Is Amazon Retail Arbitrage Profitable? (5 Unnoticed Pitfalls in Retail Arbitrage)

March 15, 2024

Is Amazon retail arbitrage profitable? Yes, Amazon retail arbitrage is profitable. However,  it is one of the least profitable of all Amazon business models. It can be a cost-effective side hustle, but not a long-term and sustainable income. Essentially, retail arbitrage on Amazon is buying discounted products from retail stores and reselling them on Amazon for a higher price. But behind its profitability, there are many dangers to consider when choosing this business model — a lack of control over critical factors, such as product supply, pricing, and margins. 

In this article, you will learn the five unnoticed pitfalls waiting for you in retail arbitrage that may put your success at risk. Also, the three major reasons newcomers are drawn to Amazon retail arbitrage. We will provide some insights to help you navigate and decide if this business model is a good start. 

If you are looking to start an online business, you may consider local lead generation. With this business model, you own and control digital assets like websites and landing pages. You rank it in SERPs and rent it out to local businesses to generate passive income. Given that the USA has over 41, 683 ZIP codes, it means the number of properties you build or where you rent the website has no limits. 

5 Unnoticed Pitfalls in Amazon Retail Arbitrage

1. Lack of product control

Retail arbitrage on Amazon product sourcing means depending on retail stores for inventory, but control is close to impossible. You must find another store if a retail store runs out of stock, discontinued a product, raises prices, or stops giving discounts. This lack of control is a major downside to this business model.

You're also entirely reliant on other retailers for your product supply, and if they won't sell to you, you have no inventory to sell. That means no income. Another big issue here is quality control. Damaged or defective retail arbitrage products may not be returned or replaced by retailers if not purchased from an approved distributor.

2. Lack of control over pricing and margins

Amazon retail arbitrage limits pricing and profit control. In this business model, you are not selling your own product and must compete with many other sellers. This leads to limited pricing and profit control. You pay for products from retail stores and face additional costs like Amazon fees, making the venture more competitive and challenging. 

You also have no control on margins, it is tight as costs are set by retailer clearance sale and revenue depends on Amazon's selling price. This results in smaller profit margins, especially after considering Amazon's 15% commission and shipping costs.

Let's do some math:

To calculate your profit, you need to know this formula:

Selling price - Amazon fees - Your cost = Profit

$15 (selling price) - $5 (Amazon's fees) - $5 (the price you paid to buy it) = $5 profit

This works best for items selling in the $15-$20 range and higher. But if an item is selling for $5 FBA, unfortunately, there's likely no way to make money on it. The reality is even if you can buy it for just $1 in the store. So take note always on that.

To learn more about Amazon retail arbitrage, read our article discussing if Amazon retail arbitrage is worth it.

3. Lack of scalability

Retail arbitrage is not scalable because:

  • You never own the product: limiting profits, as you can't produce the same product in larger quantities because of restrictions on sourcing from retailers
  • Brand gated products: unable to sell brand-gated products on Amazon without permission from the brand owner
  • Brand registry protections: It may cause your account being shut down for selling counterfeit products.
  • Low potential ROI: tight margin as everyone takes a to the profits, limiting the potential return of investment
  • Same products with your competitors

  • Lots of work: hands-on approach required, making it hard to systemize, automate and outsource work

4. Amazon can ban sellers

Don't risk being banned by selling products from retail stores through retail arbitrage. Stay informed to protect your selling privileges on Amazon. Brands like Nike can block amazon resellers from selling their products, leaving them stuck with unsellable inventory. To avoid such scenarios, research and follow Amazon's guidelines, including their gated categories, which may require proof of purchase from allowed distributors. 

5. Lack of repeat business

Retail arbitrage on Amazon involves selling random products online for profit, leading to a constant change in products and difficulty in building customer loyalty. Especially if you’re selling basic products on Amazon, you won’t get any information about your customers, which makes it hard to create a loyal customer base. Even if you have the plan to attract customers, it is still difficult to keep customers coming back.

3 Major Perks of Amazon Retail Arbitrage

The three major perks of Amazon retail arbitrage that lead beginners to start their Amazon business with this business model because of its low entry requirements, no marketing needed, and the potential for fast profits. 

1. Low entry requirements

Easy to start retail arbitrage on Amazon by buying clearance items at Walmart or Target and reselling them on Amazon, requiring only an Amazon seller account and consideration of shipping fees.

2. No marketing needed

Amazon retail arbitrage sellers rely on the brand power of the product's manufacturer to attract buyers, making it easier to sell in-demand, high-brand products.

3. Fast profits

Correct product selection can lead to quick profits, as inventory moves quickly even after accounting for shipping costs. Amazon FBA is a popular fulfillment option.

Amazon retail arbitrage is a business model that involves buying discounted products from retail stores and reselling them for a profit on Amazon. 

For example, purchasing a clearance item at a discount store for $5 and reselling it on Amazon for $15. You basically have $10 profit before the Amazon fees.

What is Amazon Retail Arbitrage?

Retail arbitrage on Amazon is the practice of buying products from a retail store, such as Walmart or Target, and then reselling them on Amazon for a higher price to make a profit.

For example, a seller might purchase a clearance item at Walmart for $5 and then list it on Amazon for $15, earning a profit of $10 per item. The seller takes advantage of price discrepancies between brick-and-mortar stores and online marketplaces to make a profit.

How Much Does it Cost to Start Amazon Retail Arbitrage?

You can start retail arbitrage on Amazon for less than $500, and about 32% did so for less than $1,000 according to Jungle Scouts' study of over 1,000 Amazon sellers, of which 12% of those are retail arbitrage sellers. You are buying discounted products in small quantities, and the amount of upfront investment is extremely low.

How Much Can You Make with Amazon Retail Arbitrage?

You can make less than $5,000 per month with Amazon retail arbitrage according to 62% of retail arbitrage sellers and only 25% of them earn less than $500. Also, 46% of retail arbitrage sellers take up to six months to turn a profit, and 48% of profit margins on products are less than 20%. Successful Amazon resellers usually use Amazon FBA for inventory management and fulfillment services.

However, Amazon FBA comes at a cost. First off, Amazon takes a 15% cut off your sales right off the top. And if you choose to use Amazon FBA, the FBA fees will usually amount to another 15-20%. Which you need to always consider as an FBA seller. In the end, Amazon takes approximately a third of your revenue. 

Online Arbitrage vs. Retail Arbitrage

Online arbitrage involves buying products from online retailers and reselling them on e-commerce platforms, while retail arbitrage involves buying products from physical stores and reselling them online. Online arbitrage offers convenience and automation, while retail arbitrage allows for finding unique and hard-to-find products.

How Does the Profitability of Retail Arbitrage Compare with other Amazon Business Models?

Jungle Scout’s survey of nearly 5,000 Amazon sellers reveals the profitability of other Amazon business models.

Business Model

Over half (56%) of private label sellers on Amazon make $5,000 or more in monthly sales, and over a third (35%) of them realize a profit within their first six months of selling.

Online Arbitrage

55% of online arbitrage sellers earn less than $5,000 per month on Amazon, 16% of them earn between $1,000 and $5,000. Additionally, 54% of online arbitrage sellers achieve profit margins of 16% or higher.


Over 61% of wholesalers on Amazon earn over $5,000 per month, while the majority (58%) of them have profit margins less than 20%.

About 4 in 10 (39%) dropshippers on Amazon earn $5,000 or less, with almost half (48%) of them achieving profit margins between 11-25%.

Handmade products

Half (50%) of Amazon Handmade sellers earn less than $5,000 per month, and 30% of them earn less than $1,000 per month, making it one of the least profitable methods of selling on Amazon, behind retail and online arbitrage. 

Despite this, handmade sellers have better margins on average, with over half (52%) achieving profit margins between 11-25%.

6 Outstanding Tips from Amazon Retail Arbitrage Expert

Ryan Grant

Amazon seller, Blogger, Coach and Speaker at Online Selling Experiment

Ryan Grant is an online entrepreneur and successful online seller who started his journey with just $1,000 worth of cameras and grew his business to sell over $2 million worth of products each year through retail arbitrage and other strategies. He is an expert in selling on Amazon, eBay, Walmart, and Home Depot. He is passionate about sharing his insights and strategies to help others succeed in online selling. 

Ryan made $5.9M in 2018 through his Amazon business, and this excludes the additional revenue that he gets from his eBooks, courses, and the coaching sessions he offers. Retail arbitrage and online arbitrage contribute to half of their revenue in 2018.

To be successful in this venture, here are some things to keep in mind from Ryan Grant:

1. Download an Amazon scanner app

It will help you determine the profitability of an item. This app can provide valuable data, such as price, sales rank, competition, product history, and restrictions. 

You can check my article about 7 best amazon retail arbitrage scanner apps

2. Learn individual store markdown schedules

Gain an advantage over your competition. For example, Target follows a predictable markdown schedule on their clearance items. Some stores will discount items further the longer items sit on clearance. Figure out how each store runs and use this information to your advantage. Run through the list of top stores for retail arbitrage sourcing and know their schedules.

3. Be patient and take the time to learn the process

As you gain experience, you will become more efficient when you follow these top retail arbitrage sourcing tips. Selling retail arbitrage products on Amazon will not get you rich quickly.

4. Improve your product listing on Amazon

Increase your product's discoverability. Use relevant and complete information, and choose the right keywords for your product's title and description.

5. Choose popular categories on Amazon for increased profitability

Always check the trend. Popular categories for Amazon retail arbitrage include Home & Kitchen, Toys & Games, Beauty & Personal Care, Health, Household, Baby, and Kitchen & Dining. 

If you want to learn more, you can check my article about the best Amazon retail arbitrage items.

6. Take as much time as you need at each store

Exert your time to search through all the clearance sections in one store before going to another store. This will help you find hidden gems, save some of your time and learn more about the store for future visits.

Why Beginners Fail With Amazon Retail Arbitrage?

1. Insufficient market research

Without proper research, you might end up buying products that are not profitable or have a low demand on Amazon. This can cause lower sales, lower profit margins, or even loss.

2. Poor sourcing

The success of retail arbitrage relies heavily on finding products at a lower cost than their selling price on Amazon. Failing to find good deals on products, or buying products that are not profitable, can cause a loss.

3. Inaccurate pricing

Pricing your products too high can cause lower sales or no sales at all, while pricing too low can reduce your profit margins. Finding the right balance can be challenging and requires careful research and analysis.

4. Lack of capital

Retail arbitrage requires a significant amount of capital to start with. Without enough capital, you may not purchase the right products in bulk, resulting in higher sourcing costs and lower profit margins.

5. High competition

Amazon retail arbitrage is becoming increasingly popular, so the competition is getting tougher. Finding profitable products can become more challenging with more competitors in the market. 

6. Poor listing optimization

Listing optimization plays a crucial role in attracting potential customers to your products. Without proper optimization, your products may not rank high on Amazon's search results, resulting in lower visibility and fewer sales. 

7. Violating Amazon policies

Amazon has strict policies regarding the selling of certain products, and failing to comply with them can lead to suspension or even permanent termination of your account. Therefore, it is crucial to be aware of Amazon's policies and regulations and follow them carefully.

Conclusion: Is Amazon Retail Arbitrage Profitable?

Yes, Amazon retail arbitrage can be profitable and worth it. It can offer some quick profits and provide insights into the Amazon marketplace. It may not be a long-term, profitable, and excellent investment. Its growth potential is limited, especially if you're not dedicating significant time and resources to it.

If you're looking for a scalable and sustainable business model, consider local lead generation. Local lead generation not only eliminates these unnoticed issues, but it is also a reliable source of passive income that provides stability and sustainability. 

Unlike Amazon retail arbitrage, it involves creating a niche-specific website and allowing local companies to promote their services there. By relying on SEO tactics to generate organic traffic, it doesn’t depend on customer reviews to gain traction. Local lead generation also requires less maintenance than Amazon retail arbitrage. All you have to do is to keep your site ranked under Google’s algorithm.

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Ippei Kanehara

$52K per month providing lead generation services to small businesses is for digital hustlers, industry leaders and online business owners.

His #1 online business recommendation in 2024, is to build your own lead generation business.

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