Creator Catalyst by Ayman Arab is an online course for content production agencies. It’s for content creators, video editors, and influencers. The course teaches Ayman’s The Golden Bullet Method. Students will learn how to find clients, use AI for content production, and run an agency. According to Ayman, your agency will be a "content machine."
Creator Catalyst reviews online are positive, yet few. The reviews are mostly found on the course’s sales video. It has a 4-star rating on Trustpilot out of 4 reviews. Students said the course helped them scale from 4-figures to 5-figures per month. They also praised Ayman’s responsiveness to questions.
I’ve been earning money online for more than 10 years. And digital marketing agencies are profitable, but you have to deliver results. It requires constant adaptation to changing trends. This is the reason I niched down into building websites for local businesses. In this Creator Catalyst review, you’ll learn what is the Golden Bullet Method and who Ayman Arab is. You’ll also learn what you get in the program and mistakes that can lead to an agency’s failure.
Creator Catalyst Pros and Cons
Pros
Ayman Arab has a positive reputation and worked with Daniel Fazio and Eddie Cumberbach.
Access to a private group.
Students get AI tools and templates.
Students receive help on finding their first client.
Cons
Unfinished website. There are a lot of stock photos used and unedited templates.
Very new. The course was created in 2024. It’ll likely go through a lot of updates and adjustments.
Undisclosed price. You need to give your information and book a call to get the cost of the course.
Price
Creator Catalyst’s price is not publicly disclosed.
Group
Creator Catalyst has a Slack group.
Refund Policy
Creator Catalyst does not have a posted refund policy.
Origin
Ayman Arab started teaching in March 2024.
Reputation
Ayman Arab has a positive reputation online.
This guy really knows his stuff! He shows you how to make amazing content, and how to keep it consistent! Even if you’re churning out the best content ever, you need a solid game plan to keep the quality up – and he breaks it all down!
What Is The Golden Bullet Method?
The Golden Bullet Method focuses on client acquisition, retention, and scaling. Ayman uses the Dream 100 strategy of getting clients. Dream 100 strategy is sending free work samples to prospective clients. And these potential clients are checked for two things: social proof and product.
Once you secure a partnership with a client, Ayman implements the Creator Catalyst Model. It involves 4 main steps:
What Do You Get With Creator Catalyst?
Who Is Creator Catalyst For?
Are Students of Creator Catalyst Successful?
Students of Creator Catalyst are successful, as shown in the course’s website. Chris and Amrit joined the program, earning $8k per month. After 4 months, they reached $29k in monthly recurring revenue. On top of that, they get $34k for one off clients. According to Chris, the program helped them delegate the work better. They went from doing all the work together to Chris handling marketing and sales, while Amrit focused on delivery and scaling. The two business owners also said they changed their client acquisition strategy to Dream 100. They used to do mass cold email outreach. Now, they focus on personalized outreach.
Ahmed Shill closed an ideating and scripting job for a client at $1.6k. And then got referred for short-form scripting at $700.
Another success story in Creator Catalyst is Jaroslav and David. They joined the program earning $2k per month. After 4 months in the program, they’re earning $14k with 6 clients. According to them, they learned they have a weak offer and ineffective outreach method. Now, they have a full YouTube package offer from ideation, thumbnail design and SEO.
Is Creator Catalyst Worth It?
Creator Catalyst is worth it if you don’t plan to automate your business. Ayman repeatedly said in one of his videos, he’s delegating the work. He’s using AI technology for efficiency and hired employees to train. But, he’s doing all the sales, closing and quality checks. Creator Catalyst’s program is based on his own content agency. There is also emphasis on personalized outreach, instead of mass cold email or messages. You need to set aside time and nurture relationships with clients.
Who Is Ayman Arab?
Ayman Arab is the CEO of Tikscale and creator of Creator Catalyst. He studied business at Vanier College in Montreal, Quebec. However, after 3 terms, he dropped out and focused on his business. But before starting his own agencies, Ayman worked in McDonalds and Costco. He also tried Google and Facebook ads agencies, and flipping shoes.
In 2022, he worked as a marketing manager in Ever. By November 2022, he joined Daniel Fazio’s Internet Money community. He documented his journey on Twitter and used it as his main lead generation source. Ayman’s agency started by offering repurposing video content into short-form videos. After noticing a client gets more results through long-form videos, he switched into it. He also offers converting video into threads, DMs and emails.
What Is Ayman Arab's Claim?
Ayman Arab claims Creator Catalyst can help you make over $3k profit per month by providing video contents. Ayman claims you will be a content machine for online business owners. Students are taught to offer qualified sales calls through video content without cold outreach or paid ads. According to him, the Golden Bullet Method will help anyone achieve this, even with zero experience.
Debunking Ayman's Claim
According to Neil Patel, there is a declining organic reach in social media platforms. Facebook said the average user can see 1,500 to 15,000 stories every time they log in. Hootsuite reported 70% of people’s watch time is recommended by the algorithm. This means it’s difficult to get qualified leads if you don’t do paid ads on social media platforms.
On top of that, Statista revealed YouTube ad spending will increase by 10% until 2028. Hootsuite also showed the engagement rates of different posts per social media platform. FB videos have a 2.2% engagement rate, while albums have 5.2%. On Instagram, reels get 3% but carousel posts get 5.7%. And on LinkedIn, videos receive 2.2% while posts with pictures have 2.4% engagement rate. These statistics show video marketing will continue to get competitive, even though it doesn’t have the highest ROI on platforms.
Is It Too Late To Start a Social Media Marketing Agency?
It is not too late to start a social media marketing agency because there is a huge demand for it. According to Ayman, it’s already too late to start a social media marketing agency because it’s highly competitive. However, Sprout Social reported 7 out of 10 consumers follow brands on social media. And 51% of people do their research on social media before buying. Hence, businesses are in need of social media agencies to cater to these markets.
That said, social media marketing is competitive. Industry experts reported it has a 90% failure rate in the first year. Forbes stated that marketing agencies go under because of failure in meeting expectations. Search Engine Journal’s data supports this stating 71% of marketers struggle with client expectations. Reddit users also discourage anyone from starting if they don't have any differentiator.
5 Detrimental Mistakes New Social Media Marketing Agencies Make
Deliver Leads to Your Clients Without Running Any Marketing Campaigns
Deliver leads to your clients without running any marketing campaigns via local lead generation. The biggest problem with social media marketing is its dependency on paid ads. Experts expect ad budgets to increase by 10% every year. This means the bidding for ad space and keywords will continue to rise. It requires constant monitoring, or it will drain your cash flow or you'll see a decrease in leads. But in local lead generation, you use local SEO to rank on search results. You’re not competing for ranking on a global scale, but a maximum of 15 to 30 local businesses only.
Social media marketing also suffers from constant algorithm updates and fast changing trends. Marketers often say that the strategies that worked yesterday can go obsolete overnight. Compared to the 600+ minor updates of Google per year, Meta and TikTok are updating every day. Agency owners are expected to always adapt and recalibrate their social media strategies, or they will not deliver results.
In local lead generation, you leverage Google. You’re only keeping track of one platform update. And since you’re using local SEO, it’s not heavily affected by algorithm updates. The tree care site I created in 2015 is still up and running, with little maintenance. Local lead generation involved creating niche websites and ranking them. Then you rent them out to local business owners once they gain traffic. This means you own the website, and you get to choose who to work with. This is the reason local lead generation is the better business venture you can start in 2024.
