Luke Dobson Fast Track Media: Does His Followers to Fortune Strategy Convert?

January 10, 2025

luke dobson review

Fast Track Media's Luke Dobson teaches you how to dominate your local market with SMMA content to generate leads. Luke does this by using done-with-you paid ads on Instagram as a sales funnel to generate and warm up leads. By doing this, Luke claims you can 7X to 10X your return on ad spend and nurture 20-40 local followers daily.

Online reviews for Luke Dobson are generally positive. For example, this client testimonial says they’ve worked with Luke for 3 months and used $6K in ads. They’ve gained that back and made $8K in designs. Recently, they closed a $96K contract from a lead they got from their Instagram ad. 

luke dobson client testimonial

I have over 10+ years of experience in helping local businesses generate leads and gain clients. I create ranking sites that capture these leads to clients, which generates income for both of us. In this post, I’ll talk about Luke Dobson, Fast Track Media, and his Followers to Fortune strategy. I’ll discuss how Luke’s Instagram lead generation works and if it’s the best way to nurture and get leads for clients.

Luke Dobson's Fast Track Media Pros and Cons

Pros

Targets locals for lead generation, which may be less competitive.

Solid theory on building trust and nurturing leads to convert.

Their done-with-you content framework makes content based on your business.

Cons

Only targets service-based businesses.

Many of the commenters in Luke’s posts are the same people, bringing authenticity into question.

Luke’s giveaway method can add more unwanted attention from scammers and work for clients.

Price

Luke’s services are priced at $6K to $9K.

Training

Done-with-you format with 1-on-1 guidance from Luke.

Group

Luke has a private group on Skool with 102 members.

Refund Policy

No refund policy is listed.

Origin

Luke offers Followers to Fortune under Fast Track Media, which he started in 2023.

Reputation

Luke has 11K followers on Instagram and 98 subscribers on YouTube. Fast Track Media has 21 followers on Facebook.

January 10, 2025

Is anyone still on the fence? Jump in with Luke Dobson. He’s great and amazing with what he knows!

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5.0
5.0 out of 5 stars (based on 1 review)

How Luke Dobson's Fast Track Media Helps You 7X-10X Your Returns on Ad Spend

luke dobson's followers to fortune framework

Luke’s Fast Track Media uses his own Followers to Fortune strategy. This helps you 7X to 10X your ROAS by delivering targeted ads to a local market. These ads serve as an initial lead-capturing funnel, which builds trust with your audience in the target area. This nurtures these leads to convert over time.

Luke’s strategy involves using high-quality videos to promote his client’s business. It uses Instagram's popularity as one of the most used social media apps globally. Business Dasher says Instagram has 2 billion monthly active users, which is 2X of TikTok’s 1 billion MAUs. 71% of US SMBs use Instagram to market themselves. However, Manta says 39% of businesses don’t know how to advertise on Instagram.

Using Luke’s methods, you can turn your from having a lead problem to a capacity problem. You will receive step-by-step instructions on what to create content on. Then, you’ll send these files back to Luke’s and his team will edit these to lead nurturing content. This helps you dominate your local market and stand out from competitors.

Luke’s Followers to Fortune strategy is for businesses that don't know how but want to connect with their local audience. It’s great for people who have a service to sell but don’t know how to use Instagram as a traffic source. Luke’s strategy focuses on creating genuine connections through targeted ads on Instagram. This lets you build a funnel to get, and nurture leads that have higher odds of converting in the future. 

What Can You Get From Luke Dobson’s Followers to Fortune Strategy?

  • Talking head style video content ideas based on your unique experience.
  • Done-with-you video content creation that they edit for you.
  • Luke’s paid ads strategy blueprint to get your content to the right local audience.
  • Talk tracks scripts to follow up and nurture leads.

What Is Fast Track Media?

Fast Track Media is Luke Dobson's agency. He offers done-with-you video content to use as lead magnets on Instagram with paid ads. Fast Track Media focuses on helping local service-based businesses generate leads in their market.

Luke uses a three-phase strategy called "Followers to Fortune." This strategy is based on Boris Posykalyuk's local acquisition system. It combines video content and local ads to generate leads. Luke changed the second phase of Boris' strategy to doing giveaways to gain and nurture followers for clients.

luke dobson and boris posykalyuk strategy

Are the Clients of Luke Dobson's Fast Track Media Getting Results?

Yes, the clients of Luke Dobson’s Fast Track Media are getting results. Many of the testimonials featured on Luke’s Instagram page show high ROAS and getting booked within months of working together with Luke. For example, this testimonial says they made $350K in revenue from Instagram with an ad spend of $10K.

luke dobson client testimonial 2

This testimonial says they spent about $10K in ads and made over $190K from Instagram leads.

luke dobson client testimonial 3

Another testimonial says they gained 400 new followers, leads, and a $6K client through Luke’s giveaway strategy.

luke dobson client testimonial 4

Is Luke Dobson’s Fast Track Media Worth It?

Yes, Luke Dobson’s Fast Track Media is worth it if you’re a service-based business struggling with leads and marketing. Luke’s method uses Instagram as a funnel to generate relevant, targeted ads for audiences. You then DM each of these leads as they're more likely to convert.

Luke’s strategy theory is sound. It targets potential customers and acts as a lead generator while warming them up. Facebook says 81% of people research products or services through Instagram. Additionally, 87% of Instagram users take action after seeing a product or service. 

Who Is Luke Dobson?

luke dobson

Luke Dobson is the creator of Followers to Fortune and the founder of Fast Track Media. Luke hails from Huntington Beach, CA, and currently lives in St. George, UT. He started his career as a cashier at Trader Joe’s from 2017 to 2021. In 2022, Luke worked with Genesis Power Solutions as a door-to-door salesman. He then got into software and cybersecurity sales with Transmosis, Dialpad, and Fit Solutions. Luke then invested $7.5K to learn how to offer online fitness coaching on Instagram with Wes Watson.

luke dobson with other boris posykalyuk course students

During the pandemic, he took a course with Boris Posykalyuk. Here, he learned about paid ads and lead generation for videographers to make $50K monthly. Using his learnings, he started Fast Track Media and moved to St. George, UT in 2023. Boris’ strategy is the basis of Luke’s Followers to Fortune. To date, Luke has helped over 90 service-based businesses in St. George, UT. Currently, Luke is expanding to target other areas like Hawaii and Arizona.

Luke Dobson’s Claim

luke dobson's paid ads on instagram strategy claims

Luke Dobson claims his 3-phase paid ads strategy is the most effective way to get business from Instagram. Through this, you’ll gain 7X-10X ROAS and 20-40 leads daily.

Luke Dobson’s Claim Debunked

Luke Dobson’s strategy is not unique. Aspiration Marketing says social media lead generation has been around since the early 2000s. Sprout Social says 77% of B2B and B2C use Instagram retargeting ads in their strategy.

You may gain more followers and engagement through the giveaways. However, this strategy encourages forced audience engagement and low-quality leads. The earliest example I found is a 2013 YTtalk forum comment. They discourage this method as people will leave once the giveaway is over regardless if they win or not.

YTtalk comment on doing giveaways

Another Reddit commenter encountered scammers who posed as the contest winner. This adds more work for you and may end up taking more time for what it's worth.

reddit comment on giveaway scams

Are Paid Ads on Instagram Effective in Generating Leads for Local Businesses?

Yes, paid ads on Instagram can be effective in generating leads for local businesses. Instagram is the third most popular social media network globally. Additionally, 90% of Instagram users follow at least one business profile. This shows that Instagram has potential as a great way to generate leads.

instagram as 3rd most popular social media graph

Lead Genera says paid ads on Instagram result in 120% increased traffic. However, you will need to stand out as many businesses advertise on the platform. Embed Social says over 200 million businesses use Instagram for marketing. You’ll need to find your audience and create campaigns that resonate with them. This leads to increased sales and brand awareness.

Why Local Lead Generation Beats Paid Ads on Instagram

Local lead generation beats paid ads on Instagram because it costs less to start, and you own the assets. Local lead generation costs around $100 to $500 to start. WebFX says 49% of businesses spend up to 20% of their ad budgets on Instagram ads.

Additionally, agencies spend between $200 and $1.5K on ads and $1K to $2.5K on maintaining campaigns. Local lead gen beats this with low maintenance costs, at $25 to $50 monthly, and you have full ownership of the sites. Comparing the costs, local lead gen stands out from paid ads on Instagram.

The business model works by creating niche ranking sites in areas with 75K to 250K people. Once your site starts getting leads, you can sell these to clients or rent out the site for $500 to $2K monthly. Its low cost and set-and-forget nature lets you scale this up. The US has 41,638 ZIP codes to choose from. Doing this gives you a chance at making an empire that earns passive income.

I own 50+ of these sites, and my team handles maintenance. Together, they earn around $52K monthly on autopilot. If you want a business model that makes you consistent income with less hassle than paid ads, try local lead gen today.

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