Jared Erni LeadMax Review: Does Google Business Profile Optimization Generate More Local Leads?

January 17, 2025

LeadMax’s Jared Erni teaches you how to get more leads without SEO and technical skills. Jared does this by optimizing your Google Business Profile and with content from ChatGPT. By doing this, your business can get in front of the SERPs. This matters because it's where 90% of clicks happen. You'll get to be with other sites that have higher domain authority and marketing budgets.

The reviews from LeadMax’s clients are positive, but they all come from the website. Many students praise how Jared helped them generate traffic for their business. However, external reviews from Jared Erni’s Attract to Scale lead generation course are negative. For example, this Trustpilot review warns people from working with Jared Erni. They cite that they’re under contract for 3 months and received low quality work from Jared. The commenter adds they did not get refunds and will now get their corporate litigation firm involved. They’ve filed complaints to the state of Georgia, the FTC, and the BBB to spread awareness.

I’ve been generating leads for my clients since 2016. I know what it takes to create great websites that convert and make money for both my clients and me. In this LeadMax review, I’ll talk about Jared Erni and his GBP lead-generating method. I’ll talk about how LeadMax works and if it’s a great way to make money online.

Jared Erni’s LeadMax Pros and Cons

Pros

LeadMax helps you get on the first page of Google through GBP optimization without tech skills.

Uses ChatGPT prompts to create content faster for your Google Business Profile.

Cons

This may result in high bounce rates without an optimized site.

High reliance on generative AI can cause poor visibility. Google SERPs now show only 15% of AI content.

Price

Jared Erni offers LeadMax’s Ultimate Offer Formula for $14 or the LeadsLab Mastermind for $47 monthly.

Training

Self-paced

Group

Jared created LeadMax in October 2024, which is under JerniBox LLC, which Jared started in 2020.

Refund Policy

LeadMax has a 30-day refund policy.

Origin

Jared created LeadMax in October 2024, which is under JerniBox LLC, which Jared started in 2020.

Reputation

Jared’s YouTube has 398 subscribers, and JerniBox has 705 Facebook followers.

January 17, 2025

Jared helped us, from getting overwhelmed by marketing to having a clear path in generating new leads!

Jared Stith

5.0
5.0 out of 5 stars (based on 1 review)

What Is Jared Erni’s The Ultimate Offer Formula?

The Ultimate Offer Formula is a framework that transforms generic CTAs into value offers. Using this, Jared says you can 5X your lead flow without relying on paid ads or hiring an SEO agency. This lets you get more quality leads while keeping marketing costs low. You can get this for free when you sign up for LeadsLab Mastermind, which costs $47 monthly.

What Can You Get From LeadsLab Mastermind?

  • The Ultimate Offer Formula PDF with Loom videos to turn your CTAs into valuable offers.
  • Sales funnel revitalization guide to capturing 540% more leads versus traditional websites.
  • Smart traffic strategies using other channels like Facebook together with your optimized GBP.
  • Access to the LeadMax private community.
  • Weekly live LeadsLab Mastermind calls with Jared and his team.
  • Training library with content on how to use tools like ChatGPT, MapLeads Pro, and GMB Everywhere.

Who Is LeadMax For?

LeadMax is for local businesses that want more traffic while spending less on marketing. It’s great for business owners who already have a business website but want to get more leads and have little tech skills. This is because LeadMax optimizes your GBP and how to use that as a lead magnet for your site.

Are LeadsLab Mastermind Students Successful?

Yes, the students of LeadsLab Mastermind are successful. Many of the testimonials featured on the LeadMax site praise Jared Erni’s methods. For example, this student says Jared helped them gain more traffic from Facebook ads, achieving 17X ROAS.

This student says Jared helped them generate $3K from his email campaign in 5 days.

Another student says Jared’s coaching helped her start her first business. This helped her make $15K in the first month of launching the business.

Who Is Jared Erni?

Jared Erni is an Entrepreneur from Georgia. In 2006, he worked as a financial specialist for CH2M Hill. Jared then got married and quit his job to dive for golf balls to make money and work for himself. This inspired him to get into marketing. In 2014, Jared started Huge Ad TV. He installed digital billboards for over 200 businesses in north Georgia.

When the pandemic came, Jared had to close his business to cut his losses. His desire to continue helping local businesses market themselves led him to create JerniBox in 2020. From this, he created several programs, such as Attract to Scale, Local Search Academy, and more. Jared won the Two Comma Club Award in April 2024. This represents $1M in sales made through ClickFunnels. In October 2024, Jared started LeadMax with Taylor Giddens.

Jared Erni’s Claims

Jared Erni claims his GMB lead generation methods have helped around 1.7K businesses succeed.

Jared Erni’s Claims Debunked

One testimonial featured by Jared Erni comes from Taylor Giddens.

According to LinkedIn, Taylor worked as the director of client success for Jared’s Attract to Scale.

Additionally, Jared and Taylor each have 50% ownership of LeadMax.

Using reviews like this violates the FTC’s guidelines, section 255.5, which requires disclosure of material connections. It also misleads customers about Jared's authenticity and the effectiveness of his methods.

What Is Google Business Profile Optimization?

Google Business Profile optimization lets people claim their business and how it shows up in local searches. This involves completing information about your business. It also gives you a platform to engage with customers. Additionally, it allows you to show up in Google’s local 3-pack and share the front of the SERPs with competitors.

Is Google Business Profile Optimization Effective in Generating Leads?

Yes, Google Business Profile optimization is effective in generating leads. This is because it gives people an alternative way to be on the first page of Google. GBP optimization affects local SEO, making it easier for users to find your business. Foxx Digital Marketing says small-scale SEO packages cost between $1.5K and $2.5K monthly. In comparison, GMB optimization services range from $125 to $400 monthly. For less cost, businesses can increase their visibility and relevance in local search.

This increased traffic won’t matter if you don’t have a functional site filled with relevant content. For example, Search Engine Journal says visitors may leave if your site takes longer than 2.5 seconds to load. Google can penalize your site if the content on your site uses keyword stuffing to inflate relevance. This leads to removal from search results and higher bounce rates.

Why Local Lead Generation Is Better Than Google Business Profile Optimization

Local lead generation is better as it mitigates the weaknesses of GBP optimization. Both business models rely on improving local SEO to increase traffic. GBP optimization only focuses on your Google Business profile. In contrast, local lead generation comes out on top as it involves creating websites that rank in the SERPs.

Both business models work on recurring payments from clients and are scalable. With GBP optimization, you can earn around $300 for the initial setup and $125 to $400 for monthly maintenance. In contrast, local lead gen sites cost around $500 to start. Each of these sites can earn you anywhere from $500 to $2K monthly. Both are scalable business models. Local lead gen beats GBP optimization as you have ownership of the sites you create. This means you’re not reliant on one client. You can create more sites in other niches and locations to generate more income.

Personally, I have created over 50+ of these lead-generation sites since 2016. Together, these make over $52K monthly in passive income. So, if you’re looking for a business model where clients come to you, try local lead gen today.

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Ippei Kanehara
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$52K per month providing lead generation services to small businesses

Ippei.com is for digital hustlers, industry leaders and online business owners.

His #1 online business recommendation in 2025, is to build your own lead generation business.

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