Alex Martinez’s Pro Wholesaler VIP Program Review: 5 Advantages Of Using MLS

April 27, 2023

The Pro Wholesaler VIP Program is a digital course that will teach you how to start and scale your real estate wholesaling business through the Multiple Listing Service (MLS) platform. The MLS is a tool used by licensed real estate agents and brokers to share information on properties that are listed. This is also used as a marketplace for agents and brokers to initiate contact, send or receive offers, negotiate present deals, and build a networking web for future deals. 

Wholesaling real estate won’t be as simple as Alex Martinez makes it out to be. But if you’re dedicated enough in real estate, you can maximize your earning potential using these advantages while watching out for bottlenecks in your progress as a wholesaler. And it can take a long time before you see exponential growth in earnings.

Local lead generation, on the other hand, allows you to earn money faster by using organic SEO tactics to generate free traffic for your website. It’s a rank and rent business model where your top ranked local service site generates leads for local businesses in your chosen niche. You’re in charge of how fast you want to scale your business, and you don’t even have to touch the website for as long as it stands.

Pro Wholesaler VIP Program Pros And Cons


Offers lifetime support and coaching.

Offers lifetime access to course resources upon completion.

Shows you how to access the MLS Platform with no license needed.

Provides you with a system to skip trial and error in wholesaling.


Overpriced for the content it delivers.

You can easily access information on how to do this online either for free or for a couple of bucks.

There are cheaper courses that teach you real estate wholesaling using MLS.

You can be overwhelmed using the MLS platform.


The Pro Wholesaler VIP Program costs $4,800.

Refund Policy

There are no refunds for the Pro Wholesaler VIP Program.


The Pro Wholesaler VIP Program Started in 2020.


The Pro Wholesaler VIP Program has been positively reviewed by 3rd party articles and discussion groups with a note of its high price tag.

5 Advantages Of Using MLS

  • Access To A Large Database Of Properties: The MLS Platform provides you a comprehensive database of properties—for free. This can make it easier for you to find properties with wholesale discounts without having to look for leads.
  • Up-To-Date Information: The information of properties you will see on the MLS platform is up to date. You are provided with current information, with a couple of exceptions, about properties you are interested in.
  • Increased Visibility: Besides sending out offers, you can also put up your listing on the MLS platform for increased visibility. However, it would be more helpful for you to keep on sending offers and build relationships instead with real estate brokers and investors for faster transactions.
  • Ability To Search For Specific Criteria: You can search for properties based on specific criteria, such as location, price, and property type. This can make it easier for you to find properties that best fit your standard as a real estate wholesaler.
  • Networking Opportunities: As I've mentioned, you can build a network of real estate brokers and investors for direct transactions. Since on-market wholesale deals are your focus, there are also opportunities for off-market deals that can further increase your earnings. Similar to what Alex Martinez says, focusing on-market leads to off-market deals. When you practice this principle, selling a wholesale contract will be faster as you have a web of real estate investors looking to buy at wholesale prices that fit their needs.

What Do You Get In Pro Wholesaler VIP Program?

Getting Into The Pro Wholesaler VIP Program

  • Get into a 45-minute call with the real estate skills team through a phone call or Zoom video.
  • Diagnose your current situation.
  • Analyze if the model will work for you.
  • Map out an action plan to make $100K/month.

Proven Wholesaling Processes And Systems

The Pro Wholesaler VIP Program will give you access to the flagship program, Pro Wholesaler VIP. This consists of 50+ video training modules, tools, resources, scripts, and email templates to get your first wholesale property and scale into a profitable real estate wholesaling business. You can access the course through desktop, laptop, and mobile devices anytime, anywhere.

Pro Wholesaler VIP Mastermind Community

The Pro Wholesaler VIP Mastermind Community is a private group where elite members help each other as a collective effort to succeed in real estate. The members you'll be joining are at different stages of their real estate business, and they can provide value to your learning journey.

Expert Mentoring And Coaching

The Pro Wholesaler VIP Program gives you a full year's access to mentorship and coaching from experts that can help in troubleshooting your problems. More than that, Alex Martinez states a lifetime support because your success directly reflects the performance of the course, company, and himself as the instructor.


Pro Wholesaler VIP Program Inclusions

  • Section 1 - Establish and solidify your focus real estate market, define goals, build understanding and confidence.
  • Section 2 - Secure relationships with top quality cash buyers that can pay you $10,000+ per wholesale deal.
  • Section 3 - MLS access and pro wholesaler essentials, ensuring you are ready to operate.
  • Section 4 - Systematizing your deal attraction with the MLS Offer System.
  • Section 5 - Closing high-value deals with velocity.
  • Section 6 - Scaling, growing with a team, opening the faucet and letting the volume flow through.

Who Is the Instructor Of The Pro Wholesaler VIP Program?

Alex Martinez is the instructor of the Pro Wholesaler VIP Program. From making sandwiches for $10 an hour at 19 years old, to investing in real estate at 20, he eventually became the creator and CEO of Real Estate Skills.

In his early career in real estate, he was working around the clock to gather as much knowledge from books, programs, mentors, all while getting experience in real estate. As he progressed as a real estate professional, he found just how lucrative the field was and how you can make money from the different aspects of real estate.

He believes you can do it too and succeed whether it's real estate investing, becoming a real estate agent, broker, lender-investor, developer, landlord, etc.

Is The Pro Wholesaler VIP Program Worth It?

The Pro Wholesaler VIP Program is worth it if you’re looking for a streamlined approach to learning an already working system. But that’s just it. Taking advantage of the MLS platform to put your time in sending offers rather than gathering leads already works. Therefore, you can get these resources online for free when you look for it.

This is one downside of the course because it's on the pricey side of things. Even though the Pro Wholesaler VIP Program is a legit course, paying $4,800 for a course that may not satisfy your drive to learn about real estate investing can negatively affect your confidence as an investor.

Are There Alternatives To The Pro Wholesaler VIP Program?

Alternatives to the Pro Wholesaler VIP Program could be Chris Goff's Wholesaling Real Estate Blueprint, Peter Vekselman's Default Deals, Tiffany and Josh High's Virtual Group, Cameron Dunlap's REI Trifecta, and more. I briefly discuss these courses in my article about the top real estate wholesaling courses to take in 2023, which also mentions the Pro Wholesaler VIP Program as one of the expensive real estate wholesaling courses.

How Can The MLS Platform Help In Real Estate Wholesaling?

The MLS Platform can help in real estate wholesaling when generating leads—it’s already there so you just have to send in offers. It is filled with on-market listings. So instead of looking for leads—cold calling, email marketing, doing paid ads and more—you can maximize your efforts in sending offers. However, what you have to look out for are outdated posts, wholesale fee, and competitive pressure.

How Much Do Real Estate Wholesalers Make A Year?

Real estate wholesalers make $86,913 a year, on average, according to ZipRecruiter's Wholesale Real Estate Salary. This can go as high as $151,500 and as low as $19,500. But if you're going to build a business around real estate wholesaling, I'd say there are no limits because you can earn as much as a million dollars a year, and more. You have to hustle hard until you get to that yearly figure, though.

How Much Can You Make Per Wholesale Deal?

You can make as much as $5,000 to $10,000 per wholesale deal. The size of your earnings can also increase by improving your skill as a real estate wholesaler and finding better deals overall.

How Do You Start A Wholesale Real Estate Business?

Step 1: Have A Wholesale Real Estate Mindset

Real estate wholesaling is an active endeavor. You earn as much as the hours you work or for every deal you close. More than that, you should be adept in networking. In everything you do, embody being a real estate wholesaler and the qualities that come with it.

Step 2: Setup The Wholesaling Business

First, you must choose a business structure that suits your needs as a business. You can start your business as a sole proprietor, a corporation, or a limited liability company (LLC). Choosing the right business structure protects you as an owner and minimizes tax obligations.

Second, creating a website gives you credibility as a new business. This way, you can provide important data that visitors can access about you, your business, and opportunities for prospective investors, sellers, partners that can help boost your wholesaling business.

Step 3: Understand And Verify The Legal Requirements For Your State

Real estate regulations and legislation can be different per state. The best advice is to check with the local government where you want to start your real estate wholesaling business to abide by its legal requirements.

Step 4: Learn The Process That Goes Into Wholesaling Real Estate

Even if the process is not as complicated as other businesses, it takes a lot of time and effort to build the skills of a successful real estate wholesaler. These skills include marketing and networking skills, analytical skills, negotiation skills, and organization skills. If you notice, being an efficient and effective communicator can put you on a higher level compared to the competition.

Step 5: Start Wholesaling

Real Estate Skills suggests creating a cash buyers list. This ensures you make quick transactions because they don't need to rely on financing. It makes negotiating easier with more certainty as cash buyers are ready to invest. You just need to give them the property they're looking for. It also makes doing repeat business easier, generating regular cash flow for your real estate wholesaling business.

Step 6: Finding A Deal

As a wholesaler, you need to do careful evaluations of prospect properties. Consider the seller's asking price, repair costs, property tax and utilities, and the property's fair market value and after repair value. Real Estate Skills recommends having a list of 20 or more properties to review each week to make finding a deal easier.

Step 7: Funding Your Purchase Contract

Since real estate wholesaling has a low barrier to entry into real estate investing, you need relatively fewer funds for your purchase contracts. Going to hard money lenders is the quickest way and including the cost of financing and interest makes your investment efficient.

Step 8: Connecting With Cash Buyers

Again, this is most effective when you have a high level of communication skills. Connecting with cash buyers goes with networking. Combining strategies of advertising, online platforms, email marketing, direct marketing, and referrals will maximize your ability to connect with ready, willing, and able cash buyers.

Step 9: Building Up Your Network

When building up your network, you have to connect the most appealing properties to the right buyers. Upon building a reputation of upholding honesty and integrity as a real estate wholesaler, you can quickly develop a network of trusted and professional buyers for faster transactions. Faster transactions means an influx of cash readily available as income and as reinvestment.

Step 10: Reviewing And Adjusting Your Strategy As Needed

You need to be flexible when starting your wholesaling business, or any business in particular. You are bound to encounter problems at some point. However, as you continue to practice being a real estate wholesaler, you will improve and shift according to what the market needs. Always review and adjust your strategy to achieve the best possible outcome.

The Pro Wholesaler VIP Program teaches you how to get access and use the MLS platform without a real estate license. Since MLS is a popular tool used by real estate brokers and agents to share properties and advertise to potential buyers, it has its disadvantages. 

Off the bat, you have limited exposure because of your focus on the platform. A wholesale buyer may be looking for a distressed property elsewhere and not the MLS. And as you begin wholesaling, this is already a missed opportunity for gathering wholesale customers if you have a wholesale contract available. Some information on the MLS platform is also inaccurate and outdated, which can lead to wasted time and effort. 

Another big disadvantage is competition. With experienced agents and brokers having a wholesale offer available, this can lead to a high-pressure environment, one that is not best for beginners, especially if you’re looking to make money online at a steady pace.

Why Local Lead Generation Is Better Than Real Estate Wholesaling?

Local lead generation is better than real estate wholesaling because while others work house on sending offers to agents, brokers, and property owners, you can use those hours to spend time with friends and family while earning money passively. The Pro Wholesaler VIP Program thinks of lead generation as a negative for your wholesaling business. While that rings true for real estate wholesaling, it’s not inherently negative, especially when you consider making money out of it.

Being a local lead generation business owner, you don’t have to worry about conversion rates. According to KlipFolio, a good lead conversion ratio per website is at 2.4% globally. While local business owners look into converting leads into customers, the advantage of this business is that you get paid for every lead you provide. Mind you, that the number of leads is a lot greater than the number of actual paying customers, and that’s what you can capitalize on—that's where you get your money from.

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Ippei Kanehara

$52K per month providing lead generation services to small businesses is for digital hustlers, industry leaders and online business owners.

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