Brandon Young’s Seller Systems Review: Amazon Private Label Pros, Course Breakdown & Alternatives

Is Seller Systems Legit or a Scam?

Seller Systems is not a scam as it’s one of the most credible private label programs online. Brandon Young is well-respected in the Amazon seller community and updates his content regularly. Thousands of students have gone through the Inner Circle with detailed testimonials to support the course’s quality.

What Is Seller Systems?

Seller Systems is Brandon Young’s suite of Amazon private label courses. Brandon created it with two other active 8 figure sellers, Maximilian Abreu and Garland Sullivan. They are no longer involved.

The platform has something for every level of Amazon FBA seller. Yet, it is not overwhelming. The best way to experience Seller Systems is:

• Watch Brandon Young on his YouTube channel.
• Sign up for the free Amazon SEO Masterclass.
• If you’re sold on Brandon’s strategy and teaching style, consider signing up for the Inner Circle Mastermind. This Amazon FBA training is more expensive, but gives you the most value. If you want to start slower, purchase the 5 Hour Amazon Private Label Masterclass.
• If you don’t want to commit to the big course, buy the Launch Masterclass to start your Amazon business.
• When you’re ready to master your Amazon PPC, sign up for the PPC Masterclass.

What Is the Breakdown of Seller Systems?

Seller Systems Amazon SEO Masterclass (FREE)

This full, 4-hour class was last updated on October 28, 2021. It’s the 4th update of the course. It includes:

• Brandon’s product and competitor analysis strategies (based on data)
• A walkthrough of how to source products
• Keyword research strategies
• A profitability calculator

The class goes over the basics of what private label is. Brandon explains you will need at least $5000 to start your store. He does not pretend that you will make passive income.

To take the free Amazon SEO Masterclass, you need to provide your email and create a Seller Systems account. You will have lifetime access after signing up.

Seller Systems 5 Hour Amazon Private Label Masterclass ($197)

The 5 Hour Amazon Private Label Masterclass is Brandon’s oldest course. It’s also his cheapest, aside from the free course. This class covers the basics of how to build an 8-figure private label business. Topics included are:

• Product research
• Finding products without relying on Alibaba
• How to conduct keyword research
• Applying keywords to rank your product

Seller Systems PPC Masterclass ($297)

The PPC Masterclass was a live, 5-hour course you can now purchase as a recording. Brandon updated it for 2022. He included strategies to combat the biggest issues he’s seen in his experience selling and coaching others. These issues include sellers spending too much on PPC and relying too much on ACOS (Advertising Cost of Sales). In this course, you’ll hear the basics of Amazon PPC, Brandon’s strategy, case studies, and more.

Seller Systems Launch Masterclass ($797)

The Launch Masterclass was also live. This 6-hour workshop included information on Amazon’s A9 Algorithm (Amazon now runs on A10), keyword data mining, web-based chat bots, and more. Before watching the workshop portion of this course, you must watch two more basic courses that are included. This will help you follow along and get the most out of the more advanced strategies.

Seller Systems Launch Masterclass ($3K)

The Inner Circle Mastermind is Brandon Young’s premier Amazon course. Designed like a college level course, Brandon holds live “office hours” for students via Zoom call. He also holds live classes every 2 to 3 weeks, which focus on a specific Amazon private label topic. Brandon regularly updates this course and covers:

• Product research
• Product sourcing
• Listing optimization
• Amazon PPC
• Amazon algorithm
• Product launch

Who Is Brandon Young?

Brandon Young is an expert Amazon seller who makes over 8 figures annually. He first got into Amazon in 2015. Two friends of his were doing over $1 million each year doing arbitrage, but they didn’t want to help him. So, he learned about Amazon on YouTube. From his research, he decided wholesale and liquidations would be better business models than retail arbitrage because they are more scalable.

In early 2016, he and his wife Jennifer went to China to start private label. Their first product launched in June 2016. By 2018, they were doing about $10 million annually. Now, they run multiple Amazon brands and the Seller Systems coaching business.

One of the best parts of Seller Systems is that Brandon and his wife are active sellers. They constantly create content for the Inner Circle and update existing content. If there are recent additions to Amazon’s Terms of Service, or a fake guru leading others astray, Brandon actively alerts his followers and gives valuable context.

In 2021, Brandon Young won SellerPoll’s Outstanding Contribution award. They have also named him favorite Amazon Consultant every year since 2019.

What Is Private Label on Amazon?

Amazon private label is an FBA business model where the product is generic and originally brandless. The seller creates a logo and brand name to sell the product. This is an Amazon FBA business model that involves creating your own brand, purchasing a product without a brand from a manufacturer, and placing your own brand on the product to sell. After the manufacturer creates the product with your logo and name, they ship it directly to an Amazon FBA warehouse.

Amazon private label sellers will scale their businesses by adding variety to their products with each inventory order. They might include color options, texture options, additional features, or bundles with additional products under their brand.

For inspiration, check out our comprehensive list of best-selling Amazon private label brands.

What Are The Alternatives to Seller Systems?

• Tom & Alex’s Honest FBA : A 200-plus lesson program teaching how to launch a private-label brand on Amazon in about 90 days including product research, supplier sourcing, listings and PPC.
• Tay Rahim, Mar Greene & Mufizul Ahad’s Elite E-Commerce FBA Blitz : A coaching course teaching a three-step “SSSuccess” framework (Source, Sell, Scale) aimed at getting Amazon FBA sellers to $10K/month within eight weeks.
• Luca Davenport’s Amazon Brand Academy 2.0 : A structured private-label Amazon FBA training with 21 modules and over 220 lessons covering product research, branding, PPC and scaling, but requiring significant upfront capital and Amazon dependence.

How Much is a Typical Amazon FBA Course?

Amazon FBA courses range in price from free to over $5000. Private Label Masters is this expensive, at a once-time payment of $5K or 6 payments of $997. The Amazing Selling Machine is also $5K.

The Wholesale Formula course is a little cheaper at $2497. Amazon Boot Camp is only $500.

You can also find very affordable courses on Udemy.com and Teachable.com, as well as free information on YouTube.

Best Criteria to Analyze Amazon FBA Courses

To make sure an Amazon FBA course is worth it, pay attention to the structure of the course, the amount of in-depth, updated information, inclusion of real-world examples, and advanced strategies. Coaches add even more value by offering online communities, access to experts, and live coaching like Seller Systems does.

Also, make sure Amazon FBA is the business model you want to follow. There are many FBA business models , and each one plays to a different seller strength.

How Much Does It Cost to Amazon FBA?

It costs $5,500 to $13K to start an Amazon Private label business. But, Amazon FBA startup costs are extremely variable. They go up (or down) according to what business model you’re following, the products you choose, the amount of variations you add to your product, cost of brand design, and more. Here’s a comprehensive list of potential Amazon FBA costs to keep in mind:

• $39.99/month Amazon Seller Central Account
• Around $200 for product samples, prior to ordering your first large batch of inventory
• Your first inventory order will be $3000 at the very least. Brandon does not recommend starting with this small of an initial investment. Many distributors will not work with you unless you’re willing to spend over $5K.
• $250 GS1 Barcode
• Amazon PPC costs (around $300 in your first month alone)
• Trademark costs between $350 and $600, depending on where you live and sell
• Around $200 to $400 for external packaging featuring your brand and logo
• Professional photography for your product listing is another $300 to $500

Seller Systems Approved Tools to Choose, Launch, Rank, and Optimize Your Products

Some tools to help you choose and rank your products include Helium 10 and Data Dive. They can save you from choosing a product that won’t sell.

Brandon uses Blackbox by Helium 10 for product research. You can apply countless parameters, and Helium 10 will show you tens of thousands of products. Brandon spends 4-5 hours a day for an entire week going through these results to find new products.

Data Dive is Brandon’s own software that analyzes competitors. It is $149/month or $1449/year. It runs through Helium 10 Celebro and Keepa. Data Dive does keyword research, data analysis, and helps you rank products.

Data Dive takes the top ten sellers from a niche and shows keywords, content, listings, and ranking statistics. You can create PPC campaigns and listings within Data Dive and compare it to competitors. Just like his courses, this software is always developing. Its latest feature is Data Dive Profits, which helps you understand the costs involved with the product you’re considering.

You must be an Inner Circle member to use the software to its fullest potential. Inner Circle members only have to pay $49/month.

Do You Have To Be a Business to Sell on Amazon?

You don’t have to have an official LLC or business license to sell on Amazon. But, to sell private label products like Brandon, you need your own logo to place on your private label product.

Also, you won’t be able to create Enhanced Brand Content listings on Amazon without a business license. Once you are your own brand, you won’t have to worry about fighting for the Buy Box for your specific product, which will help you keep sales once your rank.

Do You Need a Trademark to Sell on Amazon?

No, you do not need a trademark to sell on Amazon. But, like the business license, it will help put you ahead of competitors. One of the biggest downsides of private label is other sellers copying your product. But, with a trademark, you have some level of protection from this.

How Can I Get Orders From Amazon as a Seller at the Beginning According to the Seller Systems Strategy

To get orders at the very beginning of your business, you need to start with a strong product and then build traffic both organically and through paid advertising. Brandon teaches both organic ranking strategies (keyword research) and Amazon PPC (Amazon advertising). In 2022, you need to use both strategies to get sales. He also teaches you how to set up Facebook ads and chat bots outside of the traditional buyer seller messaging on Amazon, to drive more traffic to your product listing.

The goal is to encourage positive feedback from your Amazon customers. The more positive reviews you have, the more the Amazon algorithm will trust that you are providing exemplary customer service, and the healthier your seller feedback metrics will be.

How Much Can You Make With Amazon Private Label?

Top sellers can generate $50K to $100K a month in revenue, but actual margins range from 20% to 30% depending on ad spend and product sourcing. According to Brandon, beginners should aim to break even or lightly profit by month 6 to 12.

With Amazon, you’re competing on a global marketplace, relying on paid ads, international sourcing, and complex logistics. You need high upfront capital and deep keyword strategy just to break into a niche. With local lead generation, you rank a simple website for a service and then rent that site to a local business for $500 to $3,000 a month.

A client of mine is Irvine Elite Concrete Solutions, 14803 Jeffrey Road, Irvine, California 92618, 949-776-5756. I earned $3,300 from 10% commissions in the month that 5 leads closed for $33,000.

Comparing Amazon FBA to local lead generation is like a LEGO Factory versus Redwood National Park. The LEGO plant hums day and night involving raw materials, molds, quality checks, packaging, and global shipping all stack costs before a single sale lands. That reflects FBA’s endless cycle of fees, fulfillment, and razor-thin margins. Redwood National Park grows at its own pace once rooted. It’s like how local lead generation sites produce steady leads once ranked. You keep no inventory, run no ongoing marketing, and have low fees.

Final Verdict: Is Seller Systems Worth It?

Seller Systems is worth it for serious entrepreneurs who want to learn the Amazon private label from one of the best in the industry and who have $8K+ to invest. Brandon’s training, tools, and Inner Circle support are top-tier. It is not worth it if you want quick returns, passive income, or don’t have the capital to risk. Amazon FBA is competitive, complex, and not guaranteed. Compared to local lead generation, Seller Systems requires more risk, more capital, and longer time-to-profit. If your goal is sustainable, low-maintenance income, local lead generation is a better starting point.