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Kodi King’s Apical Ecommerce Review: Is it the #1 Automation Company in 2024?

March 21, 2024

Apical Ecommerce, or Apical LLC, is a Private Label Ecommerce Automation Company. The company was established in 2016 by their CEO, Kodi Brown, who now goes by Kodi King. They claim to be the #1 Amazon Automation company and can sell you a fully automated online store. Your only job is to pay your fees and taxes and cash in your money every month. In this article, We will discuss everything there is about Apical Ecommerce, including their systems, their team, and their testimonials.

Amazon automation stores like Apical Ecommerce use credit lines to keep up with inventory demand. This strategy churns a lot of credit points that can be used for travel. A business model like Local Lead Generation does not deal with credit and since there is no physical product, you won't have to keep up with inventory. 


Highly successful people will manage your business for you. 

You only need to worry about a one time payment.

They can bring you more travel opportunities and family time with their business structure

They provide ways to help you secure business funding. 


There isn't much information on their process and strategies available before you sign up. 

There are 0 reviews from outside sources.

Kodi King seems to have no connection to his alleged team. 


It's a one time payment that depends on your business idea, to get the price, you will have to book a call (more insights below)

Refund Policy

2-year 100% money-back guarantee




They have zero reputation. There are no reviews outside their video and page. 

Who is Kodi Brown/King?

Kodi Brown

Kodi King, also known as Kodi Brown, started his digital marketing company when he was 17. He then started his ecommerce brand at 20 when he found that digital marketing took up too much of this time. In 2015, he published an ebook with 50+ social Media and Marketing tips before starting founding Apical Ecommerce on 2016. 

Kodi Brown's Social Media Presence: Trustworthy?

He has several YouTube channels with no active videos except for his secondary channel, Kodiak Brown, which is dedicated to reviews and theories on various internet niches.

Kodi claims that he has numerous articles about him as an "Ecommerce Mogul and Business Coach". Several of these pieces are identical and are on different sites. There are over 12 articles posted on different blogs about his success. 7 of these articles are duplicates under different writers.

Kodi Brown's YouTube Top Playlists

On his website (which is no longer accessible at this time),, he claims they have multiple features on many big financial websites. I found nothing underneath his name or the company’s name.

Apical Ecommerce has been featured in Forbes, Yahoo!Finance, Entrepreneur, Business Insider, CNBC and Financial Times

The closest thing I found that could back up his claims is he was featured on Yahoo! However, it was not on Yahoo! Finance like he says. Instead, an article about him is on and

How Many People are in Kodi's Team?

Keegan Saard

Kodi King also works with several 8-figure sellers, according to his video. He has a total of 6 members on his team, that can help you with the development of your online business. However, a quick look at some of their profiles shows they have no connection to Kodi King 

Keegan Sard, the company’s Director of Operations, has not made any inclination to his connection to the company or Kodi.

Jay Jay

Some of his team members have a big online presence, yet there is nothing aside from Kodi's claims proving their partnerships. Seneca Hampton, most famous for his appearance on SharkTank and Jay Jay, who is a renowned Australian international speaker and brand advisor. 

Jay Jay has his own website, promoting himself and his business expertise, but there is no mention of Apical Ecommerce or Kodi.

Jay Jay's Partnered Companies

Kodi’s Other Business Ventures

Aside from Apical Ecommerce, Kodi has 3 other businesses that are up and running. They are dedicated to helping you Build Your Own Business. Some of these services are also included in the services provided by Apical Ecommerce. 

Amazon Private Label Automation will redirect you to Apical Ecommerce.

Kodi King's Businesses

Build Your Own Business (B.Y.O.B)

  • Funding Services  - If you’re looking to start your own business without the necessary funding, you’ll need Kodi King’s Build Your Own Business (B.Y.O.B) Funding Services. They cover a multitude of programs, not just in business. They can also get you funding for personal and real estate loans. There’s no upfront payment needed. Once they help you acquire your funding, you will receive a monthly invoice depending on your use of funds, industry type, credit score, cash flow, and revenue.
  • Monthly Credit Repair Subscription - Applying for funding, you would need to have your credit report in order. Kodi also covers that with a monthly credit repair subscription that costs $197 a month to dispute inaccurate debt from your report and boost your score. With this, you can also purchase his DIY Credit Repair ebook for $97 and a Financial Literacy Course for $2,497.
  • Build your Online Brand Ebook - This is an A-Z handbook that uncovers all the secrets of Social Media Marketing and Sales to building your online brand. You can purchase the full ebook for $25. 
B.Y.O.B eBook Inclusions

How can you get started

with Apical Ecommerce?

Apical Ecommerce

Like his other business ventures, the way you can access Apical Ecommerce is through the links on either his or the company’s Instagram account. This will redirect you to the landing page. Here you will be presented with Kodi’s pitch on how he can create a private label business model that's fully automated at your disposal. 

After viewing the video, you can make your decision if you want to move forward. You need to submit an application to schedule a free call with their team. This will also check if you’re qualified to work with their team. It will ask you a few questions about your business idea and send you an email if you’re confirmed. 

The phone call with the team will reveal more details about how you will get started with the company. They will also tell you the one time payment you will pay for the start-up costs. 

What Services Do They Offer?

How Apical Ecommerce can help you
  • Their fully automated service includes finding your would be product and setting the best price. Their system is set to compete with other sellers and bring in more customers. They also handle the shipping process and inventory management before it reaches Amazon’s warehouse. 
  • 99.99% Automated Passive Income - They use FBA and their own method for acquiring the product that will be sold in your online store. The only thing you will need to do is pay your fees and taxes. They also have an in-house accountant that specializes in ecommerce, who can help you manage your taxes and fees to the next level. 
  • Start up Business Funding - All you need is a credit score of 650 and they will provide start up funding and quarterly funding. How much you can get will depend on your revenue and their connections with banks.

Testimonials and Reviews 

According to the company’s website, they have helped over 250+ clients leverage and turn their business into 7&8 figure brands. He has a lot of testimonials and reviews from clients on the company’s Instagram page. Clients claim that they generated more sales within 3-4 months of working with Kodi and his team. 

He also has a few testimonials that he presents on his introductory video of current clients. One client gave a review, sharing his experience. After almost falling for a scam, he found Kodi and leveraged his business so that he can travel anywhere around the world.

Apical ecommerce Review from Patricia Almond

However, aside from the video and posts on their Instagram page, I couldn’t find anything that can affirm their client's progress. According to wmtsellers, they have 0 reviews. 

Apical Ecommerce Zero Reviews

How Do You Pay for Inventory with Apical Ecommerce?

As an automation company, Apical Ecommerce handles all aspects of business management. You are required to pay an upfront fee once you get started with them. This fee covers everything so you can get started with your business, this also includes your inventory.

Apical Ecommerce also has an accountant that specializes in ecommerce and will take care of that for you. You don't have to worry about paying for inventory as your only job would be is to cash in your check each month.  

How Do You Get Strong Profit Margins with Apical Ecommerce?

Most new Amazon FBA sellers can expect to earn a profit margin of 10%, according to beprofit. When starting out it is normal to have a lower profit margin. You can take the necessary steps yourself to increase the margin but Apical Ecommerce provides a fully automated system designed to increase commerce for your business. They set the inventory and the prices available in your online store which is made to compete with other sellers to drive in more consumers. 

Final Verdict: Is Apical Ecommerce too Good to be True?

Apical Ecommerce is not the best Amazon Automation service in 2022, but it might work if you’re someone with a lot of capital to spare and a willingness to take risks in the name of doing less work. Although, keep in mind that even though they present a lot of benefits to leverage your brand to a higher level, there is nothing to back it up. 

Apical Ecommerce has been running for 7 years and Kodi King has been in the Ecommerce business for over 8. However, except for the testimonials they provide, there is nothing that can confirm the success they bring to their clients. If you're the type of person who likes to research before making an investment, there are a lot of other Amazon automation companies out there.

Apical Ecommerce Instagram Comments

Amazon automation companies, like Apical Ecommerce can bring you large profit. However, these companies are still subject to changes of the ecommerce platform they use. This brings instability. If you're looking for a business that brings long-term steady profits, then you may be interested in Local Lead Generation.  

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Ippei Kanehara

$52K per month providing lead generation services to small businesses is for digital hustlers, industry leaders and online business owners.

His #1 online business recommendation in 2024, is to build your own lead generation business.

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  1. Apical has terrible communication based on our own experience. I would not recommend this company as they make promises they cannot deliver on. No one responds to their emails when you ask questions. They demand more money even after they gave you the value you would need to start. They promise 4 month start times but it has taken up to a year for some people to get product in their store. They are not organized and have a terrible business set up. Don't gamble with your money.

  2. Don't work with this company. They will rip you off. They don't do what they say. The sales rep will tell you one thing and your contract says something else. They told me I would launch in 3 months and it's been 8 months. There are several clients complaining about the same thing, and all they do is continue to ask for more money. They will ask you to get business credit cards to pay, and you will be stuck with the bill. Im making payments on $55K and they will not cancel my contract. I have no products launched and im paying a large bill and now im in debt. Run from this company as fast as you can. This company will eventually file bankruptcy!! Kodiak better watch his back…

    1. Wow, sorry about that experience. Automation companies are definitely a huge gamble. Unlike when you create and control your own lead generation properties that predictably pay you every month without a massive upfront investment.

  3. Im an apical customer and I myself didnt believe that I could make a income on the side of my regular job, however I am seeing some great results in the first few months of running 2 stores. I can vouch for Apical and their knowledgeable team. Ive had nothing but good words to say from the very start!

    1. Hi Will! Thanks for reading and taking the time to comment. This is the most up-to-date article I have on Apical Ecommerce atm.

        1. Many online courses appear to be a scam to most people because you’re not face to face with course creators. Skepticism is a real thing but when you do the research, you see the success they’ve had as a company.

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