Rank and Rent Masterclass is Mike Martin’s rank and rent course for beginners focusing on client acquisition and automation using Mike’s software, Lead Simplify and Magic Page Plugin. The course includes niche research, website building and scaling. Ryan Dalton has a similar approach with his Rank and Rent Engine using Airtable and Twilio. Rank-and-rent is creating a website to rank and then renting it to local businesses.

There are no reviews or testimonials on Rank and Rent Masterclass. But there are reviews on Mike Martin’s other products and services. This already puts Mike Martin's credibility as a mentor for the rank and rent business model into question. The rank and rent business model aims to help small businesses gain leads by occupying the top 3 spots of search results. And according to Nerd Wallet, there are 3.3 million SMEs in the US alone. It's a huge market you can tap into. Hence, rank and rent websites can generate you $500 to $3000 per month.

In this Rank and Rent Masterclass review, you'll learn the 5 steps of rank and rent, its pros and cons and its course creator. We' also featured what you will get when you sign up and check out if the course's students are getting any results. You’ll also learn a better rank and rent course backed with decades of experience and experts.

Mike Martin Rank and Rent Masterclass Pros and Cons

What Are the 5 Steps of Rank and Rent?

What Do You Get With Rank and Rent Masterclass?

Who Is Rank and Rent Masterclass For?

Rank and Rent Masterclass is for:

Are Students of Rank and Rent Successful?

It seems there are little to no reviews and testimonials about Rank and Rent Masterclass. So if you’re looking for results or value external reviews, Rank and Rent Masterclass may not be for you.

However, there are testimonials about Mike’s bootcamp showed in his webinar. According to Patricia Frazer from Canada, Mike’s bootcamps are educational, fun and entertaining.

His software, Lead Simplify, also has a Trustpilot rating of 4.7 with 26 reviews. Jason Feemster from the US praised the software’s seamless integration into Zapier and its credit system.

Dewey from US said the Magic Page software is an “excellent product” but puts emphasis on Mike’s customer support.

Overall, Mike Martin seems to deliver on his softwares, bootcamps and customer service. But he’s not the guy to go for a rank and rent business venture since there's no success stories or testimonials from his students. 

Is Rank and Rent Masterclass Worth It?

Rank and Rent Masterclass is worth it if you’re already in the rank and rent business and are looking to automate the tasks. The key takeaways from the Rank and Rent Masterclass are to be a niche expert, automate the process to scale and use the 80/20 principle to rent the website.

The Rank and Rent Masterclass can help improve your SEO skills since Mike Martin is an SEO expert. He’s an owner of an SEO agency, More Leads Local. However, the focus of the Rank and Rent Masterclass is creating a niche website and using software to automate scaling and lead gathering. 

The potential drawbacks of the rank and rent masterclass are software dependency and no skill acquisition. The Rank and Rent Masterclass comes with the Magic Page plugin which generates the web pages for you. According to Mike, the webpages it creates are unique and geolocation specific. So, to make more websites, you’ll need to pay for the software’s monthly subscription. Google's latest 

According to psychologist John Dewey, people remember 75% of what they learn when they practice it. Since the masterclass relies heavily on software, even if they teach you SEO techniques, you wouldn’t absorb even half of it. The Rank and Rent Masterclass provide just the basic knowledge compared to other similar programs.

Additionally, in an interview with SEO Video Show last July 2023, Mike said he's not doing much of rank and rent anymore. He explained that he's focusing on "selling leads" to companies rather than "renting websites."

I might be biased here but I personally believe it's more worth it to join Dan Klein's program because Dan's been in the business for 25+ years. And he's still doing it. So, the strategies for SEO, website framework and tools you'll have access to are up to date. Not to mention the robust community of 7000+ successful students who can help you in your rank and rent journey. 

Who Is Mike Martin?

Is a Rank and Rent Business Worth It?

Yes, the rank and rent business is worth it because it requires less effort, is easily scalable and you are your own boss. The rank and rent business model leverages websites as digital real estate you rent out to local service providers. It’s like real estate, without the high capital requirement.

With rank and rent business, you’re also not competing with global sales and marketing teams, so you can rank with just 15-30 pages. And once the websites rank, the income becomes passive. The average income of a lead generation website is $300 to $3000 per month. 

According to the American Institute of Stress, 83% of workers suffer work-related stress. You become the business owner of a digital asset in rank and rent business model. You make the decisions and choose who to work with. So, it’s a low stress business venture.

The rank and rent business model also requires an SEO skillset. You have to understand the core web vitals, the website’s bounce rate and click-through rate so you can optimize for user experience and the search engine. Thus, it won’t be easily saturated.

What Rank and Rent Niches Are Profitable?

Rank and rent niches that are profitable includes window tinting, appliance repair, plumbing, cleaning services and more. We listed 28 rank and rent niches and 5 niches to stay away from. When finding a profitable niche, you must consider the competition, demand and location. According to Search Engine Watch, 50% of searches is to find a service nearby. And based on Semrush's report, there 8.5 billion search queries every day.

Best Rank and Rent Course

Local lead generation is the best rank and rent course because it will equip you with SEO knowledge and skills. SEO is what puts your website on top of search results to gain higher visibility. According to First Page, the top search result has a 40% CTR. And Google reported there’s 1.7 billion people using Google search daily. SEO knowledge will let you tap into this huge market when scaling your local lead gen business.

Local lead gen also promotes outsourcing your content, rather than using content writing software like Mike Martin’s Page Rewriter. According to Google’s latest algorithm update, they’re strengthening policies against automation and unoriginal content. It can result in low ranking or low domain authority and complete omission of the website in search results.

Moreover, Mike Martin mentioned he's no longer active in the rank and rent business. It's much better to learn from a mentor with years of experience and is still doing the business.