Greg

Yes. The Lead Gen business model works worldwide.

Canada, Australia/NZ, Europe & More

You can even be in other countries but still land clients in the US

The Scottish Australian: Craig

Montreal Web Dev: Dom

Lead Gen In Sweden

LG in Australia: Reggie

Ibi, the Scientist from Perth

Showcasing students' journey through their FB posts

March 2022 Testimonials

February 2022 Testimonials

January 2022 Testimonials

December 2021 Testimonials

I quit my job! Pt. 2

I quit my job! Pt. 1

Big sacrifices for big paydays ($120K per month)

New house, new car; Made over $300K!

$15k per month in 19 months!

$17K per month after a year and a half in the lead generation coaching program

"Leads in advance is highly effective" ($33K raise for one site)

$10 per month because of a deep desire to succeed and unfailing perseverance

Lead generation sites passively pay Korey $5000 per month

Corporate employee to business owner. "This is not just a training program. Some things will take you out of your comfort zone, but that's ok, because that's how you grow."

Ex oil field worker earned over $100K on only 5 lead generation sites.

From luxury auto sales to doubling his previous income and passively earning over $15K per month.

3 time university dropout changed her family's life. Made her sister's company become the top performing cleaning company in Alberta, CA and surrounding cities.

After joining the program, learning from their mistakes, Maud and her partner now earn over $15K per month while traveling the world.

Previous sales director with an electronic security company now owns his own fence contracting business earning over $750K per year

An engineer by trade and father of 3 now earns thousands of dollars by helping other small businesses grow.

Ryan has an IT background but now earns 6-figures, helping small businesses generate more leads with his over 100 lead gen sites.

Willy joined the lead gen coaching program in 2019 after having sold health insurance. He earns thousands of dollars in passive income every month while working from home.

The corporate financial world had Bryan looking for ways to make money online. After learning lead gen he now earns 6-figures per year.

Christian signed a $10,000 SEO deal weeks after joining the program. Two of his lead generation sites were rented out within the same timeframe.

Damian did Uber and Lyft, but decided to earn money in a different way. Now he has earned over $300K.

A former welder can still provide for his family after having surgery on his arm because of lead gen. Rob now works in lead gen full-time.

Kelly's agency is outdoing other agencies in her areas who claim to generate leads. Her annual revenue is in the 6-figures.

Kyle used to work in television but wanted to move out of Los Angeles. Local lead generation helped him make the move after one client who pays $7500 per month. Today he earns well over $10K per month.

One decision can change your life forever. What kind of person are you?

Please, serious applicants only.

Does this work in other countries?

We have students from all over the world: Europe, Southeast Asia, Japan, Australia, Africa, South America & more. Yes you can be from anywhere in the world and land US clients. Or any client in any country.

What if I'm not good at English?

We have plenty of students that found out that it's not so hard to converse with local business owners that desperately want your leads even if English is not your first language. For those that definitely don't want to talk to anyone, well... we have a solution for that as well. We teach those students how they can hire their own sales people or you can easily partner with another student in our program that loves talking to biz owners.

What if I'm not confident about sales?

No worries. Sales can be intimidating for most folks - and for many of our students this is one of their primary concerns. Here's the thing, though... Our model will have you providing leads to the businesses before you even make first contact. Our phone software allows for call forwarding - and you can even attach a pre-recorded voice message to each lead. This means that not only does the service sell itself, but your target business will also know where the leads are coming from. Trust me, most of these businesses will be more than enthusiastic to finally hear from the mysterious person who's been sending them tens of thousands of dollars in free leads. Additionally, we provide tried and true email and phone scripts, as well as pre-written contracts to make the process all the more smooth. However, if you really can't stand to be on the phones, you can always partner up with another student or even hire a salesperson.

What if I'm not tech savvy? What if I'm clueless about digital marketing?

Dan is the most non-technical guy, yet he has made millions in this business. How? Because what we do is more strategic, NOT technical. This is a common misunderstanding. We use simple click & drag web builders that take all the html coding stuff out of it.

Why do you guys call it Digital Real Estate?

We leverage the power of the internet, content creation, and ability to organically rank sites in Google to build out digital assets (websites) that we then rent out to local businesses. Because we own the asset, the biz owner has to keep paying us month after month like they're our tenant paying us rent, if they don't make payments, we can simply send the leads to their competitor. We are the landlords of our own digital real estate (lead get sites). If you build it, they will come.

What if the business owner already has a website?

Most business owners already do, it makes no difference. Think of our sites as virtual billboards... 1 company can own 1 billboard or 10 billboards, the more billboards they have out there the more leads they will generate. Our clients can keep their site going, its just that soon they will realize that our lead gen sites are more valuable because its ranked at the top position in their market. Its almost as if they now own a billboard that's at the highest traffic part of town.

What's in it for you?  If the Lead Gen business model is so great, why share it with me?

Let's be real here. We're entrepreneurs and we like growing our business. Let's say you take our course and six months later, you're making $6000 a month. Are you going to just stop - or are you going to keep scaling? While a small subset of our students hit the brakes after a while (and enjoy their passive income), the reality is that most scale to the moon. Simply put, it's fun to make money. It's fun to work on something that is actively making your life better. It feels good to be successful. Some of us became millionaires by simply repeating the build, rank, and rent process over and over, but we figured out a way to effectively teach our method and to share our passions with the world. We also started connecting with our students. Real friendships started forming - and we saw the difference our business model made in their lives. Sure, the money is great, but the Lead Generation family is what gives it all meaning. It is the center of our joy. Diversifying your income is what being an entrepreneur is all about, this is what we'll be teaching you as well. Teaching is just another way to monetize a skill, similar to a master barber that decided to open up his or her own barber school. Some people like Dan, derive more value out of impacting more people than simply just working with local business owners.

Why don't the businesses just do it themselves?

Why don't you replace your own roof? Why don't you fill that cavity? Why don't you fix the broken sewage pipe under your house? Why? Because it's hard and requires decades of experience, expertise, and straight up guts. The men and women of skilled labor are the backbone of our society and deserve all the respect in the world. They took their energy and focused it on learning essential skills - and unfortunately, most are just too busy to be able to effectively master digital marketing. That's where we come in. We lay out the foundation for the mastery of our own craft - and every moment of your life that you dedicate to Lead Gen, the better you will become. Marketing mastery is within your grasp. It will be a skill that will elevate you - and those around you - for the rest of your life.

What if I don't have the time or money?

Other than domains, hosting, and some tracking numbers, the start up costs are exceptionally low. You can easily build a site for $40. After that, it's just a matter of having patience. All you need is a few hours a day. Regarding the course itself, we offer income scaling and payment plans and I assure you, we will not sell you something we believe you cannot responsibly afford. Give us a call and we'll figure out something that is respectful of your financial resources.

Can I do this while working another job?

Of course you can! I kept at my day job until I eclipsed my salary, which took me about half a year. I dedicated two hours every day after work to building my sites and client prospecting. Heck, we have hundreds of classroom teachers in our ranks who do Lead Gen as a side hustle and keep teaching because they love teaching. We have doctors, lawyers, farmers, musicians, artists, programmers; we have folks of all walks of life and occupations. Some come in wanting to leave their jobs behind, while others just want a legitimate way to make passive income, so they can better enjoy whatever they're passionate about.

Why should I schedule a call? So you can sell me?

Sure, we'd ideally like to sell you the course. But we don't just let everyone enroll. We want our students to be successful and you gotta have what it takes to see this through. The barrier of entry is high for a reason - and quite frankly, we'd prefer to keep the chumps out of our lane. We value the culture inside our program, a very tight knit family of driven, hard workers. By the end of the call, we'll both know if you're the right fit for Lead Generation

If you're interested in making passive income on the web, it's likely you've
run across Amazon FBA, Facebook Marketing, and/or Dropshipping.
Here's a quick rundown on how they compare to Lead Generation.

Amazon FBA

  • The biggest issue with Amazon is a lack of control. You're bound to a platform, you're a middleman, and your hands are tied behind your back.
  • If Amazon decides to increase their fees (like they did in 2018) or if you run into issues with your account (which happens more than you'd think), you're out of luck.
  • To really make a splash in 2021, you need money. Lot's of it. About $15,000 should do the trick - and at that point, you just gotta hope your product sells. And if it does sell, hopefully Amazon (or a Chinese copycat with limitless capitol) doesn't copy and undercut your products. Remember, every time you see an "Amazon Basics" product, know that dozens of smaller companies were put out of business because Amazon decided they could do it cheaper. This biz is getting exponentially more saturated in recent years.
  • Successful sellers might make 10-15% per product, which makes sense if you have millions to play with. But for your average FBA wannabe, there's way too much risk for increasingly fleeting rewards.

Facebook Marketing

  • Once again, with Facebook Marketing, you're locked into a platform that creates a false illusion of control. They change their TOS more often than you any other platform online. Each time greatly impacting what you can get away with on the ad.
  • Sure, you can charge a fee for running ads for stylish local businesses, but there's no good way to provide proof that you're actually making them money. In six months you'll likely get fired, because the local coffee shop barista told her boss she can do Facebook ads for free.
  • Eventually you'll find you can make more money running spammy ads for weight loss programs, but, oh crap, your account just got banned because 2 people out of 5000 flagged it. Time to go buy more Facebook accounts on Craigslist, burner laptops, and fresh IPs to cover your digital footprint so you can keep running ads. Very time consuming and unreliable.
  • I promise you, if you care about making more than $2000 a month, these are the things you'll be dealing with. Let's be real, too... How often do you even click (or even notice) Facebook ads? Probably not very often, because they're mostly ineffective. This is why burnout rate in FB ads are extremely high amongst marketers.
  • You have to pay to play, which means you take all the risks. Even if you have large daily budget there is no guarantee you'll turn profits, FB will spend your money regardless. You have no control over how FB spends it, even if the ad is not producing, FB will make sure the entire daily budget is spent. There's no days off with FB ads, because you're constantly having to pause under performing ads and tweak them to make sure you're not losing money.
  • At the moment, this may seem unfathomable, but I assure you Facebook will not be around forever. All of these platforms will meet their end someday. Even if Facebook is around for another decade, the platform will change - and will react to other changes in the market. Recently, Apple blocked Facebook ads and data mining for its users. In Q4 of 2020, over 65% of mobile users owned an iPhone; a devastating turn of events for Facebook marketers.

Dropshipping

  • You have to compete with the rest of the world - and unless you're selling unique apparel, you can bet that your products will be on Amazon and sold for cheaper.
  • Anyone can copy your dropshipping business. The barrier of entry is way too low. It is the most saturation internet business at this point. Making the profit margins slim and the business is not long-lasting even if you find a winning product.
  • You get to enjoy spending half of your profit on ads. Lots and lots of ads, which you have to develop, test, and monitor (unless you like hemorrhaging money). Remember, as a of few months ago, Apple users will no longer see your ads.
  • Disgruntled customers demanding refunds are a joy to work with, too.

Congratz! You've made it to the bottom of the page.

I'm sure our program has been on your mind lately - and you're probably
enjoying the thoughts of what life could be like if this Lead Gen thing works out.

What would life be like if you made $5000 a month, $10,0000 a month, $20,000 a month?

At the end of the day, it's all on you to find the answer to that question.

You have to take ownership of your life. Stop making excuses.

Dreams and fantasies are worthless without action.

One step forward is all that it takes.

Schedule a call today.

Serious applicants only, please.

questions & answers

thE FOLLOWING QUESTIONS ARE ALL ANSWERED IN THE WEBINAR, BUT HERE'S MY TWO CENTS.

WHAT ARE YOUR FAVORITE ASPECTS OF THE lg BUSINESS MODEL?

Not saturated like Amazon FBA & Dropshipping. We don't depend on a trending product for our success. Lead generation skill will always be in high-demand.

wHAT ARE THE BENEFITS OF OWNING YOUR OWN ASSETS?

Whoever owns the assets, has the upperhand. My clients can never leave me because I control where I send my leads. If I don't like my client, I can replace them as well.

IS THE LG BUSINESS MODEL SATURATED?

We've been coaching students since 2014, I explain why "saturation" is not a complaint that our students talk about in our group.

WHY IS ORGANIC TRAFFIC BETTER THAN PAID (ADS) TRAFFIC?

People that talk about doing paid ads for clients is better because its faster, is wrong. I explain why. This is why you want to avoid businesses that promise instantaneous results, because those are businesses that don't last long-term.

how do you actually sell the lg service to clients?

Because we generate leads with free traffic, we can afford to send businesses FREE leads, this allows us to close our clients before we even reach out to them.

can i not just learn lg on my own?

Because we generate leads with free traffic, we can afford to send businesses FREE leads, this allows us to close our clients before we even reach out to them.

why makes dan a great coach?

Dan has over 13 years of experience as an entrepreneur. He's been coaching lead gen since 2014. He not only understand business at a high-level but he knows how to push students to run their businesses at a much bigger scale than they themselves could've imagined.

what is included in the lg coaching program?

I go over what's all included when you invest in our coaching program. It's much more than step-by-step training. I'm a student that joined in 2014, and I'm still learning inside this group, I explain how.

I Answer Some Common Questions...

The webinar addresses these topics in detail but here I give you my quick 2 cents to these common questions

What do you like about the lead gen biz model?

Not saturated like Amazon FBA & Dropshipping. We don't depend on a trending product for our success. Lead generation skill will always be in high-demand.



Why Own Your Assets

Whoever owns the assets, has the upperhand. My clients can never leave me because I control where I send my leads. If I don't like my client, I can replace them as well.


Is this business saturated?

We've been coaching students since 2014, I explain why "saturation" is not a complaint that our students talk about in our group.


Why Organic is Better than Paid Traffic

People that talk about doing paid ads for clients is better because its faster, is wrong. I explain why. This is why you want to avoid businesses that promise instantaneous results, because those are businesses that don't last long-term.


How we close clients

Because we generate leads with free traffic, we can afford to send businesses FREE leads, this allows us to close our clients before we even reach out to them.


Can I learn on my own?

You can go attempt to learn any skillset on your own, but I explain my reasons of why I'm glad I joined this program in 2014 and the on-going value I continue to receive.


Why I think Dan is a great coach

Dan has over 13 years of experience as an entrepreneur. He's been coaching lead gen since 2014. He not only understand business at a high-level but he knows how to push students to run their businesses at a much bigger scale than they themselves could've imagined.


What's included in the coaching program?

I go over what's all included when you invest in our coaching program. It's much more than step-by-step training. I'm a student that joined in 2014, and I'm still learning inside this group, I explain how.


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