Ewan Davies' The PDF Method 2.0 Review: $105k in 90 Days With a PDF Business? (Student Results, Claims, & Alternatives)
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The PDF Method 2.0 is a good way to learn the basics of using AI automation to create ebooks for $27. You get to make your own digital products with a low initial investment. However, I found tons of negative reviews for The PDF Method 2.0 and Ewan Davies’ terms of service. Reddit and Trustpilot comments reveal unsanctioned billing charges, many course upsells and additional subscriptions, and unsolved refund requests. Plus, the course teaches you to create fake personas just to sell your ebook under someone else’s identity. This is a legal and ethical concern. With a PDF business, you need to make sure all the information in your ebooks are verified and not plagiarized. This process takes hours of reviewing and proofreading. You may spend weeks finishing one ebook without the guarantee of making sales.

The PDF Method 2.0 is an ebook creation course by Ewan Davies that teaches how to organize, make, publish, and sell your own digital books. It focuses on using AI to automate content creation. Ewan claims that this course can help individuals earn 90% profit margins without ongoing work and even with no experience or knowledge in any field.
Online reviews for The PDF Method 2.0 are generally negative. On Trustpilot, it has a 1.5 out of 5-star rating. People say that the course has outdated materials, hidden costs, and unauthorized charges. Some even call out Ewan for teaching them to create fake personas to sell ebooks. There are many positive testimonials on The PDF Method 2.0 website, saying they earn $240 daily or $6,000 in 7 days. But, it’s outnumbered by the negative reviews from external sites like Trustpilot and YouTube.
In my opinion, selling digital PDF products, as what The PDF Method 2.0 teaches, is like setting up a food truck in Los Angeles. It’s difficult to stand out with so many options around. Marketing digital PDFs is like trying to launch a new smartphone when brands like Apple dominate the market. Even with a unique product, the cost of competing against an established brand with an army of loyal followers can feel insurmountable. Then there’s piracy and plagiarism, where sharing the product across the internet only takes minutes. It’s really easy for others to copy and redistribute PDFs once launched online.
In this article, we review The PDF Method 2.0’s core strategy, pros & cons, inclusions, and student results. We also dive into who Ewan Davies is and his claim of making $105,000 in 90 days with an AI-written ebook. Finally, we compare the feasibility and sustainability of starting a PDF business vs local lead generation.
What are The PDF Method 2.0 Pros and Cons?
Pros
- The PDF Method 2.0 is cheap.
- Many student testimonials on the website claim ROI success after taking the course.
- Creating ebooks can be automated using AI tools.
Cons
- The PDF Method 2.0 has many upsells and hidden costs, according to student reviews.
- There are many negative Trustpilot and YouTube reviews online.
- Ewan Davies uses different aliases and promotes using fake names.
- The ebook market is saturated.
Price: The PDF Method 2.0 costs $27.
Refund Policy: The PDF Method 2.0 has a 30-day money-back guarantee.
Origin: The PDF Method 2.0’s creation date is not listed online.
What is the 6-Step PDF Method System?
- Find a lucrative niche. You need to find in-demand niches by researching popular topics and questions on Reddit. Ewan says that these should be problems people are trying to solve, and not topics that you think are interesting.
- Create your ebook using AI. Generate a 20- to 30-page PDF guide based on that specific problem you found using AI tools. The content of your ebook should provide tons of value to your potential buyers.
- Build a sales page. This should be highly engaging and focus more on your customers’ pain points. Ewan says to make them think that your ebook is the answer to their problem.
- Run Meta ads. Use Facebook and Instagram to reach potential customers eagerly looking for detailed information about a specific topic. You should create advertising strategies that target the right customers at the right time.
- Set up automated delivery. Whenever a customer buys your ebook, they should get a copy of it instantly. According to Ewan, this makes your business run 24/7, even while you’re sleeping or doing some hobbies.
- Analyze and scale. Check your sales, conversion, and advertising data. Use that to decide whether to increase ad spend or create more PDFs in other niches.
What are the Inclusions of The PDF Method 2.0?
- Access to the 8-module video course
- PDF Profit Framework
- Reddit Research Method step-by-step training
- Reddit to Riches (hidden niches with pre-qualified buyers)
- High-Converting Copy Formula (scripts for hook and selling)
- Sales Page Blueprint (converting cold traffic clicks)
- Meta Ad Vault (plug-and-play ad templates)
- Launch Plan Checklist (launch a PDF business in 48 hours)
- Bonus: AI writing prompts
What Can You Learn From The PDF Method 2.0?
You can learn niche research, audience targeting, PDF & sales page creation, automated delivery setup, and ad management from The PDF Method 2.0. The course dives into all the aspects of starting, running, and scaling a PDF business from scratch. You’ll learn to identify specific user problems and maximize Meta to pre-qualify individuals searching for that specific topic.
Who is The PDF Method 2.0 for?
The PDF Method 2.0 is for beginners who want to start an online business without much effort and startup costs. It’s great for people with actual expertise in the niches they want to sell PDFs in. However, Ewan markets this course as a business model where anyone without experience can still succeed. The PDF Method 2.0 is also for students and aspiring online entrepreneurs who want to earn money while doing something full-time. The course eliminates the need to create products from scratch. It also shows you how to set up your business step-by-step and manage it from home.
Are The PDF Method 2.0 Students Successful With This Biz Model?
Yes, The PDF Method 2.0 students like Alex Steff and Frederik Rasmussen are successful with this biz model, with profits ranging from $240 daily or €1,958.15 in 30 days. Alex revealed making €4,014.15 in total sales within 30 days using Google and Pinterest ads.

Frederik made $330 in one day with only $90 in ad spend.

However, many student testimonials on Trustpilot are disappointed and angry with the course. While Jeanette made 14 sales in just 10 days, she spent 3x the revenue she earned. Plus, she also warns of the other costs that come with the course like $47 for hosting PDFs on a website and a $60 recommended Meta ad budget.


eBiz Facts’ Niall Doherty says The PDF Method 2.0’s theory is solid. However, several methods taught in the course are questionable. Niall says Ewan’s PDF creation and marketing ideas are well-explained and showed results from students. However, the course teaches you to use AI to create PDFs, fake expert profiles, and testimonials. This raises ethical concerns and misleads buyers who are looking for help.

This sales template from the course sells an ADHD e-book. It suggests posing as Marko Juhant, a renowned Slovenian behavioral therapist. While this may lead to sales, it raises ethical concerns and is harmful to customers.

This is an example of the PDF advertisement made from Ewan’s sales template.

Is The PDF Method 2.0 a Scam?
The PDF Method 2.0 is a scam, according to many online reviews from students who took the course. On Trustpilot, Viktorija Medeina said that Ewan offers a $50 monthly software subscription, which escalates to a $2,000 upsell. Coaching support is also bad, as the group admin deletes any post from students that are not success-related.

Ayoub Ben Aissa, Tina Crowder Bean, and Cathy Louise all say that they got scammed with The PDF Method 2.0 course. They got unsolicited billing from their payment method and never got a refund.

Who is Ewan Davies?

Ewan Davies is the creator of The PDF Empire Builder course, which he later rebranded to The PDF Method 2.0. In 2016, Ewan tried other ways to make money online, like dropshipping on his site, UK Swegways. He then got a letter from Segways to close that store, forcing him to refund £16K to customers.
Davies comes from Manchester, UK. He worked at Greggs Bakery, making £6.20 per hour, and felt trapped in an unfulfilling job. He came across a Forbes article on the booming e-learning market, which inspired him to sell PDFs online. His first PDF is about teaching women how to be successful, and it sold £5K in 90 days, reaching £105K in 2024.

Ewan still markets his courses on Instagram and is the director of Velo Labs, a web3 finance service. His exact net worth is not known. But in 2023, Velo Labs raised $10M in funding from DWF Labs. According to his LinkedIn, in 2023 he created InfoEngine.ai and AI eBook Revolution.

What is Ewan Davies’ Claim?
Ewan Davies claims his course can help you earn $105,000 within 90 days with just one AI-generated PDF. With his methods, he also claims you can sell ebooks even without showing your face online.

Is Ewan Davies’ Claim Achievable?
Ewan Davies’ claim of making $105,000 in 90 days isn’t achievable for a beginner or those without an established reader base. Yes, it can work for well-known personalities like Steve Jobs, Brian Tracy, or Niccolò Machiavelli, but not for people who create fake personas just to sell PDFs. The Authors Guild’s 2022 survey says 25% of full-time authors make $0-$1K, 43.8% make $20K+, and only 28% make 6 figures and above. They add that the median income for full-time self-published authors is $10.2K yearly. This means that reaching $105K in 90 days is close to impossible. You’d also have to reach the top 28% of authors and treat it as a full-time job.
Can You Use AI To Generate Passive Income With a PDF Business?
Yes, you can use AI to generate passive income with a PDF business. AI tools like ChatGPT and Claude speeds up the content creation process. However, AI-generated content is not profitable in the long term because of plagiarism and piracy issues, leading to low sales. You should improve the quality of your PDF by creating content in your area of expertise. Hiring writers and editors helps you sharpen your ebook content’s quality. This leads to better copies that connect with audiences, sell more, and show your expertise.
Is a PDF Business the Best Way To Make Money Online Without Showing Your Face?
Yes, a PDF business can be a great way to make money online without showing your face . However, your content needs to be in the top 28% of full-time self-published authors to make 6 figures. For reference, The Authors Guild’s 2022 survey found that the bottom 50% of full-time authors make $1,300. If you rely on AI to create your content without any regard for quality, you will find it hard to make passive income.
What are the Best Alternatives to The PDF Method 2.0?
- Premium Ghostwriting Academy by Nicholas Cole teaches you to write and sell digital content for other individuals. You get access to a 9-module lesson on Skool, live mentorship, and a private Slack channel.
- Digital Product Academy by Rick Pino focuses on creating and marketing digital products like ebooks, online courses, and more. It also teaches you to automate your digital business processes through different AI tools.
- High-Ticket AI Offer is an AI marketing drop-servicing course that teaches you the “AI Reseller Method.” It offers prompts, frameworks, and checklists.
Final Verdict: Is The PDF Method 2.0 Worth Your Time and Money?
The PDF Method 2.0 is worth your time and effort if you have expertise in the niches you want to sell PDFs in and have no idea how to do it. The methods taught in the course helps you create ebooks faster and market your products using Meta ads.
However, The PDF Method 2.0’s legitimacy is questionable due to ethical concerns and reviews. One method in the course teaches you to make a fake persona or profile to bait potential customers in purchasing your ebooks. Even if this method works, it is legally and morally wrong because customers expect verified information from industry experts.
Your decision should depend on your goals, budget, and current skill level. If you’re new to digital product sales, it could provide a useful starting point. But if you don’t have the experience, I recommend local lead generation. You don’t have to be an expert in a specific field or have tons of technical skills. All you need is a good understanding of local SEO.
Is Local Lead Generation More Sustainable Than a PDF Business?
In my experience, local lead generation is more sustainable than a PDF business because it continues to generate leads long after it’s been set up with minimal ongoing work. It’s like owning a vending machine in the busy Tokyo Narita International Airport. A vending machine works for you once it’s placed in the right spot without daily effort or expensive ads. In contrast, selling digital PDF products is like running a small boutique in Beverly Hills. With a boutique, you’re constantly serving customers and running marketing campaigns to outshine the competition. This business model demands ongoing promotion and customer engagement to make sales. As millionaire and business strategist Lisa Johnson points out, the key to building long-term, sustainable income is creating systems that work for you, rather than working for the income itself.

Why is Local Lead Generation the Best Choice for Recurring Income?
Local lead generation is the best choice for recurring income because it has consistent, long-term demand. There will always be local customers searching for essential services like HVAC maintenance, roofing, landscaping, and more. On the other hand, running a PDF business requires time and effort for reviewing and editing the content you generated from AI tools.
I’ve been making local lead gen sites since 2014. One site, Long Beach Electric Gates & Custom Metal 6632 Cherry Avenue Long Beach, California 90805 562-586-4355 https://longbeachelectricgates.com delivered 5 high-value leads just last month. After bringing in $38,204 in additional revenue to my client, I earned $3,820.40 for a 10% commission.
I personally have over 50+ local lead gen sites in various niches like limo rentals and tree care. Together, these make over $52K monthly in passive income. If you’re looking for a business model that generates income with less effort, dive into a local lead gen course today.

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Ippei Kanehara
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His #1 online business recommendation in 2024, is to build your own lead generation business.
