Suzy Crawford is a digital marketing expert who offers courses on scaling agencies. She has been a marketing executive with Google for 7 years and a Gold awardee. Suzy is the creator and CEO of Freelancer to CEO and other courses and programs. The courses help entrepreneurs and agency owners start and scale their businesses.
Most of Suzy Crawford's reviews and comments are positive. These testimonies discuss Suzy's performance as a coach, digital marketer, and sales agent. However, there is a complaint about Freelancer to CEO program. The complaint is about the program not delivering what it promised.
Digital marketing agencies are performing well, and they are profitable in 2024. According to Promethean Research, digital marketing agencies can expect to generate over $163K for every full-time employee in 2024. However, the model has issues with maintaining reputation and client acquisition. On top of that, they also struggle with data privacy regulations and performance.
In this Suzy Crawford review, we'll give you information about her Freelancer to CEO. This article will explain the program's pros, cons, and inclusions. We'll also discuss Suzy's other courses and what they are for. Additionally, we'll present reviews of the program and introduce a better model.
Suzy Crawford Review: Pros and Cons
Pros
Suzy Crawford provides training on business growth, including advertising, content creation, and sales. Her programs help entrepreneurs find resources for their specific needs.
Suzy Crawford's mission to empower women to build successful businesses is commendable. She helps women establish six-figure agencies, addressing gaps and offering valuable support.
Suzy Crawford's training programs are practical and actionable with step-by-step guides. They include templates and real-world examples for easy implementation and tangible results.
Cons
Suzy Crawford's content can be overwhelming to some participants. Absorbing and implementing the material can demand much time and effort.
Suzy Crawford's approach might not meet the specific needs of niche markets. Specialized businesses may find their unique challenges needing to be addressed.
Suzy Crawford's strategy has over-reliance on the platforms she uses. It is risky because of changing algorithms. Policies affecting reach and engagement can affect business outcomes.
Price
Suzy Crawford's Freelancer to CEO costs $3955 if you pay in full. It's $1455 if you pay it monthly in 3 months. It's $755 if you pay it monthly for 6 months.
Training
Self-paced
Group
Suzy Crawford's Freelance to CEO group and community does not have a name.
Refund Policy
Suzy Crawford's Freelancer to CEO has a 14-Day Satisfaction Guarantee. This allows students to request a refund under specific conditions.
Origin
Suzy Crawford's Freelancer to CEO origin date is 2022.
Reputation
Suzy Crawford has a good reputation online.
What Insights Can You Get From Freelancer to CEO?
Freelancer to CEO is an online course and coaching program by Suzy Crawford. It helps freelancers transition into successful business owners. The course improves client acquisition and business operations for freelance businesses. Students make money by using Suzy's expertise to grow their own agency.
The topics covered are magnetic marketing, content marketing, and copywriting. It also has topics on digital marketing, funnels, and ads. Additionally, it covers topics in email writing, launch strategies, and sales.
You get learning resources and community support from Freelancer to the CEO. It has online videos as learning materials with Q&A sessions, live webinars, and forums. You also get exclusive community access with all Freelancer to CEO members. Their templates and resources are downloadable and offer lifetime access. Students also get bonuses as part of the course and coaching program.
Freelancer to CEO is for SMMs and digital marketers ready to build a 6-figure agency. It's for people who feel burned out by the hustle of getting more clients. It's also for people working more hours and feeling like their income is restricted.
Additionally, it's for entrepreneurs who want to build a business using proven strategies. These strategies must align with you, and that works. Freelancer to CEO is for those feeling trapped in a 9-5 job, longing to create something of their own.
This section introduces the course and welcomes participants aiming to earn six figures. It teaches how to adopt a CEO mindset to achieve business success. The course also outlines a three-phase plan to reach $50K in monthly revenue. It guides the creation of a 30-day action plan for business growth during the class.
The course discusses practical steps to use these strategies. By following the outlined plan, participants can boost their revenue. The action plan serves as a roadmap for applying the course's teachings.
Module 1 will teach how to create your brand that will resonate with your audience. It also helps you nail your niche and how to target the right market. Additionally, it will cover how to design your offer, which will allow you to meet customer needs.
This module will help you master content creation. Learn a five-step system to create magnetic content that gets audiences' attention. It will also cover how to write captions for enhanced engagement and interest.
Additionally, you'll discover storytelling techniques to make your content unforgettable. Build authority with your content, establishing yourself as an industry leader.
Model 3 will teach you how to excel in sales in detail. You'll learn to sell high-ticket services in the first lesson. Know how to generate sales in your first 30 days. The high-ticket sales call framework closes deals.
It will also cover mastering selling in the DMs. The lesson will provide you with high-ticket sales pages and templates. Covering marketing psychology will improve your sales strategy. You'll receive valuable sales templates to simplify your process.
The module will provide email templates to land meetings. You'll also get DM scripts for lead generation. There are lessons on generating sales from Facebook groups. You can use the provided discovery call email template to engage potential clients.
The lesson on sales CRM will help you track leads. Learn how to install a sales system using Sheets, Trello, or Airtable. You can copy Suzy's exact sales Trello board for your use. Learn how to use lead magnets as a vital tool for attracting potential clients.
Additionally, the module covers how to create a high-converting lead magnet with templates. You'll develop a lead magnet opt-in page to capture leads. It will also teach email marketing basics for service-based businesses. Learn email marketing strategies for e-commerce.
You can structure your email content with the provided templates. learn to list flows like welcome series, abandoned cart, and broadcast. This module equips you with essential sales and email marketing tools.
This module will teach you how to streamline and automate your business operations. Learn effective client management to enhance your business efficiency. A smooth onboarding for clients is important for building strong relationships. Also, learn how to keep clients for long-term business success and stability.
The lessons cover how to upsell current clients to higher tickets. You learn how to manage failed payments to maintain financial health. It covers a lesson on creating a client dashboard to organize client information. Learn how to develop your SOPs for consistent business operations.
Learn how to create SOPs tailored to your specific business needs. The module will provide templates to simplify the process. Use the client management Trello board for better organization. The checklist ensures thorough client onboarding.
The new client onboarding guide template makes onboarding smooth. Learn how to send a professional new client welcome email using the template. You'll have access to the custom social media strategy template. Client analytics reports template helps track performance.
The failed payments email template helps manage payment issues. Use the new client contract template for clear agreements. The project proposal template helps with pitching new projects. The content approvals sheet streamlines content management.
The client social media setup checklist ensures smooth setup. The contractor agreement template helps in managing contractors. Announcing a price change email template communicates changes. These tools and templates will streamline and automate your business processes.
Module 5 will cover how to scale past $10K in months. Learning how to build your team and make your business sustainable. Your first, second, and third hires are vital decisions. There are also lessons on hiring and onboarding team members. The lessons also cover setting up revenue projections, allowing you to plan for the future.
The second bonus teaches how to start a digital marketing business. Learn to position yourself as a Facebook and Instagram advertiser for businesses. Additionally, understand how to onboard new clients. Learn how to create ad campaigns for clients in any industry.
The bonus also covers setting up client accounts. Learn to check and optimize client accounts for maximum performance. Discover how to create an ad for any local business.
You can use the provided ad copy templates to streamline your targeted advertising efforts. These skills and tools will help you establish a solid digital marketing business.
This first bonus will teach you how to start your SMM business. Understand what a Social Media Manager (SMM) does daily. Learn the difference between an agency and a freelancer. Learn the basics of marketing to build a firm foundation.
Discover the services you can offer as an SMM. Module 1 focuses on defining the problem you are solving. Module 2 helps you determine the audience you are serving. Module 3 guides you to create an aligned offer for your audience.
Learn how to price and package your services. The lessons teach how to set up your business with the tools.
This bonus 3, you'll learn funnels and ads. Module 1 starts with getting you started with ads. Learn how to understand ad policies and tools and set them up for successful campaigns. Learn how to set up your ad account and create a strong ad strategy for any business.
Module 2 focuses on Facebook and Instagram ads. Discover the three core ad strategies for any business success. Learn to create video ad campaigns that engage and convert. Master lead generation campaigns to build a robust customer base. Optimize your sales campaigns through testing and adjustments.
Module 3 covers the basic ingredients necessary for a successful funnel. Develop a funnel strategy that fits any business model. Learn to create effective funnels that drive conversions and sales.
Module 4 provides specific funnel templates for various needs. Know how to create lead magnets that attract potential customers. Develop tripwire offers to convert leads into buyers. The bonus includes Masterclass and VSL (Video Sales Letter) funnels.
Who is Suzy Crawford?
Suzy Crawford is a digital marketing expert and business coach. She excels in helping people and businesses scale operations and reach business goals. Suzy founded Crawford Digital Marketing using her rich experience to grow the business. As a marketing executive at Google, she handled budgets for global companies for 7 years. Her role at Google included media planning, customer engagement, and innovative marketing strategies.
Suzy graduated from UCLA Anderson School of Management in 2015. Among her many achievements, she received the Gold Award at Google in 2016. It's for the top 1% of Business Googlers. She also earned the Team 10X Award for her advanced media planning tools. Suzy empowers women, aiming to help over 100 women build six-figure agencies in 2023.
Suzy dedicated her time to supporting business growth initiatives. She appeared on Kelsey Knutson's YouTube video discussing marketing's impact on business success. She shared expert tips on effective marketing strategies during the video. In 2015, Suzy also appeared on ABC Family's docu-series Becoming Us. The series showed her personal and professional journey as a young woman in business.
What Do People Say About Suzy Crawford?
People say positive and recommendable comments about Susy Crawford. These comments and reviews result from Suzy's coaching with different courses. You often hear that she's a helpful and effective digital marketing coach. Suzy also put many of these reviews on her webpage to show her results and entice potential clients.
One student on her page said this is her 3rd program as a freelancer. But Suzy's Freelancer to CEO is the most comprehensive. The student likes that Suzy even goes to tiny details and appreciates her.
On LinkedIn, Suzy had recommendations from Randall Caudle, an immigration attorney. Randall was Suzy's client, and he said she was not a typical sales associate - one of the nicest people he had met. She is honest about her products and wants her customer's needs. He added that Suzy has an engaging personality, character, and integrity. Randall considers Suzy an amazing professional and person.
However, because Suzy catered to many clients, she's not immune to negative comments. There is a complaint about Suzy Crawford about her coaching with Freelancer to CEO. Sources revealed that one of her students felt misled and her finances compromised.
Since joining, her frequent rescheduling has delayed her participation. She minded the rushed onboarding and felt ignored. Efforts to secure one-on-one time with Suzy were unsuccessful. Out of the 16 scheduled group meetings, only six pushed through. Recent rescheduling issues led her to request the money-back guarantee, which was denied.
Are Suzy Crawford’s Students Successful?
Suzy Crawford's students are successful, according to her webpage. Meagan, a digital marketer, said Freelancer to CEO is the next level. She wanted to return to the basics, so she met Suzy and enrolled in her program. She felt Suzy's support and being hands-on.
After enrolling in the program, it's been 30 days since she landed her next client. Meagan added that she's excited about what's coming next for her business.
Ashlee, an SMM and Freelancer to CEO student, said the program changed her life. She had no clarity about her next business move, but wanted it to grow. She tried to hit a consistent $10k monthly but lacked structure.
What she loves about the program is Suzy's support and community interactions. She learned a lot with the program's coaching calls and hot seat coaching. Ashlee finds the program easy to follow, with templates and resources.
Leah, another student, had enrolled in many coaching programs before, but had no luck. Every course she enrolled in before hadn't helped her, even after doing everything. Enrolling to Freelancer to CEO helped her achieve results with its course. The lesson on attracting clients and scaling her business appeals to her the most.
Additionally, she felt the community was always there if she had questions. After implementing Suzy's lessons, she found the results she aimed for. The program has been a game-changer for her.
Suzy Crawford’s Other Courses and Online Offers
The Ads Mastery Inner Circle
The Ads Mastery Inner Circle is a mentorship program for digital advertising. It's for entrepreneurs and marketers who aim to scale advertising efforts. The program offers advanced training to achieve higher returns on their investment. Participants receive advertising partners with personalized tips for their ad needs and goals.
The program includes direct mentorship from industry experts with proven success. It provides in-depth modules and templates on different advertising platforms and strategies. Members gain access to a community and live Q&A sessions. The subscription costs $47 monthly, ensuring exclusive access to resources and mentorship.
The Magnetic Content System
The Magnetic Content System is a program that helps businesses create engaging content. Priced at $27, this program aims to boost business traffic and conversions. Participants learn content creation that captivates audiences and engagement techniques. The program provides tools and expert insights to simplify the process.
The program provides a step-by-step framework and customizable templates. Participants gain access to the program's community and receive regular updates. Personalized guidance is available through training modules, live workshops, and coaching. The system aims to help users resonate with their target audience.
The Winning Ads Formula
The Winning Ads Formula is a guide for creating successful advertising campaigns. Priced at $9, it teaches how to enforce effective ad strategies. The guide aims to help businesses achieve better results and higher ROI. It teaches users how to craft ads that convert using proven techniques.
The guide has step-by-step instructions and professional insights for ad creation. It focuses on tracking and analyzing ad performance for continuous improvement. Users get access to a community for support and sharing experiences. The program's tools, templates, and checklists help simplify ad creation's consistency.
High Ticket Sales Secrets
High Ticket Sales Secrets is a program that helps people to sell high-ticket items. Priced at $9, it has training and tools for advanced sales strategies. I also teach buyer psychology for high-ticket sales. The program provides templates, scripts, and checklists for simplifying the sales process.
The program specializes in Suzy Crawford's proven methods for closing high-ticket deals. It features real-world examples and case studies to illustrate these strategies. Students get access to a supportive community and personalized coaching. They also receive lifetime access to materials with a money-back guarantee.
Build a Multi-6 Figure Agency Workshop (Free)
The Build, a Multi-6 Figure Agency Workshop, is a training session that helps people create and scale successful agencies. Participants learn strategies like client acquisition and service packaging. It also has implementation plans and marketing tactics.
Its real-life case studies show the program's success stories and best practices. The workshop is accessible and ensures broad participation without financial commitment. Participants receive initial setup for advanced growth strategies.
50 ChatGPT Prompts for Marketers (Free)
The 50 ChatGPT Prompts for Marketers is a guide that helps marketers use ChatGPT for marketing tasks. The guide offers 50 specific prompts for content creation and social media. These prompts enhance efficiency and creativity in marketing workflows.
These prompts power creativity and generate fresh content ideas. They address challenges faced by marketers. It is free to download, but users may need to provide their email.
Suzy Crawford’s Claims
Suzy Crawford claims that Freelance to CEO scaled agencies to multiple six figures. This is without burning out or working 24/7. With her course and program, freelancers and agencies earned 10k to 20k monthly. They can already see results in 60 days.
4 Factors That Disprove Suzy Crawford’s Claims
The 4 factors that disprove Suzy Crawford's claims are high expectations and variability. It's also time and effort and marketing hype.
Is It Possible To Grow & Scale Your Digital Marketing Agency in 2024?
Yes, it is possible to grow and scale your digital marketing agency in 2024 because of digital landscapes and advanced tools. Artificial intelligence (AI) and automation enhance efficiency by reducing manual tasks. Integrating these technologies allows agencies to offer more personalized marketing solutions. This approach improves client satisfaction, boosting service quality. Additionally, agencies can manage more clients with effectiveness and efficiency.
Focusing on niche services benefits digital marketing agencies. Specializing in specific areas enables agencies to command higher prices. Building a reputation in niche markets often leads to less competition. Success stories show agencies earning significant monthly incomes with rank and rent websites.
Content marketing and influencer partnerships can improve visibility and client acquisition. High-quality content positions the agency as an industry authority. Collaborating with influencers expands reach and builds credibility, generating new business opportunities. Listing the agency on relevant online directories enhances discoverability and trust, driving growth.
Top 9 Challenges of a Digital Marketing Agency
Top 9 Challenges of a digital marketing agency are:
Own a Profitable Online Business With Local Lead Generation
Own a profitable business with local lead generation, unlike a digital marketing agency. An advantage of a digital marketing agency is reaching more clients. However, local lead generation is better because of high demand and low competition. This model offers natural recurring and passive revenue.
Digital marketing agencies must establish a strong reputation in a saturated market. Clients need evidence of past success, making traction difficult for new agencies. Income can be unpredictable, and keeping clients requires continuous effort. Agencies must constantly update skills, which is time-consuming and costly.
Local lead generation focuses on creating and ranking local websites. This approach doesn't need a solid online reputation. The income from local lead gen is predictable and scalable. Successful lead generation sites can earn $1,000 to $2,000 monthly.
Go with the local lead gen biz as an alternative to digital marketing agencies. It's an in-demand model that secures passive and recurring income. It's also more flexible and less hassle compared to digital marketing. It's a more practical model for people wanting to grow and ensure their financial freedom.
