Kylie Kelly’s The Email Growth Club Review: What is Relationship-Based Bundle Marketing?

The Email Growth Club by Kylie Kelly teaches business owners to grow and connect with their audience through email marketing. The Email Growth Club members learn how to:

• attract the right people
• write engaging emails
• turn subscribers into loyal customers

The Email Growth Club covers automation, list building, and content planning. Members get expert lessons, hands-on training, and real email examples. They can see what works and use it for their own business. Members can connect with others through:

• a collaboration directory
• learning new strategies from expert guest trainers
• personal mentorship from Kylie for support.

You also have access to tech mini-lessons, inbox makeovers, and a supportive community. This helps you stay on track and grow your business.

The Email Growth Club receives good feedback from its members. Meggie found the Email Growth Club to be a game-changer for her business. With Kylie’s help, she built her email list. She hosted her first online summit and kept up a steady social media presence. The club provided her with actual strategies, hands-on support, and a community.

I run an online business that grows without constant promotion. And, I’ve used email marketing for years to acquire leads in a more personalized way. In this article, we dive deep into Kylie Kelly’s relationship-based bundle marketing and whether it’s possible to increase your email list by 100x in less than 6 months. We also feature student reviews like Ella Szumlas’.

The Email Growth Club Pros and Cons

Pros:

• You can get two months free if you pay annually.
• Allows you to cancel your membership anytime.
• Gives you access to a vault of training from Angela Henderson, Cheryl Rerick, and Kate Dose.

Cons:

• Does not offer a one-time payment.
• Some inclusions inside are pre recorded.

Price: The Email Growth Club costs $77 per month and $770 per year.

Refund Policy: The Email Growth Club offers a 90-day results guarantee.

Origin: The Email Growth Club started in 2022.

Reputation: Kylie Kelly has been self-employed for 15 years. In just 18 months, she earned over $7k from her email list.

What is Kylie Kelly’s Relationship-Based Bundle Marketing?

Kylie Kelly’s relationship-based bundle marketing is her main strategy. It focuses on collaborative giveaways of digital products. She explains that bundles are one of the fastest and most effective ways to build an email list with targeted, high-quality leads. A bundle is a selected group of useful digital products, all from different business owners. For instance, you might include courses, checklists, or templates. Each participant supplies a paid product for free. In return, they access other contributors’ audiences. All involved businesses grow their list of email subscribers on a large scale.

Bundles work so well for fast email growth because:

• They have no need for paid ads. Contributors leverage each other’s audiences instead of spending money on advertising.
• They can generate high-quality leads. Participants attract subscribers who are genuinely interested in their expertise.
• Minimal effort is required. Contributors share a product, complete a form, and promote the bundle.
• You can build stronger business relationships. Collaborating with other business owners leads to networking, partnerships, and further opportunities.

Kylie points out that hosting a bundle boosts list growth more than just joining one. The host gathers all subscriber emails before choosing individual offers. She also highlights the importance of having a structured email sequence.

On top of all this, Kylie shows students how to use bundles, freebie swaps, and other relationship-focused strategies. These methods help build their email lists naturally and effectively.

What Can You Get With The Email Growth Club?

• Themed monthly action plans. Each month, Email Growth Club sends you an action plan. This plan helps you grow, connect, and convert your email list. These plans are simple to follow and require only 30–60 minutes per week. You don’t need to guess what to do next—just follow the steps, and you’ll see real progress. Each action plan includes pre-written email templates that you can copy and paste.
• Monthly expert masterclasses. Email Growth Club covers email marketing, content creation, visibility, and business growth. They improve your email strategy and increase your results fast. You’ll discover how to write better emails. You’ll boost your open rates. Also, you’ll learn to use Pinterest and PR to grow your list.
• Exclusive bonus training with Kylie Kelly. In the Email Growth Club, you’ll receive special training from Kylie Kelly. This training helps you grow and make money from your email list faster. These trainings show you how to gain over 1,000 new subscribers. You’ll learn to create effective lead magnets and build an email list without social media.
• AI-powered email bots. Kylie trains these bots to help you write emails, create content, and make email marketing easy. You can create email content, come up with lead magnet ideas, write subject lines, and track your email performance.
• The EGC collaboration database. These include summits, bundles, freebie swaps, and podcast guest opportunities. This will help you reach new audiences and grow your list.
• Private business community. This is a place to ask questions, get feedback, and share your wins. You don’t have to do this alone. You’ll have people who understand your journey and want to help you succeed.

Who is the Email Growth Club for?

The Email Growth Club is for online coaches, service providers, and course creators in any industry. This is an inclusive, LGBTQ+ friendly space where all business owners are welcome. It’s also for beginner email marketers with no experience. If you have a physical product business, this may not be the right choice. The strategies mainly focus on growing service-based and digital businesses.

What Do Members Say About The Email Growth Club?

Members say good things about The Email Growth Club. They highlight how Kylie Kelly helped them master:

• email marketing
• grow their lists faster
• increase conversions
• build confidence in their business

Laurel, a branding and Pinterest expert, says The Email Growth Club has boosted her confidence in growing her business. She calls it a must-have for business owners, helping them increase visibility and build an engaged email list. Laurel appreciates Kylie’s ongoing support, ready-to-use templates, and training materials. She finds the constant new resources inside the club make it an easy choice and a no-brainer for anyone serious about email marketing.

Ella Szumlas, a Squarespace web designer, experienced her fastest email list growth with Kylie’s help in The Email Growth Club. She increased her lead magnet conversion rate from 10% to 45%. In just four months, her email list grew from 100 to 350 subscribers. Ella found the step-by-step training easy to follow and saw real results.

Chrissy Mellinger, a business empowerment coach, describes The Email Growth Club as a game-changer. She says Kylie’s feedback is more helpful and detailed than some expensive programs that cost five figures. Chrissy also values the friendly, encouraging community inside the club. She believes joining the club was one of the best decisions for her business growth.

Who is Kylie Kelly?

Kylie Kelly is an email marketing strategist from Thornton, New South Wales, Australia. She helps female entrepreneurs grow their email lists, increase visibility, and convert subscribers into paying clients without relying on social media or paid ads. Kylie is the founder of The Email Growth Club and host of The Email Growth Show. She has helped over 7,000 subscribers and 250 paid members grow their businesses using strategies like summits, bundles, private podcasts, and freebie swaps.

Before becoming an email expert, Kylie worked as a wedding photographer for over 10 years. Struggling with inconsistent income and facing financial challenges during the 2020 pandemic, she realized she needed a change. Kylie started growing her email list from scratch and, in May 2022, hosted her first virtual summit, gaining 600 subscribers in one week. She also made her first online sale while sleeping, which showed her the potential of email marketing as a profitable business.

Kylie Kelly’s Claims: Increase Your Email List in Less than 6 Months

Kylie Kelly claims that members of The Email Growth Club can increase their email list by 100x in less than six months using her proven strategies. She teaches easy methods for business owners to grow their lists fast. These include summits, bundles, and freebie swaps. Best of all, you don’t need social media or paid ads.

3 Reasons That Debunk Kylie Kelly’s Claims

1. Growth rates vary across industries. The Data & Marketing Association (DMA) states that a good email list grows by 2.5% per month, which adds up to about 30% annually. Achieving a 100x growth in under six months is rare. While smart strategies can lead to faster growth, it depends on niche demand, audience size, and marketing efforts. Businesses need referrals, partnerships, and organic outreach, which take time to build. While Kylie Kelly’s approach can work, achieving extreme growth in such a short time is challenging.
2. Summits, bundles, and freebie swaps require significant effort. HeySummit reports that virtual summits can boost email lists by thousands, but only 20-40% of speakers actively promote the event, leading to uncertain results. Bundles and freebie swaps can add 500 to 1,500 new subscribers per event, but this is often less than expected. These methods need solid partnerships, regular promotion, and an engaged audience to be effective. While Kylie Kelly’s methods may speed up list growth, they require careful planning and aren’t effortless.
3. High list growth often leads to high churn rates. HubSpot reports that email lists lose about 22.5% of subscribers annually due to unsubscribes, inactivity, or changes in email addresses. 70-75% of email subscribers stop engaging within a few months if they aren’t consistently nurtured. Kylie Kelly’s techniques can help grow your list quickly, but keeping those subscribers engaged is another challenge. Even with re-engagement campaigns, only about 10% of inactive subscribers usually return. Strong email marketing strategies can lead to rapid, sustainable growth.

Can You Promote Your Business Locally for Free With Email Marketing?

Yes, you can promote your business locally for free with email marketing using platforms like Mailchimp and MailerLite. These tools offer free plans that let you send emails to a few subscribers.

To grow your email list, collect customer emails by using these methods:

• Website sign-ups
• Social media promotions
• In-store registration

For example, a coffee shop in Los Angeles can offer a free drink for signing up for its email newsletter. With your list ready, you can share special offers, local events, or exclusive deals. This keeps customers engaged and encourages them to come back.

However, you need to follow email regulations like the CAN-SPAM Act to avoid penalties.

• Add an unsubscribe link.
• Include your business address.
• Only email those who gave permission.

If you own a fitness center in Miami, you can send weekly workout tips and discounts on memberships. Short, relevant, and personalized emails boost open rates and build customer loyalty.

Conclusion: Create Passive Income With a Local Lead Gen Business

Creating passive income with a local lead generation business is possible. Our local SEO based websites consistently generate and sell leads to local businesses. Once they’re ranked, they need little upkeep and keep bringing in leads. You can charge local businesses in three ways: per lead, a flat monthly fee, or through a commission model. This creates a steady stream of passive income.

While you can send out thousands of campaigns in a single click with email marketing, this method requires time and effort. You need to build your email list by engaging with your potential clients. You can’t acquire email addresses without building trust. Marketers using this strategy need high-level copywriting skills to convert leads. With local lead gen, you don’t have to chase clients. Your lead generation system does the work for you, attracting business owners who are actively searching for more customers. They will pay for high-quality leads that help them grow.

As you grow your lead generation sites, you can easily branch into different local niches. Setting up lead generation tools, automating follow-ups, and outsourcing tasks will help you create a self-sustaining business model. In this way, local lead generation lets you earn passive income. You can focus on growing your business or even try other ventures.