Twins Larry and Perry Wu have been in the e-marketing game for almost 10 years, testing their entrepreneur skills for the first time when still in high school.
They’ve since grown their company to the 7-figure mark and have gone on to launching new stores in the e-commerce space.
They have also helped other companies profit from their experience in Facebook advertizing, managing to get them to 6 or 7 figures.
And now they are willing to share their secrets with you!
Having paired with the wildly successful Jumpcut collective, that includes veterans in the field like Kong Pham, the twin brothers have come up with a slick, no-nonsense course.
Facebook Ads Agency Accelerator is their latest creation, and it's designed to help you create your own advertizing agency in 8 simple modules.
According to the brothers, 'you can easily find new customers for any business. And that means YOU can be the person a company hires to do exactly that'.
By signing up to this course, you will be learning the Yu Brothers' method, their own way of helping you creating a winning ad agency, structured in 8 distinct steps.
The course seems to cater to those who have even the minimal experience in online marketing or Facebook advertizing, so the appeal seems to be quite large.
The twins' promise is to let you 'get anywhere between 115% to 535% return on ad spend', for the simple fact that they have 'generated millions in sales for the brands we’ve worked with'.
With a general introduction of who is going to be teaching you out of the way, I'm going to tell you what you really want to know from this review:
But before we move to a more in-depth review of the course, just a couple of words about me. After all, you if you don't know who I am, how can I expect you to believe in my reviews?
Until 2014, I was working a very normal 9 to 5 job, with little or no prospects of leaving the corporate rat-race anytime soon.
Then I discovered a method to build and organically rank websites for free, generating leads for my clients: believe me, my life totally changed!
The website you see above, that for the tree care company, was set up in 2015: since then I have not touched it in 5 years, and it has brought me a passive income of $2k a month, and counting.
That's more than $100k in 5 years, and it ain't stopping anytime soon!
The Lead Generation business model is clearly the best way to generate passive income and escape the 9 to 5 rat-race. If you're interested, learn more about lead gen here!
Let's dig into the review!
Facebook Ads Agency Accelerator is designed to work on any level of experience you possess, it's a course that promises to revolutionize your day-to-day life through the creation of an ad agency.
It claims to be a good fit for all levels of marketers provided that you plan to follow the 8 modules for 365 days (more on this later).
It is a is a step-by-step program that will walk you through all the milestones of running profitable ad campaigns & consistently getting new clients.
Facebook Ads Agency Accelerator
This step-by-step course will walk you through everything you need to know in order to start your own fully functioning ad agency.
Here are some preliminary infos on the FBAAA course right off the bat:
Module 1: Introduction
The usual introductory module, where Larry and Perry introduce themselves and show us some impressive numbers on what results they have made in the past.
Key mindset ideas are also discussed, in order to come up with Facebook compliant ads, but, seriously, it's a module that could be totally skipped.
Module 2: Facebook Ad Foundations
This module is quite important, as it does exactly what it says in the title: the very basics of Facebook Ads are broken down so they don't appear as daunting.
A basic introduction to marketing strategies in FB Ads is also discussed, as well as a series of 'do's and don'ts', to make sure you start without any amateur mistakes.
Takeaway from Module 2:
Starting from zero is the best tactic possible: it makes things really beginner friendly and there is no glossing over facts that may be common knowledge to most but would frustrate the newcomer. Bravo!
Module 3: Facebook Ad Implementation
Here we start digging into gold: in this module you will actually be taught how to set your first ad campaign, with all you have learned in module 2.
You will also learn how to target audience and how to restrict the audience to the people you really want to reach with your ad. Exciting times ahead!
Module 4: Setting Up Your Business
Here you're going to leave behind all that you have learned so far and think about starting your agency: after all, weren't you here to start your own FB Ads business?
From the choice of the name to legal matters concerning incorporation and other fundamental details, the twins are here to help you get passed yet another hurdle.
Module 5: Client Acquisition
This module is meant to help you out in what is arguably the hardest part for any ad agency: client acquisition.
In this module, you will not only learn about how to land clients, but also how to convince them that Facebook Advertizing is the best thing for their business and how to keep them as loyal clients in the future!
Module 6: Taking Sales Calls
That awkward moment when you have to actually leave the comfort of your sofa and speak to a possible client on the phone: you knew it was coming!
Luckily, the Wu twins have some DFY replies that can convince even the most stubborn of possible clients.. and you are going to benefit from their 10 year experience.
Takeaway from Module 6:
Not only is this one of the most crucial part of the whole process that Larry and Perry help us with, but once you are successful, they also have heaps of advice for the following part, which is just as important: the onboarding of your new clients!
Module 7: Managing Agencies & Systems
By now you will have at least one client under your belt and you will be learning about how to deal with him or her on a daily basis: calls, emails, charts, everything is covered here.
You will also be encouraged to outsource the more time consuming parts of your job so that you can focus on the fundamentals. Key module!
Module 8: Conclusions & Next Steps
A nice recap of all that has been covered before, and some nuggets of wisdom as parting gifts as you leave on your road to 7 figures.
All in all, just like the introduction, not the most engaging of modules, largely forgettable.
Verdict: the Good & the Bad
Before I go on and look at the pros and cons of Larry's and Perry's course, I want to reply to those early questions I'd set down, and that anyone reading a review wants to know immediately.
It seems like Facebook Ads courses in 2020 are cropping up everywhere, so it means there must be a market for them.
Having said that, is this course better than the dozens of others we have advertized on this blog? I don't think it is, and there are very few things that make it stand out from the crowd.
Does it deliver what it promises to do? That it does, and anyone with a low knowledge on the subject will benefit from Larry's and Perry's obvious mastery of the topic.
Are the Wu brothers a scam? They are not: they have been hired by Jumpcut to deliver a course on Facebook advertizing and they have done just that. Their past track record speaks volumes, and they certainly know what they are doing.
Also, you get a 365 day guarantee, which means that you will only get your money back if you stick to the program for 1 year, go through the whole course and apply yourself for results.
The course costs $997 or it can be paid in 5 monthly installments of $197. The price is pretty standard for what you get: the question is, why this course over the myriad of others?
My Favorite Option and #1 Online Business Model
That Earns Me $50k+ Per Month.. Passively.
Why Lead Generation is Better Than Doing Facebook Ads.
Now don't get me wrong: I am not knocking Facebook Ads Agency Accelerator down. I appreciate the way the course is made. I just think it is not the most cost-effective way of making money online in 2020.
I run a $50K per month lead generation business, but all of my leads are generating through free traffic or SEO. So it's pretty much passive income, I don’t have to worry about the performance of my ads or anything.
I don't know even where to start when talking about the use of Facebook Ads:
Reasons why I don't like Facebooks Ads.
This is all stuff that a Facebook Ads course is not going to teach you, but I can tell you that's how it works: I know because I 'invested' tens of thousands of dollars in this method until I found the safest and most effective way of doing business.
Like I just said, I run a $50K per month lead generation business, but all of my leads are generated through free traffic or SEO. The website I create ranks on the first page of Google, in the so-called map pack, and the leads just start rolling in.
We're talking passive income: I don’t have to worry about the performance of my ads or anything. Once my site ranks it generally stays ranks with very little to no maintenance.
Don’t get me wrong you can still make money running FaceBook Ads but its very challenging to keep over the long term.
The problem with Facebook ads is that you are constantly looking at your CTR and conversion rate. How many people are clicking on your ad, and out of those people, how many actually end up buying what you are advertising?
If things go wrong, it's back to tweaking, spending more money, trying a different approach. Facebook Ads are unreliable at best: believe me, I spent a lot of cash into them before moving into free traffic lead generation.
For all these reasons, I still recommend people look into doing lead generation with free traffic, because then you have full control over the lead gen properties so clients have to keep paying you, and not have to pay FB’s expensive ad fees.
Larry's and Perry's Facebook Ads Agency Acceleration is solid, everything is there to learn how to create a successful ad agency through Facebook Ads. However, from my experience, Facebook marketing really depends on the niche & the product & service you’re offering.
Sure there are niches that work with Facebook Ads, but the problem is there are many niches that really struggle with Facebook Ads.
Unlike Facebook Ads, if you know how to generate leads with free traffic, you can virtually go into any niche and create amazing results for yourself.
That’s how 90% of my multiple 6 figure income is generated. And I should add that it's passive income: see free traffic never stops.
In 2020, even during Covid-19, I continue to build more lead gen sites and I write at least 1 blog post for this site a day, because I’ve come to realize that these are the high-income producing activities, because it directly increases my free traffic every month.
If you want to know more about my method of local lead generation, click the button below!