Drop Ship Lifestyle - The COMPLETE Review
This is an in-depth review of Drop Ship Lifestyle's final section by Anton Kraly. This training module covers video recordings of guest speakers at the 2017 DSL Members Retreat.
SECTION 4: EVENTS
Module 1 DSL 2017 Retreat Recordings
01 - Alison Smith – Stalk Your Way To Profits
- abandoned carts - 67% of carts get abandoned!
- many online store owners spend their marketing budget on the top of the sales funnel - just to get people to visit their stores, when in fact it is 7 times cheaper to convert existing customers.
Something to remember though - back in 2017, Facebook did not offer a search feature through which to find products. In 2019 this has changed with the addition of Facebook's Marketplace.
- Valuations on Drop Shipping Businesses.
- Examples of two different types of businesses (Apparel and Accessories (fashion) and Automotive) and how to work out their selling price.
- Broker or DIY?
- Initial Valuation
- Sell Now or Sell Later?
- Documentation needed to Proceed
- Vetting Process
- Business Transfer and Payout
- Social Interaction
- Motivation, and
Matt then talks about moving to another country (?) and gives tips on how to settle there (he's in Thailand).
Not sure why this is relevant, but it's in the course...
- First and foremost, you need to know what their job description is going to be.
- You need to know exactly what they're going to do and whether they have the equipment, time and skills to do what is expected of them.
- Matt then discusses some of the tasks VAs can do for you.
- He tells you why you should use Influencer Marketing
- How to use Influencers
- What the process is
- Different categories of Influencers
- What is your end goal with Influencer Campaigns
- How to track your results
- How to qualify Influencers
- Choose your platform wisely
- How to reach out to Influencers
- Measure the success of the campaign
- Create your own micro-influencers
- Open-source formulas: That means the buyer knows the exact quantities of what goes into his/her supplements
- Supplier Transparency: The company is open about who their suppliers are.
You wouldn't think that someone who shares the "secret formula" can be successful... But after opening:
- Sold over $100k in 100 days.
- Over $1 million in sales in year one.
- Keep growing and outliving competitors in 2019.
Natural Stack's "honesty policy" is what built their brand and gained the loyalty of their customers.
The three main points that Ben then discusses are:
- How to create a Bullet Proof Brand
- Creating Entry Points
- Focusing Your Efforts
Ben then closes off with a Q&A session.
- Who they are
- How to select influencers
- What you can offer to them
- Getting traffic & backlinks from influencers
- Build a niche information site and become an authority
- Link it to your store
- Make extra money with ads and affiliates (this is merely mentioned and not actually discussed at all. So you won't know how to find affiliates or advertisers, how to set them up on your site, how much money you can make etc., after watching this presentation.)
- Analyzing Your Top Competitors
- Using Keywords effectively
- Ensuring that your website loads fast
- Checking your on-page SEO
- Using Webmaster Tools, and
- thinking about mobile (once again these topics are mentioned and not discussed in detail. Jose merely tells you why it's good to do/have these things in place, not HOW to get them in place.)
- build a marketing machine
- find profitable keywords
- hire amazing writers (Brandon spends most of his time on this topic).
- nail on-page SEO
- measure your ROI
- My Key Takeaways
If you compare DSL to all the other dropshipping courses out there, this would typically be the "Bonus Section".
And as per the industry standard with these sections, it's a bit of hit-and-miss scenario.
Some of the content is informative (such as Videos 4 and 7) and actually offers some new insights.
Video 5 is a great "case study" of how you can make a success of something if you truly believe in it.
But then, sadly, most of the topics in this section have been covered in the course already and doesn't really offer anything "new".
Content: 7/10 Most of the content is theory-based. The speakers did not show actual examples of the hints and methods that they suggested, or how to actually implement them.