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If you've been following me, you know that over the past few years, I've take a good amount of digital marketing courses.

I've taken courses on different types of business models such as:
  • Facebook Advertising
  • Google Ads
  • LinkedIn Ads
  • YouTube Ads
  • eCommerce
  • Affiliate Marketing
  • Amazon FBA

Disclaimer:

I AM NOT AN AFFILIATE TO ANY OF THE COURSES THAT I'VE REVIEWED

Intro

In this review, instead of simply ranking courses of one specific business model, I'm ranking the best digital marketing courses of 2020.

If you're wondering how all of these courses were ranked, below is the criteria I've used:

In my opinion, I feel that these are what most people are looking for when they're about to invest in a course.

Hopefully, this digital marketing rankings review will help make your decision so much easier when it comes to choosing not only a business model, but also the best course in the business model of your choosing.

Towards the end of this review, you'll learn why local lead generation is my #1 online business model.

In case you want to read about that now...
Let's first get into the Facebook ads courses and see which are the best to invest in.

Facebook Ads Courses

4.) Creating Effective Paid Ads on Facebook - Billy Gene

Course length: 3 hours 37 minutes    Price: $34.00

Pros
  • In-depth lesson on copywriting
  • Billy explains the importance of sales and shares his proven scripts that convert
  • You can download Billy's Digital Marketing Workbook
Cons
  • There aren't any PDF's of his demographic analysis

Creating Effective Paid Ads on Facebook Details:

Billy Gene is very active on social media.


You've most likely seen his ads on every platform. 


Billy Gene is known for how well he can teach. He can even explain the hardest parts of a business to you.


This Facebook ads course is divided into 18 sections and in each section, there's special tips that he shares.


You’ll learn how to  create your ads from the ground up, using sophisticated ad copy to capture and convert leads. 


With this course, there’s a great deal of emphasis placed on the actual planning process behind sales and marketing strategies. Just like any aspect of your business, it always best to take time and plan out every little detail.


Billy Gene is a master at upselling, retargeting, and creating effective sales bridges. His enthusiasm is on 1000% honestly. You can tell he’s happy to share what he knows on all of these concepts and more. 


You’ll also learn about various types of ad formats and how to choose the right type of ad depending what niche you're in.


You’ll even get a helpful marketing workbook that can help you as you become more independent and create your own marketing strategies. 


Billy Gene is definitely well-respected in the industry, and I highly recommend this course.


Don’t just take my word for it and definitely don't be intimidated by how he acts in his videos.


I think it's hilarious.

Read the reviews, and you’ll find that this course has an almost perfect average score of 4.7 out of 5. 


Why not give this one a chance?

It could be one of the best decisions you make.
The Bottom Line
Best selling point
  • This course covers the essential skills needed to create winning ads (copywriting & sales)
Biggest Issue
  • Facebook ads are more expensive as the years pass

Conclusion:

Billy is full of energy and can be convincing in his ads.

He talks a big game but he backs it up in the amount of value he provides.


This course is great for beginners as well as those who are already familiar with Facebook ads but need help creating ads that really convert.

Creating effective paid ads on facebook course rating: 4.0/5

or you can purchase the course here.

3.) Facebook Ads Ninja Masterclass - Kevin David

Course length: 15 hours 5 minutes     Price: $1,997.00

FB Ads Ninja Mini Icon
Pros
  • Kevin shares proven methods and techniques throughout this FB ads course
  • Kevin's enthusiasm is clearly felt throughout the entire course
  • This is a very comprehensive course so you can easily learn Facebook ads
Cons
  • You'll hear Kevin pitch other courses
  • Some parts of this course seem repetitive and at times out of order

Facebook Ads Ninja Masterclass Details:

Third best Facebook ads course is is the Facebook Ads Ninja Masterclass.


Sounds like there's no way this course can steer you wrong, right?


This is a course that'll teach you how to start running Facebook ads for your clients or even if you wanted to run ads for your own business.


Kevin David does a great job at explaining the important steps you need to follow to make this business plan work for you. From getting started in the Facebook Business Manager section and installing the Facebook pixel, to creating ads, targeting the ideal audience for the niche you're in and retargeting, you're going to learn it all.


Soup to nuts, as they say. 


If Kevin would've gone a bit deeper into how to best craft ad copy, that may have moved this course into the second position.


Because of that, the bronze goes to you Ninja Masterclass.


Still, this course is going to take you from beginner to Facebook ads ninja.


You'll learn everything that's necessary.


Kevin provides plenty of value by sharing his phone and email templates he's used to get clients which will help out big time when prospecting.


For a completely new person to the marketing world, that's priceless.

Kevin David

Kevin David got rich off of Amazon FBA.


He's a 7-figure CEO & Owner of THATLifestyleNinja. He's also the creator his digital marketing courses that teach Facebook ads, Amazon FBA and Shopify.


He loves to teach and share his knowledge and it's obvious as you go through his courses. Thousands of his students have become successful because of what Kevin teaches and you can be one of those. 


No scammer here.

The Bottom Line
Best selling point
  • You learn everything about Facebook ads, as well as time and money saving tactics 
Biggest Issue
  • The cost of the course

Conclusion:

Kevin covers everything you need to know and then some.


You'll have a greater understanding of Facebook ads than most people.  


All in all, you won't be wasting your money or time here if you really want to learn FB ads and will work hard at it. 

Facebook ads ninja masterclass course rating: 4.0/5

2.) 6-Figure Facebook Ads Agency - Billy Willson

Course length: 8 hours and 17 minutes.  Price: $500.00
Pros
  • Billy's course is easy to follow
  • He does a good job of sharing proven funnels for different niches
  • When it comes to cold calling, you'll learn what's important for you to keep in mind so you can close clients
Cons
  • I would have liked to see Billy spend some more time on copywriting best practices. More examples would've been great
  • In his webinar, he makes it seem as if the 3-step funnel is the only thing you need to make 6 figures. If you want the high-ticket clients, there are more steps 
  • There's definitely a lot of testing that goes on with this business model. You can end up spending hundreds of dollars over a few days and not see any returns.
6-Figure Facebook ads agency details:

This young entrepreneur epically dropped out of college and for good reason.


What's more impressive is what he's been able to accomplish since then.


This course is one of those accomplishments no doubt. 


Trust me.


You're going to get what you paid for here.


Billy does a very good job teaching it all when it comes to Facebook ads.


I think it's awesome how he isn't rushing to get through the videos. That'll be obvious as you go through the course.


From getting all set-up and familiar in the Facebook Business Manager to the creation of ads and learning how to monitor your conversion, Billy teaches it all.


Towards the end of the course, Billy provides some serious value by sharing the entire funnels he's used that really are proven to work for niches such as dentists and even chiropractors.


Make sure to take note of those if you go into those niches because they'll put you a step ahead of the competition.


As my great mentor and friend Dan always says, 


"success leaves clues"

I liked how Billy shared some tips on how to set your business up as an LLC.


If you never had a clue on how to do it or what it is, this video is great because it points you in the right direction so you can make sure your business is a legal entity and remains compliant.


He's young, yea.


But he's rich because of running Facebook ads for businesses so he's worth listening to if this is the business model you want to get into.


Definitely worth the investment.

The Bottom Line
Best selling point
  • You'll learn everything you need to in regards to Facebook ads
Biggest Issue
  • Running ads on Facebook is getting expensive as time passes

Conclusion:

This is a great course if you're ready to learn Facebook ads and start getting free-trial clients.


At $500.00, you're getting more than what you invested in.

6-Figure Facebook Ads agency course rating: 4.0/5

1.) Paid Traffic Mastery - Molly Pittman

Course length: 11 hours and 45 minutes.  Price: $495.00
Pros
  • Molly does an excellent job teaching how to copywrite for Facebook ads
  • This entire course is well organized and explained clearly
  • You also get training on other advertising platforms such as Google, YouTube and even LinkedIn (not many LinkedIn courses out there)
Cons
  • Running ads on social media isn't really going to give you a truly passive income
  • Advertising on Facebook is becoming really expensive as the years go on due to more competition
  • You're going to spend a lot of time and money on testing your ads to see which is the winning one
Paid traffic mastery course details:

This is the best Facebook ads course out there in 2020.


Bold statement?


Yea it is, but for good reason.


Molly Pittman guides you through this one.


She knows her stuff and that'll show as she teaches you Facebook ads from A-Z.


What impressed me the most was how she really gets your mindset prepared to jump into this business model before taking any action. 


You need to understand what your prospect or customer is going through in their business. Once you can understand them, then it's going to be so much easier to either close them as new clients or help them generate more customers for their own business. 


Learning what the customer journey is, matters. It'll put you in position to better serve your clients. 


Molly shows you how to create your ad from start to finish and does a fantastic job explaining how to craft ad copy. The articulation of what you want people to do when they see your ad is essential to lead generation. Believe me, not many courses are going to go in-depth on how to craft really good ad copy. 


Again, it all goes back to mindset which Molly addresses in the beginning of this course.

On top of how great of a job she does at teaching you how to run ads on FB, Molly also has 3 more bonus modules that teach you how to run ads on:


  • Google
  • YouTube
  • LinkedIn

Go find a course that teaches you all of that for $495.00.


The quality of the teaching in this course is top-flight.


If advertising on social media is the route you want to take, this should be your first investment.

The Bottom Line
Best selling point
  • You learn Facebook, Google, YouTube and LinkedIn ads
Biggest Issue
  • The cost for running ads on social media is rising as the time passes, which means less money for you if your clients budget won't budge

Conclusion:

For $495.00, this is highway robbery.


You get to learn Facebook ads from start to finish and you even learn the basics on how to run ads on 3 other different major platforms in 2020.


Molly's enthusiasm is obvious here because she's been very successful on Facebook.


This is a no brainer honestly. 

Paid traffic mastery course: 4.5/5

Affiliate Marketing Courses

3.) Kallzu Ads - Chris Winters

Course length: 5 hours 54 minutes  Price: $3,997.00
Pros
  • All of the information found in this course is well explained in each module
  • William Meers does a good job breaking down the difficult aspects of this business
  • Williams gets you very familiar with the Kallzu affiliate platform so that you can work efficiently
  • Good interview with an affiliate manager who provides valuable insight on how to get started with PPC affiliate marketing
Cons
  • No in-depth training on copywriting for your ads
  • You're going to spend a lot of money testing what ads or offers work before you actually make some kind of profit
  • William only used one keyword (pest control) as an example
Kallzu ads Course details:

This course easily lays out everything you need to be successful in this pay-per-call affiliate marketing business plan.


William Meers is easy to understand throughout the course so you shouldn't feel lost at any point. He did a good job explaining certain aspects of this business model that are a bit more difficult to understand.


Give it time and you'll get it.


William shows you exactly what you need to do to when applying for each of the affiliate platforms and where to even find those applications.


It was great that he shared that because otherwise you wouldn't have an idea of where to look for a trustworthy affiliate platform. You definitely save plenty of time with the help of this course. 


One of the things that's repeated various times is that you need to constantly test your ads in Google Ads to see what offers work best. Not only the offers but also your ad copy among other things. It's just like running ads on Facebook because if you don't test your ads, you're going to find it very difficult to find a winning offer if your first one isn't a hit. 


There are many things you need to test. 


Listening to what you're taught in this course can definitely help you earn the living you're looking for.


Pay attention to the interview between William and an affiliate manager. You'll hear directly from that AM who gives you quality insight on how to approach PPC affiliate marketing.


I thought those tips are very helpful for everyone who takes this course.

William Meers is a member of the Kallzu team who alongside Chris Winters, created this course.


William has been very successful in the digital space and really does make it easy to understand this course even if some modules seem difficult.

The Bottom Line
Best selling point
  • You'll be taught everything you need to know when it comes to PPC affiliate marketing
Biggest Issue
  • Same as Facebook, this business model is also getting more expensive. If your first offer isn't a winner. You can be out of hundreds of dollars when testing before you make any kind of profit

Conclusion:

Chris Winters and Williams Meers put together a good course.


If you're set on diving into PPC Affiliate Marketing, there's plenty of content in this one and there's even a support group which is great in case you have questions.


This isn't the business model for me so I'm not sold on it 100%, but you'll learn everything you need to be successful.


If you're patient, have some cash in your pocket and you land a good client or two, you can make your investment back. 

Kallzu ads course rating: 3.0/5

2.) Savage Affiliates - Franklin Hatchett

Course length: 31  hours 6 minutes  Price: $197.00
Pros
  • All you pay is $197.00
  • Franklin shares where his money is coming from
  • The training on niche research is great
  • There's a private FB group 
Cons
  • The SEO training could definitely have been better
  • Not enough case studies
  • Some modules seem unorganized
Savage affiliates Course details:

Franklin Hatchett gives away a good amount of free value if you read his blogs and his YouTube channel too.


Free is fantastic.


Franklin also gets you familiar with traffic platforms and methods such as:


  • Google Ads
  • Facebook Ads
  • YouTube Videos
  • Search Engine Optimization

What really stands out to me is the fact that Franklin teaches you how to do niche research.


Not only that, he advises you on which niches to avoid. 


Now, let's say you don't have any money. 


Do you think you can still make moves with affiliate marketing?


If you said no, you're wrong.


You absolutely can and Franklin shows you how.