The WordPress Studio is a tech course by Katie Grazer that teaches you how to design and customize your blog, create appealing content, organize your content with categories and menus, and make the most of the settings on your WordPress website. In The WordPress Studio, you will learn how to use your WordPress from beginning to end, from function to function.
WordPress powers over 40% of all websites on the internet, making it the world's most popular content management system. Additionally, WordPress is still relevant this year, with over 58,000 plugins and thousands of customizable themes to tailor websites to individual needs. WordPress is free, but the costs of running a website, such as hosting and domain registration fees and purchasing premium themes and plugins, can vary depending on individual needs and preferences.
The industry is rapidly expanding, with over 600 million blogs out of over 1.7 billion websites today. Over 60 million new blogs were created this year, and over 80% will fail within 18 months. Moreover, over 90% of websites do not receive any clicks from Google. It's not just the competition that bloggers need to face, but also the low success rate of this business model.
There's good news for those looking for an alternative more passive income than blogging — local lead generation. With a local lead generation business model, you still rank websites on Google. Still, it's much easier because you're competing in local search engines, and the competition is not as tight as you're only competing against 20-30 companies instead of thousands of bloggers. Moreover, there's less worry about success in this business model, as it boasts an 85%–90% profit margin, showing a low risk of failure.
The WordPress Studio Pros and Cons
Pros
Even if you finish the course and feel that blogging is not for you, they will refund your payment within 14 days.
Katie Grazer offers free blogging resources for beginners.
The WordPress Studio course is not expensive for its inclusions.
Cons
The WordPress Studio does not offer 1-1 coaching and mentoring.
It's a self-paced course.
Price
The WordPress Studio course costs $147 or 2 payments of $77.
Refund Policy
Katie offers a 14-day guarantee.
Origin
The WordPress Studio starts in 2020.
Reputation
Katie Grazer has 10 years of experience in blogging. Also, she has 35.5K subscribers on YouTube and over 28K followers on social media, which show a tremendous online presence.
8 Mistakes To Avoid In Blogging
1. Not having a clear niche or target audience
Studies have shown that blogs focusing clearly on a specific topic or target audience attract more loyal readers and generate more traffic than those without a focus. A clear niche or target audience is vital for a blog's success. For example, a blog focusing on travel tips for budget-conscious backpackers will attract a specific audience interested in that topic. This can lead to a higher chance of readers returning to the blog and sharing it with others interested.
2. Neglecting search engine optimization (SEO)
Failing to prioritize search engine optimization (SEO) can harm a blog's traffic. A blog post lacking relevant keywords and meta descriptions may not appear in search engine results in pages. As a result, the blog will reach a smaller audience and will receive less traffic. The first page of Google's search results captures 95% of web traffic, with the top three results receiving 60% of clicks. The top result on Google gets 34% of organic traffic.
3. Not promoting your blog enough
On average, it takes 7-13 exposures to a brand or product before someone takes action. Promoting your blog enough can also be beneficial. For example, publishing a blog post without sharing it on social media or other platforms may limit its reach. Consistent blog promotion through various channels can help increase its visibility and attract a larger audience.
4. Not considering the design and usability of your blog
A study by the Nielsen Norman Group found that readers only spend 59 seconds on average on a website before leaving. Not paying attention to the design and how easy it is to use the blog can make people go quickly. For instance, readers may leave the site soon if a blog's layout needs to be more straightforward to navigate. However, a well-designed, easy-to-use, visually appealing blog can keep readers engaged for extended periods.
5. Not being consistent
Not being consistent in publishing blog content can also affect a blog's success. If a blog is not updated regularly, readers may lose interest and stop returning to the site. Publishing blog posts on a consistent schedule can help maintain readers' interest and loyalty. According to data, weekly publishing of 2-4 blogs leads to the highest traffic and conversions. Based on reports, an excellent goal is to publish 11-16 times per month.
6. Not engaging with your audience
A study found that businesses that respond to customer inquiries on social media see a 25% increase in customer satisfaction. For example, if readers leave comments or unanswered questions, they may feel ignored and lose interest in the blog. Engaging with the audience, responding to comments and questions, and creating a dialogue can help build a loyal following.
7. Copying other people's content
Copying other people's content without proper attribution can lead to legal consequences and damage the blog's reputation. Creating original content and citing sources when necessary is essential for maintaining a blog's integrity and credibility.
8. Not using visuals
Finally, not using visuals can also hinder a blog's success. Posts with relevant images or videos receive 94% more views and engagement than those without. Using multimedia elements can help make the blog more appealing and interesting to readers.
What Do I Get From The WordPress Studio?
You will get lifetime access to WordPress Studio's course with over 30 WordPress video tutorials, how to start a blog guide, and three bonuses.
- Design a blog and customize a theme
- Create posts and pages
- Upload images, videos, and recipes
- Use Plugins and Widgets
- Master the Gutenberg block editor
- Create categories and menus
- Set the right WP setting
Offers insights into blog theme selection and customization to ensure the blog has an attractive appearance. She recommends free and paid blog themes and shows how to customize a new theme.
It provides expert advice on plugins and tools that are essential for bloggers. She emphasizes the importance of being selective for downloading plugins and tools, as adding too many can be counterproductive. Katie offers a comprehensive list of recommended plugins and tools for every stage of blogging and suggestions for those that should be avoided.
It provides a supportive space for members to share their blogging experiences. Studio course members can share their successes, challenges, and questions to receive guidance and support. The community fosters a collaborative and inclusive environment where bloggers can connect and learn from each other's experiences.
Who is The WordPress Studio For?
The WordPress Studio course is for:
Is The WordPress Studio Worth It?
The WordPress Studio can be worth it. For its price, the platform provides a comprehensive tutorial on how to use WordPress, which is essential if you want to build a blog business. Katie offers free resources on starting a blog, SEO tips, and gaining organic traffic. Another beneficial aspect of the platform is the Tailwind Masterclass, which teaches how to create effective Pinterest pins. Overall, The WordPress Studio is an excellent investment if you are seeking to enhance your WordPress skills to optimize your blog's success.
Who Is The Owner Of The WordPress Studio?
Katie Grazer is the owner of The WordPress Studio. She started blogging in 2009, sharing her recipes and travel photos on a free platform. However, after six months, she realized the platform needed to be improved to fulfill her dream blog. A friend recommended that she switch to WordPress.org, which brought more success to her blogging journey. In 2018, Katie left her corporate job in Swiss banking and moved to Los Angeles to focus on blogging. After returning to Switzerland, she established her own company, Katie Grazer LLC, which provides coaching, consulting, and teaching services for her blogs.
Katie's dream of being her own boss, contributing to her family's finances, and having the flexibility to work part-time while with her family came true. She launched The Blog Studio and The WordPress Studio courses in 2020, sharing her strategies to create a successful blog. In 2021, her hard work and dedication paid off, and she achieved 1 million views on Pinterest.
What Are The Pros And Cons Of WordPress?
Pros
User-Friendly: WordPress is known for its user-friendliness and powers over 43.2%% of all websites on the internet, which speaks to its popularity and ease of use.
Flexibility and Customization: With over 58,000 free plugins available on the official WordPress plugin repository, WordPress provides high flexibility and customization options.
Cost-Effective: WordPress is free, and many of its themes and plugins are also free or at a low cost, making it a cost-effective solution for building and managing websites.
Cons
Security: WordPress sites are often targeted by cyberattacks, with 4.3% being hacked. At least 13,000 WordPress websites are hacked daily, and 4.7 million WordPress websites are hacked annually.
Maintenance and Updates: Using outdated plugins, themes, or WordPress versions put 10.4% of WordPress sites at risk of being hacked. In fact, 61% of WordPress attacks are caused by obsolete sites, underscoring the importance of regular updates and maintenance.
Learning Curve: While WordPress is user-friendly, beginners may still face a learning curve as they familiarize themselves with its features and learn to customize their site.
What Other Offers That Katie Grazer Has?
It is a 100% free course by Katie Grazer. It's her library for all her free files for guides, cheat sheets, lists, checklists, templates, and more. She is constantly updating this library; you can access it for a lifetime.
1. How to Start A Blog
- How to start a blog guide
- 10 Things to check before buying a blog theme
- How to come up with your blog name, niche, and post ideas
- 12 Unique blog niche ideas
2. Blogging Tips
- 7 Steps to branding your blog
- Blog branding design guide
- Building blocks of a blog checklist
3. SEO + Traffic
- Top SEO tips
- SEO blog post checklist
4. Pinterest
- Pin design guide
- Get 10 people from Pinterest to your website
- Get accepted to the Pinterest group boards
- 8 Pinterest hacks to skyrocket traffic
- Pinterest keyword research
- Pinterest affiliate marketing
- 3 Ways how to upload pins to Pinterest
- How to schedule pins with a tailwind.
- Pinterest account checklist
- Pinterest planner + schedule
- Pinterest pin description template
- 5 Free Canva pin templates
5. Email Marketing
- 50 Lead magnet ideas
- How to design high converting freebies?
6. Lead Generating Quizzes
- Identify your ideal (quiz) customer avatar
- 7 Powerful tools to create a viral quiz
7. Sales
- Blog sales funnel layout
- Pinterest traffic funnel
- Get accepted to an affiliate network/program ever
8. Instagram
- Insta hashtag list for niches
- How to create the perfect Instagram feed
- Find your Instagram “why” to grow a successful account
This masterclass teaches you Katie’s 7-Step-Workflow how to use Tailwind Create (for free) to create Pinterest pins. You will discover how to design visually stunning and highly effective Pins, resulting in an increase.
Here's what you'll learn:
- How to design effective pins in seconds
- The secrets to 10x more exposure to Pinterest
- How to save two h/week in your Pinterest workflow
- How to repurpose your content so you create less but get more traffic
- My 7-step system to create viral pins
The WordPress Studio Alternatives
Why Local Lead Generation Is Better Than Blog Business?
Local lead generation is better than a blog business to make money. It is simply creating a website and getting it to rank high on Google. Then, local businesses can pay you to advertise on your website, and you get paid for the leads generated from your site. It's cheap to set up and doesn't require much maintenance work. Blogging is a more active way to get customers. You need to create good content, promote your blog, and talk to your readers to get them to become customers. This takes a lot of time and effort.
Blogging is tough, and many people fail. It's easier to make money with local lead generation, and you can quit your 9 to 5 job. That's what I did before starting my blog ippei.com. If you're new, I suggest starting with local lead generation instead of blogging.
