The top faceless Instagram account ideas to go viral in 2025 are:
- Satisfying Videos
- Travel Scenerie
- Aesthetic Daily Quotes
- Minimalist Food Recipes
- Fitness and Workout Tips
- DIY Crafts
- Pet Chronicles
- Money Mindset and Financial Tips
Faceless Instagram accounts are a popular way to build a brand without showing your face. These accounts aim to create engaging, anonymous content. It includes aesthetic shots, motivational posts, and niche-specific advice. Whether through curated images, videos, or behind-the-scenes content, the possibilities are endless. Faceless Instagram accounts succeed by choosing a niche that resonates with a specific audience. Also, post high-quality, attention-grabbing content that encourages engagement.
A faceless Instagram account can go viral and make a lot of money with the right strategy. Account owners can earn $500 to $3,000 per month. The account scales further as it gains followers and brand deals. Success comes from aligning content with trending topics. Use strategic hashtags and tools to automate processes. Faceless Instagram accounts thrive if their content is relatable and engaging.
A Reddit post says he made money with faceless Instagram accounts. The Reddit user did this by posting engaging content. The Redditor said it's not enough to just post content. You must create posts that grab attention and spark engagement. Although this requires effort, the right tools make the process easier. For example, Vadoo AI can turn text scripts into short, catchy videos for Instagram. You can also choose AI voices for your videos. Automate tasks like posting to save time and effort.
Shine with Natasha highlights several challenges with the faceless Instagram trend. It promises creators a way to grow their accounts and work with brands without showing their faces. But, Natasha says, success often depends on looks and industry bias. This makes it more effective for certain niches or appealing setups. She argues that faceless content doesn't solve a deeper issue. Natasha urges creators to avoid faceless content. She wants them to build confidence and use systems that simplify filming. She says that showing your face humanizes your brand. It builds trust and helps you connect with your audience. This leads to better opportunities.
Faceless Instagram accounts can make money. But, they need constant effort. You must create content, post often, and engage with followers. I earn over $52K a month online without showing my face. I can guide you to financial freedom. In this article, I show you how to make your ASMR, DIY craft, and fitness content go viral. Additionally, I explain Instagram's algorithm, selecting a specific niche, and using proper hashtags. I also provide insights on how to use ChatGPT, Canva, and CapCut to streamline your Instagram business.
1. ASMR
ASMR content is a viral idea for faceless Instagram accounts because it already has a massive audience. Izea reveals that the #ASMR hashtag has 401 billion views and 13.1 million posts on Instagram. Fans of ASMR, known as "tingle heads," enjoy watching videos that create relaxing sounds. A Deezer survey found that, as of 2021, 62% of people in six major countries have tried ASMR content. This number continues to grow.
Creating ASMR content without showing one's face is easy. Focus on your hands at work. For example, crumple paper, mix paint, or cut soap. To enhance the audio experience, use good microphones to capture soft sounds. InShot or CapCut help edit videos. Freesound.org provides free sound effects to add extra layers to the content.
ASMR videos have become very popular. They promote relaxation and good feelings. Professor Robert Colombo says that these videos release brain chemicals. They are serotonin and dopamine. These are linked to happiness and positive emotions. These neurotransmitters are also released when people eat sweets, make love, or get phone alerts.
Some Instagram accounts have found success with ASMR videos, like:
People love ASMR videos because it provides:
2. Travel Sceneries
Travel scenes have a high engagement rate on Instagram. Social Insider shows the travel industry is the most engaging on Instagram. It has a 1.41% average engagement rate. YouTube reports a 600% rise in time spent on foreign travel videos. This trend can happen on Instagram due to its beautiful images and aesthetic videos. Currently, there are over 762 million posts with the hashtag #travel on Instagram. This shows the immense popularity of travel content on the platform. Instagram significantly influences users' travel decisions.
Stephen Gray, a Consumer Insight Analyst at Facebook, says travel fans engage with Instagram. He notes that 70% of them use the platform to share their travel plans, while 67% look for inspiration for new trips. Additionally, 61% find activities to do while traveling through Instagram. Users seek travel content. Beautiful scenery posts are more likely to get shared and go viral.
One successful example of a faceless travel account is Chris Burkard. He is a photographer from California. He is known for his stunning nature photos, especially of cold places like Iceland and Norway. Chris rarely shows his face in his photos. Instead, he captures stunning landscapes and outdoor scenes. His approach has earned him nearly 4 million followers on Instagram. His captivating images make viewers feel like they are on an adventure. This boosts his account's popularity and his posts' virality.
Chris Burkard doesn't just travel and take beautiful photos. He's smart about his business too. He sells his stunning photographs to his many followers. Here's how he does it:
To create travel scenery content on Instagram without showing your face:
3. Food Recipes
Food recipe content taps into a massive, engaged audience hungry for culinary inspiration. Instagram has over 27.1 million posts under the food hashtag. It's flooded with quick recipe videos that only show hands and the cooking process. This format meets the demand for easy-to-follow recipes. Nearly 88% of consumers rely on food blogs, recipe sites, and social media for cooking ideas, per the State of Online Recipes. Visually engaging food content is very shareable. It has a high chance of going viral.
CJ Hernandez, at Instagram, says food is a big interest on the platform. In an Instagram 10th anniversary chat, Hernandez told Abigail Abesamis Demarest that food content has changed. From pretty photos to videos of the cooking process and the personal stories behind the dishes. He stressed that food is one of Instagram's top original categories. It is a powerful way to connect with audiences.
To create faceless food recipe content on Instagram:
Zach Choi (@zachchoi) is a famous faceless Instagram account. It shares food recipes. With 12.2 million followers, he shares stunning videos of mouth-watering dishes. He never shows his face in cooking tutorials. His content shows how to prepare delicious meals. It uses close-up shots and clear steps to focus entirely on the food.
Zach does show his face in his ASMR mukbang videos, where he eats and interacts with the food. These videos mix the appeal of eating sounds with his calm, engaging presence. This mix of faceless cooking tutorials and ASMR face reveals has viral potential.
4. Fitness and Workout Tips
Fitness and workout tips tap into a widespread desire for health and wellness. The #fitness hashtag on Instagram has 556 million posts. Spraul reports that fitness posts have around a 3% engagement rate on Instagram. Users are not just watching fitness content. They are liking, commenting, and sharing it. This increases the chances of content going viral. Future Fit says Instagram is a top platform for fitness influencers. There's already a large, established audience for fitness content on the platform. It's easier for new fitness accounts to gain traction.
A YouGov survey found that 59% of consumers in 17 countries find fitness info from social media influencers useful. Also, Pew Research says 52% of internet users search for fitness info. These stats show the huge demand for fitness content on social media, like Instagram.
A successful faceless fitness Instagram account is @fitnesstipsdaily. It has over 529,000 followers. They post clear, informative fitness infographics. They cover exercise habits, food intake, weight management, motivation, and wellness signs. Their success proves that infographics can share fitness tips. They work for faceless Instagram accounts.
To make a faceless fitness Instagram account go viral:
5. DIY Crafts
DIY crafts are a great idea for going viral on Instagram. People enjoy learning new skills and creating things at home. TechSmith says 83% prefer learning via video over text or audio. This makes Instagram a perfect platform for DIY craft content. RubyHome reports that 75% of homeowners try DIY projects. Many do it to save money, and 43% turn to YouTube for help. The hashtag #diycrafts on Instagram have over 3.9 million posts.
A great example of a faceless Instagram account is thedadlab. With over 1.1 million followers, this account focuses on fun DIY science crafts for families. TheDadLab shares simple, exciting projects using everyday items. The content shows the projects clearly without showing the creator's face. It shares arts and crafts to help kids learn and be creative.
To start a faceless DIY craft account go viral on Instagram:
6. Pet Chronicles
Pet Chronicles is a great idea for a faceless Instagram account that can go viral. Pet content is extremely popular, especially with dogs and cats. ReelSEO.com says there are over 2 million cat videos on YouTube. They have over 25 billion views, averaging 12,000 views per video. Dog videos get even more views, and the hashtag #pets on Instagram has over 101 million posts.
dogsofinstagram has 5.6 million followers. It showcases user-submitted dog photos and videos from around the world. It started as a small project by Ahmed and Ashley El Shourbagy but quickly grew into a popular platform. The account gets hundreds of daily photo submissions. It creates a community for dog lovers. dogsofinstagram shows the power of a faceless pet account. It uses pet content to build a viral, engaging community.
To create pet chronicles that go viral without showing your face:
7. Coffee Contents
Coffee content taps into a global passion. Millions of people drink coffee every day. The #coffee hashtag on Instagram has over 177 million posts. This is how popular this topic is. BusinessDasher says 150 million Americans drink coffee daily. That's nearly 50% of the population. Also, over 1 billion people worldwide drink coffee each day. This huge audience is a big chance for coffee content to go viral.
har00nzcoffee has over 240K followers. This account shares high-quality photos and videos of coffee drinks and brewing methods. It does not show the creator's face. har00nzcoffee focuses on the artistry of coffee-making. Each post captivates coffee lovers. This Instagram account posts engaging visuals and well-crafted captions. It shows that coffee content can really go viral. You do this by using engaging, shareable posts that tap into a popular interest.
To do a coffee content that goes viral on Instagram:
8. Financial Tips
Younger people seek fianfinancialncial tips or advice on social media. CreditCards.com says Gen Z is almost five times more likely than older adults to seek financial advice. The hashtag #financialfreedom on Instagram has 18.7 million posts. This shows a strong demand for financial content. However, 27% of social media users are misled by fake financial info. So, you can stand out by offering reliable and proven financial advice.
johnsfinancetips has 1 million followers. While John shows his face, you can apply the same concept by creating faceless content. Share tips on budgeting, saving, investing, and debt management. Use animated videos or clean graphics. Your account can go viral by providing valuable, easy-to-understand advice. There is a growing demand for accessible financial content.
To kickstart a financial tips Instagram account to go viral:
9. Facts and Trivia
Facts and trivia content capture attention because they trigger curiosity. When people learn something new or surprising, it releases dopamine. The "feel-good" chemical keeps Instagram users engaged. The University of California reveals that trivia activates this curiosity-driven dopamine release. People are more likely to interact with and share the content.
BuzzFeed highlights the potential of its niche in quizzes and trivia. SimilarWeb says that BuzzFeed receives 96.1 million visits per month. Trivia is a major driver of its traffic. These prove that people love bite-sized, shareable, and educational content. Examples of popular trivia topics include:
Factsdailyy is a popular Instagram account with 12.6 million followers and over 9,288 posts. Factsdailyy focuses on sharing interesting and surprising facts about topics like science, history, technology, and psychology. Each post is designed with bold text and eye-catching images. Factsdailyy even provides trivia about celebrity like Keanu Reeves and Robin Williams. Their simple and informative style has made it a favorite for those who enjoy learning new things.
To produce a facts and trivia Instagram account to go viral:
10. Art Account
Art content resonates with people because it combines creativity and visual appeal. Digital art, in particular, gains immense popularity. According to Statista, 64% of people enjoy or like digital art, making it a highly engaging niche. Online platforms transform how people interact with art. Art Collector Insights reports that 80% of respondents bought art online in the past year.
Instagram’s visual format perfectly showcases art. Posts, reels, and stories turn ordinary artwork into captivating content. Popular examples include:
painters.paintings is a top faceless art Instagram account with 1 million followers. It is like a virtual gallery of masterpieces that range from iconic works like Leonardo da Vinci's Monalisa to gems such as Ghosts in the Tree and Anger Transference. Each post combines high-quality images with insightful captions, offering followers a glimpse into the history, techniques, and emotions behind the art.
To create an art Instagram account to go viral:
11. Book Reviews
Book review taps into people’s love for stories and their need for recommendations. Books attract people because they tell stories, spark curiosity, and inspire emotions. Many people love to read. The Pew Research Center says over 50% of Americans read a book a month. The average American reads 12 books a year. Eighty percent of Americans state that reading brings them pleasure. There’s a big audience for content that revolves around books.
Online reviews also have a huge impact. Dixa found that 93% of customers read reviews before buying. Also, nearly half share positive experiences. Book review accounts combine both interests—reading and reviews—into one engaging platform. You can share summaries, reviews, or creative content.
Instagram is a perfect platform for this type of content. You can share eye-catching book covers, memorable quotes, or quick reviews using reels. Examples include:
thereallifebookreviewer is a popular Instagram account run by Lindsey. She is a book reviewer with 225K followers. She shares honest reviews, explains what each book is about, and shares her personal thoughts. Lindsey uses a unique rating to show spiciness levels and suggests modifications for readers. She also posts a yearly summary, like her "Best of 5-Star Books in 2024," highlighting her top reads of the year. With 578 posts, her engaging and easy-to-follow content makes her account a favorite for book lovers and casual readers alike.
To make a book reviews Instagram account to go viral:
12. Tech and Gadget Reviews
Tech and gadget reviews can go viral because people love learning about the newest devices and innovations. Everyone wants to know: Which smartphone has the best camera? Which gaming console is worth the price? Is a new smartwatch actually useful? According to Global Web Index, 36% of the global population are tech enthusiasts. A huge audience seeks honest, reliable tech reviews before buying.
Justin F. McManus and Sergio W. Carvalho explain that people often buy the latest gadgets. They enjoy exploring how new technologies work. They want to know how a product will make their lives better or help them stay ahead of trends. Tech and gadget review accounts offer clear and helpful insights about tech products. Instagram's visual-first platform can capture attention with photos, videos, and reels. Tech reviews can use them to show product features or explain tech simply. Examples of content that attracts attention include:
trendytechreview is has 3 million followers that offer engaging content on the latest tech trends. With over 10,000 posts, this digital creator reviews a wide range of products. trendytechreview features iPhones, phone cases, cleaning kits and digital camera. The account also compares features of different gadgets, such as the camera performance of two models. It provides analysis for tech enthusiasts. From unboxing smartphones and smart TVs to sharing Android TV tips and tricks, trendytechreview is a trusted source of tech reviews and recommendations.
To create a tech and gadget reviews Instagram account to go viral:
13. Mindfulness and Mental Health
Mindfulness and mental health content meet people’s needs for emotional support and connection. Many turn to social media for help. Statista says 32% of social media users follow therapists for mental health tips. Statista shows a big need for simple, helpful, and easy-to-access info on these topics.
Social media also helps people feel connected. A study by Brusilovskiy, Townley, Snethen, and Salzer found that 47% of people using mental health services go online weekly to feel less alone. Instagram gives them a place to find support and feel understood. This is important if they have no one to talk to in person.
At the same time, many people don’t know much about mental health. PubMed Central reports that 44.8% of people don’t fully understand mental health problems. This means there’s a huge chance to share easy-to-understand and helpful information. Share short posts, calming images, and quick tips about mindfulness and emotional well-being. Examples of engaging mindfulness and mental health content include:
mental.aspect has 1 million followers. mental.aspect dedicates to mental health and motivation. With over 10,000 posts, this account promotes the importance of mental well-being and aims to inspire hope and positivity. It shares uplifting content, practical tips, and motivational messages to support mental health. Followers can also sign up for a free, exclusive mental health newsletter for more insights. mental.aspect is a valuable resource for those seeking encouragement and support on their mental health journey.
To boost your mindfulness and mental health Instagram account to go viral:
14. Sustainable Living Tips
Sustainable living content attracts those who care about the planet. Many want to make better choices for the environment but don’t always know where to start. According to BusinessDasher, 77% of individuals want to learn more about sustainable lifestyles. Many people want simple, practical tips to reduce their environmental impact.
People are also paying closer attention to the products they use. BusinessDasher found that 75% of U.S. consumers care about a product's environmental impact. More importantly, 72% of consumers now buy eco-friendly products more than they did five years ago. Guide your audience in choosing sustainable options. Suggest reusable products or eco-friendly brands.
Also, Consumers International reports that 62% of people will change their habits to lower their environmental footprint. People are curious. Environmentalists want to act when they find easy and effective ways to help. Examples of popular sustainable living content include:
Instagram works well for this type of content because it’s visual and easy to share. Posts can include step-by-step tutorials, eco-tips in reels, or engaging infographics about sustainability.
sambentley has 1.6 million followers. It is run by Sam who loves sharing good news about the planet. His posts focus on positive environmental stories and easy ways to live more sustainably. Sam shows his face in his videos, which helps connect with his audience, but beginners can do this without showing their face. You can use a voiceover with video clips or create simple infographics with tips or fun facts about sustainable living. It’s a great way to inspire others and share your passion for helping the planet.
To kickstart your sustainable living tips Instagram account to go viral:
15. Life Hacks
Life hacks faceless content provide quick and easy solutions to everyday problems. People love learning tricks that save time, money, or effort. These tips make life feel easier. According to a survey by SWNS Digital, 71% of people use life hacks more now than before the COVID-19 pandemic. Many have started valuing practical solutions as a way to simplify their routines.
Some areas are especially popular for life hacks. For example, 54% of Americans use life hacks in the kitchen. So, cooking and food prep are the most common topics. Examples include peeling garlic faster, keeping produce fresh longer, and organizing a pantry.
Life hack videos also keep people engaged. A SWNS Digital survey found that 60% of viewers watch life hack videos all the way through. Also, 61% save them to watch later. These videos not only catch attention but also encourage interaction and sharing. Examples of popular life hacks include:
Instagram works well for this type of content because it’s visual and easy to share. Posts can include step-by-step tutorials, eco-tips in reels, or engaging infographics about sustainability.
lifehack is a popular Instagram account with 4.1 million followers. lifehack shares creative and practical tips to make their audience easier. With over 1,600 posts, it features smart painting tricks, clever kitchen hacks, and even fun science experiments. Some Instagram posts are sourced from online videos, where text is added to explain the hack. Whether it’s DIY tips or quick fixes, lifehack offers engaging content to inspire and teach followers something new every day.
To start life hacks Instagram account to go viral:
How to Make a Faceless Instagram Account Viral?
Is Faceless Instagram Account Business Profitable?
Faceless Instagram account business is profitable once you build a large following. There are several ways to earn money.
However, gaining a huge following on Instagram is not easy. It requires consistent effort. Post regularly. Engage with followers. Use relevant hashtags. Collaborate with others in your niche. Also, you must create high-quality content and promote your account. Growing your Instagram account organically takes time.
The Digital Income Project says the creator made over $500,000 in passive income in two years by monetizing their Instagram accounts. Success lies in consistency, smart content, and using Instagram's algorithm. With Canva, CapCut, and Adobe Creative Cloud, you can create high-quality faceless content. Once your account gains traction, monetizing becomes the next step. Companies will pay for ads that target niche audiences. With 100,000+ followers, you could earn thousands from sponsored posts.
However, he states that achieving success on Instagram requires hard work. It's not just about posting content. You must understand Instagram's algorithm. Optimize your posts for saves, shares, and watch time. Also, engage with your followers consistently. Track your insights to see what works. Then, refine your strategy. While it’s possible to go viral, it often takes time and patience.
Conclusion: Beat Faceless Instagram Account Biz with Local Lead Generation
Local lead generation beats faceless Instagram businesses because it offers a more predictable and scalable income. Faceless Instagram accounts depend on viral content to build a large audience. This takes time and effort. You must engage people to earn money through ads, sponsorships, and affiliate marketing. The process can be slow, and income may not be consistent in the beginning.
Local lead generation lets you create websites that generate leads for local businesses. This offers a more direct route to income. You can operate anonymously with this model. Focus on SEO and content to rank websites and attract local clients. You can earn $500 to $3,000 per month per website. This increases a lot as you build multiple lead generation sites. Local lead generation offers better income and faster returns. This is true, especially when targeting high-demand local niches.
For a faster, scalable way to build a profitable, faceless online business, try local lead generation. It is a better path to success than faceless Instagram accounts. By focusing on local businesses and scaling your websites, you can earn a steady income. This is a better alternative to the Instagram route.