Joel Erway The Webinar Agency Review: Webinars for High-Ticket Offer Clients (Pros, Cons, & Alternatives in 2025)
The Webinar Agency is a marketing agency that creates online sales presentations for high ticket offer clients. They incorporate the use of webinar marketing to attract more converting leads. It was created by Joel Erwel in 2015 and has helped over 200+ clients.
85% of marketers who use webinars say that webinars are crucial for their marketing, according to livewebinar. If you’re selling service based products, webinar marketing might be an excellent strategy to use as it lessens the cost per appointment by ensuring that your leads are qualified. However, you still need to pay for ads and make sure that you create an effective webinar.
In my opinion, creating webinars for high-ticket offer clients, as what The Webinar Agency teaches, is like designing an Hermès custom suit for a celebrity who changes their mind every fitting. One day they want classic black, the next day neon silk. High-ticket clients expect Hollywood-level presentations, not PowerPoints with stock photos. They nitpick every slide, every transition, every word in the script. The higher they pay, the more entitled, impatient, and control-obsessed they get. In addition, every webinar follows the same formula: hook, story, problem, proof, pitch, close. After a few months, it all feels like you’re cloning the same script with different logos like playing Taylor Swift’s The Fate of Ophelia every night. Plus, clients who can actually afford high-ticket webinar services are rare, and they’re constantly being pitched by other agencies. You’ll waste hours chasing leads who love your work but don’t have the budget yet. To take on more clients, you’ll need copywriters, designers, editors, and funnel techs, but those eat up your profit fast.
In this review, we talk about the pros and cons of The Webinar Agency and who Joel Erway is. We dive into testimonials from individuals like Anik Singal and Russell Brunson. Towards the end, we compare the profitability and sustainability of creating webinars for high-ticket offer clients vs a local lead generation business model.
What are The Webinar Agency Pros & Cons?
| Pros | Cons |
|---|---|
| They provide done-for-you services and on-going maintenance | There isn't a lot of information about their process or prices on their website. |
| Many successful business owner use their services | Their refund period is very short. |
| You can learn how to do it yourself or have them do it for you. | |
| They build a customized sales approach catered to your business |
| Price | Starts at $2,500 |
|---|---|
| Refund Policy | 3-day refund policy |
| Origin | 2015 |
| Reputation | There aren't any negative reviews about The Webinar Agency. Most people who have used their services have seen some growth in their conversion rate. |
How Much Does The Webinar Agency Cost?
The Webinar Agency offers two primary packages. The done-for-you service starts at $2,500. They also offer an ongoing maintenance package that costs $6,000 monthly.
Does The Webinar Agency Offer Refunds?
The Webinar Agency allows you to cancel their services at any time. However, you can only request a refund if you cancel before 3 days after your purchase.
What is The Webinar Agency?
The Webinar Agency is a marketing agency founded by Joel Erway in 2015. They have helped over 200 clients generate 7 figures through webinar strategies and systems. Their services are centered on educating you on using webinars and creating create power offers. This can help you lessen the cost per appointment while converting high ticket sales.
For Which Companies is The Webinar Agency Useful for?
The Webinar Agency is for clients who have high ticket offers of at least $2,000. They are perfect for companies who provide service or education. It is for clients who are looking to build a sales team and have consistent qualified appointment.
What Services Does The Webinar Agency Offer?
The Webinar agency’s primary service is to create sales presentations for their clients. However, they’ve also included other services that can help your business convert more leads into sales. They develop and analyze systems, provide consultation, and help you generate leads. Their services include:
- High Ticket Selling
- Lead Generation
- Marketing and Sales
- Webinar Consulting (Analysis, Review, etc.)
- Webinar Build
- Webinar Software (SlideSell)
How Do You Get Started With The Webinar Agency?
After watching their webinar, you can get started by scheduling an appointment with their team. You will need to send in an application that will ask you 4 questions about your business.
What Type of Webinar Does The Webinar Agency Recommend?
The Webinar Agency recommends mini webinars for beginners. Your webinar content should consist only of your power offer. One mistake a lot of businesses commit is that they are too connected to their message. Their webinar content serves to educate instead of validating their offer. They end up attracting marketing qualified leads. These are people who may be interested but are not ready to make a purchase. You end up spending a lot of money on advertising and booking appointments without actually converting any sales. Mini webinars allow you to validate your offer and get straight to the point. This filters all your leads at the start of the sales funnel and you get to put your time into leads who are ready to make a purchase.
When Will You See Results With The Webinar Agency?
You can start seeing results as early as 10 days with The Webinar Agency, but most campaigns take 1–6 months to fully optimize. The initial setup and webinar build take about 10 business days, but performance depends on ad spend, funnel data, and offer quality. Many clients report immediate improvement in lead qualification after launching their first mini webinar. However, scaling to consistent 7-figure returns usually requires at least 3–6 months of iteration. Like all paid acquisition models, success compounds over time rather than overnight.
The Webinar Agency Review and Testimonials
The Webinar Agency has worked with several successful businesses over the years. Their most notable clients being Russel Brunson, the co-founder of ClickFunnels and Anik Singal, CEO of Lurn. Both have nothing but high praise for Joel Erway’s marketing agency. There are other 7-8 figure earners that use their services, which can be found on their website. I couldn’t find any negative reviews about The Webinar Agency or Joel Erway’s expertise. Most people who use their company find excellent results
Can The Webinar Agency Really Help You Create 6- to 7-Figure Webinars?
Yes, The Webinar Agency can really help you create 6- to 7-figure webinars only if your offer and audience are already validated. The Webinar Agency provides copywriting, design, and funnel strategies proven to scale offers that already perform. Their case studies show 4x to 10x ROAS (Return on Ad Spend) for qualified clients, but there’s no guarantee since results depend on product-market fit. Joel’s frameworks, like the “mini webinar” system, filter low-quality leads and convert warm prospects faster. So, it’s an effective service for high-ticket businesses but not a shortcut to instant six figures.
Is The Webinar Agency Legit or a Scam?
The Webinar Agency is legitimate, not a scam. Founded by Joel Erway in 2015, the company has helped over 200 clients, including major entrepreneurs like Russell Brunson of ClickFunnels. Their service focuses on crafting webinars and power offers that improve lead quality and conversion rates. While the pricing is high compared to DIY webinar systems, the results for clients with solid offers justify the cost. The only downside is that it caters to businesses with established budgets, not freelancers or beginners.
Who is Joel Erway?
Joel Erway is a webinar consultant and expert. After trying out a career in mechanical engineer, he pursued digital marketing. He founded The Webinar Agency in 2015 and has made several online courses on webinar promotion. He hosts two podcasts, Sold with Webinars and Experts Unleashed where he talks about ways to leverage your business.
How Can Webinar Marketing Help You?
Webinar marketing can be an effective sales strategy if you’re selling high-ticket items or services. They allow you to provide a lot of information about your product in a short amount of time, thus nurturing your leads. It also makes you build your brand awareness without having to pay more for advertisements. Webinars can be educational and you can sell without appearing sales pitchy. Most people are more inclined to purchase a product if they can learn more about it instead of feeling pushed for a sale. 20%-40% of webinar attendees become qualified leads, according to ReadyTalk.
Mini Webinars vs Traditional Webinars
| Traditional Webinars | Mini Webinars |
|---|---|
| Long form webinars that usually lasts 45 minutes or more. | Offer centric webinars that lasts less than 15 minutes. |
| Pros | Pros |
| Educates your leads about your service or product | Mostly attracts sales qualified leads. |
| Opens your campaign to more leads | Less expensive and time consuming to create |
| Many types of offers | People are mostly likely to watch the whole thing. |
| Cons | Cons |
| Takes longer to complete | Doesn't contain as much information |
| You mostly attract marketing qualified leads. |
Final Verdict: Is The Webinar Agency Worth It?
The Webinar Agency is worth it for marketers already selling high-ticket offers with ad budgets and sales teams in place. Its power offer framework and expert coaching (backed by names like Russell Brunson and Anik Singal) have produced strong results in the coaching and info space.
If you’re spending $3,000–$6,000/month and actively managing creatives, sales reps, and appointments, then yes, it can work. However, for solo entrepreneurs or those seeking passive income streams, the need for ongoing ad spend, funnel iteration, and team oversight makes it less scalable and more operationally intense.
If you’re a beginner, or if you’re looking for a lower-risk model that can compound over time without constant spending, consider models like Local Lead Generation, where assets rank organically and produce leads on autopilot.
Is Local Lead Generation More Passive Than a Webinar Agency?
In my experience, local lead generation is more passive than a webinar agency because once your sites rank, they produce recurring income with minimal ongoing effort unlike a webinar agency that requires constant client management and ad spend. With local lead gen, you don’t need designers, editors, or funnel techs. Margins stay sky-high (80%-95%) because expenses stay microscopic. You build digital real estate that pays monthly without managing people like owning a row of Dr. Pepper vending machines where you set them up once, stock them lightly, and they just keep spitting out cash. There’s no need for staff, managers, or endless overhead. Unlike the stressful client management in a webinar agency, local lead gen involves small local businesses that are everywhere and desperate for leads. Once you deliver results for one, referrals come naturally. Retainers are recurring, and your client pool is massive and consistent. You’re not begging a handful of CEOs, you’re feeding hundreds of hungry service providers.
Why Pick Local Lead Generation Business in 2025
Pick a local lead generation business in 2025 because it offers steadier, hands-off income and asset ownership. For example, my local lead gen site Santa Monica Elite Roofing 2308 Santa Monica Blvd Santa Monica, CA 90404 424-334-4838 https://santamonicaeliteroofing.com/ brought in 29 new leads worth $71,682 in additional revenue to my client’s business. Since I get a 5% commission for the leads I send their way, I earned $3,584.10 just last month.
If you’re interested in creating a business that doesn’t require running ads, then I recommend local lead generation. This business model allows you to generate free traffic by building your own website. Once your website ranks, you can rent pieces of this digital real estate to other business owners for recurring passive income.
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