Thomas Frank’s Business 101 For Creators Review – What Business Areas Does Business 101 Cover?

June 20, 2024

Business 101 For Creators by Thomas Frank is an online course that teaches content creation scaling. The course is intended for content creators who have already covered the groundwork and want to establish their business correctly. Thomas Frank covers 5 main topics in the course, from business types to the hiring process and income diversification. 

Thomas Frank’s Business 101 for Creators is a new online course so there seems to be no reviews about it on any platform. However, he has a positive reputation as a content creator based on publications he’s been featured in and comments on his YouTube videos.

The content creator economy has been a fast-rising industry in recent years. Its social media influencer marketing portion alone jumped to $21 billion in 2023 from its $16.4 billion worth in 2022, according to Statista. And Goldman Sachs predicted the whole creator economy will double to $480 billion by 2027 from today’s $250 billion. So, starting a content creator business in this primed industry growth rate might be a good decision for you.

In this Business 101 for Creators review, we’ll go over its pros and cons, and how it covered the 5 business areas in setting up a creator business the right way. We’ll also look at Thomas Frank, list alternative courses and a low-risk business idea that might be better than content creation.

Business 101 For Creators Review: Pros and Cons


Reputable Instructor: Thomas Frank has been a content creator for over 10 years and his YouTube channel has 2 million followers.

Short Video Lessons: The 16 video lessons are divided into less than 10-minute lessons for ease of learning.

Cost-Effective: You can subscribe to Nebula to watch the course for a discounted price, along with other courses offered.


No reviews: There are no reviews about the course content of Business 101 for Creators from its students.

Lack of Community: There is no community or support offered along with this online course.

Refund Policy

Nebula doesn’t offer a refund. Instead, subscribers can cancel anytime.


Business 101 For Creators was launched last May 3, 2022



June 20, 2024

i’ve been following Thomas since his productivity app days back in 2015/2016. i had to rewind the video multiple times to note actionable tactics.


5.0 out of 5 stars (based on 1 review)

How Much Is Business 101 For Creators

Business 101 For Creators costs $2.50 per month or $30 annually. This is a discounted price for Thomas Frank’s online course in Nebula. Otherwise, the courses offered on the platform are available at $5 per month or $50 per year.

What Business Areas Does Business 101 Cover?

  • Business Setting Up: Involves tackling different business types, from LLC to a sole propriety company. So, you’ll know what is the best business structure for you as a content creator.
  • Business Finance: Focuses on the money side of content business. This video lesson explores taxes and business expenses. It includes tips for bookkeeping and personal finances.
  • File Organization: Discusses setting up your SOP, content strategy, and proper documentation of your business. Proper file organization will also allow you to track your business and social growth more effectively.
  • Hiring and Delegating: A scaling business needs more hands on it. Thomas emphasizes offloading tasks, the essential employees for your business, the hiring process and what qualities your ideal employee must have.
  • Income Diversification: The course ends with actionable steps and tips on how you can secure your business through different revenue streams.

What Is Business 101 For Creators?

Business 101 For Creators is an online course by Thomas Frank in Nebula, a video-on-demand platform. The 10+ years content creator teaches his ways and the lessons he learned through his years in the creator economy. The 1 hour and 18 minutes course is structured into 16 video lessons that range from 3 to 9 minutes.

How Does Business 101 For Creators Help You Make Money As Content Creator?

Business 101 for Creators helps you make money as a content creator through actionable steps you can take to diversify your income. Content marketing and leveraging your social media presence are among some suggestions. It also saves you money and time from making failures for your content business.

Who is Business 101 For Creators For?

  • Bloggers
  • Youtuber
  • Tiktok, IG influencers
  • Twitch Streamers
  • Graphic Artists

Business 101 for Creators is for content creators from all sides of the globe across all social platforms who are starting to earn from their content. It’s also for aspiring content creators who want to start on the right foot.

Who is Business 101 for Creators Not For?

  • TikTok, IG Influencers with management agencies
  • Freelance Content Creators
  • Established Content Creator Business

Is Business 101 for Creators Worth It?

Business 101 is worth it, but only if you’re just building a business out of your content. It can give you the basics of how to set up a business system appropriate for yourself, all at the low cost of $2.50 per month.

You will also be learning from Thomas Frank, a content creator with almost 3 million subscribers on YouTube and earning 6-digit figure monthly out of Notion templates. However, if you rely heavily on peer reviews, there are no reviews or feedback about the course on any platform.

Who Is Thomas Frank?

Thomas Frank is an expert in productivity. He is from Denver and graduated college at Iowa University with a degree in Management Information Systems in 2013. At a young age, he’s already managing an online business by building websites using CSS and XHTML for small businesses. 

He created College Info Geek, a blog aiming to provide the best information and tips to survive college in 2010. After he graduated, and his blog blew up to 200,000 monthly visitors, he started a YouTube channel in 2014. His video content is all about self-development and productivity.

In 2012, he launched his own Notion template designed for content creators. This paid template showed him a steady flow of $15k every month. A year later, he’s awarded a Notion Essentials Badge by the company for his proficiency on customizing the platform and made his first million.

Thomas Frank also worked and hosted Study Skills on the YouTube channel, Crash Course. It’s a learning channel founded by Hank and John Green with over 12 million subscribers.

What Are The Different Free Courses By Thomas Frank?

  • Notion Fundamentals - Notion Fundamentals has 6 lessons that take you from the basics of a notion page to the complexities of databases and how to harness them. Each lesson comes with a video and screenshots.
  • How to Build Habits That Last - How to Build Habits That Last focuses on building habits for yourself and leveraging apps or systems Thomas uses that you can use as well. This course is accessible through Skillshare.
  • Productivity for Creatives - Productivity for Creatives aims to help creatives maximize their digital and physical workspace. It also has tips on how to work effectively with other people.
  • Create A Custom Productivity System - Create A Custom Productivity System is a course that helps you build a system according to your needs. It aims to boost your productivity. It includes note taking tips, efficient file organization and managing of tasks.

What Is Thomas Frank’s Notions Creators?

Thomas Frank’s Notion for Creators is his upcoming course focusing on building a Notion workspace into the “One System To Rule Them All.” This course is based on Thomas Frank’s own business strategy for the past two years. He uses Notion to manage his business, set up schedules, track projects, as a knowledge database and more. Interested content creators can subscribe to his email list to get notified or be part of its beta testing.

Are There Any Reviews Online About Thomas Frank?

There are no reviews about Thomas Frank and his course, Business 101 for Creators on any platform. However, his YouTube channels, Thomas Frank and Thomas Frank Explains, mostly have good comments and appreciation for the productivity tips and free productivity templates he’s putting out.

Thomas is also featured and interviewed in big publications such as The Wall Street Journal, The US News, FOX Business and Business Insider.

Thomas Frank Claims

Thomas Frank claims that Business 101 for Creators will help you establish a sustainable business primed for growth out of your content.

Thomas Frank Debunked Claims

Building a sustainable business as a content creator is a difficult task in the unstable creator economy. Based on Linktree’s benchmark report, there are 207 million content creators around the globe. And 55% of these creators reported their number 1 problem is getting their content noticed. YouTubers even claimed that hitting 10,000 subscribers is so rare in the current creator economy.

Everything Beginners Need to Know About Content Creation

A content creator’s job description is to create content that is informative, engaging and appealing to their audience.

How to Make Money As Content Creator?

  • Ad Revenue
  • Brand Partnerships
  • Affiliate Marketing
  • Paid Subscription
  • Merchandise Sales
  • Courses

What Is Content Creator Salary?

A content creator salary is $55k per year according to On average, Adobe reports that content creators earn $59 per hour. However, only 27% of content creators earn the average annual salary as per Influencer Marketing Hub’s benchmark report. Only 10% of content creators reach $100k income per year and‌ 52% of them make less than $10k, which doesn’t meet the $13,590 US poverty line.

What Are Content Creator Examples?

  • Youtuber
  • Instagram Influencer
  • TikTok Vlogger
  • Blogger
  • Copywriter
  • Digital Artist

Is Being Content Creator Easy?

Being a content creator is not easy. It demands your time and resources without a guaranteed return on investment. The Tilt’s research shows it takes almost 7 months before a content creator makes their first dollar. And if you’re looking to fully support yourself through content creation alone, the research shows it’ll take you 1 year and 5 months.

These numbers still depend on the content you’re creating and the niche target audience you’re catering to. According to Influencer Marketing Hub, the most successful niches on YouTube are gaming, funny videos, and music videos. All of which are saturated markets with big names such as Mr. Beast and PewDiePie.

Conclusion: Is Being A Content Creator Profitable?

Local lead generation is more profitable than content creation. Yes, being a content creator is profitable, but only if you build a solid community willing to spend around your content. During the pandemic, the creator economy saw a 20% dip in ad revenue. Paid subscriptions and merchandise sales became the next best option.

While 63% of social media users said they tip their favorite creators in 2023, this is typically a one-time payment and doesn’t match with the continuous work you’re putting out. Overnight success is rare and far between, with only 3% of the millions of content creators globally earning $500k.

Local lead generation

Meanwhile, local lead gen is a passive income business model. It will only require a $500 startup cost to build and rank a site. Once it ranks, it typically stays there with minimal site maintenance. Then, it becomes a digital real estate you can rent for small businesses in your city. 

This tree care website I set up years ago earns me a steady flow of $2000 per month. And today, all the sites I own generate as much as $52k per month. 

So, if you’re just an aspiring content creator or an established one looking to diversify your income with a low-risk business venture, check out the lead gen coaching program.

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Ippei Kanehara

$52K per month providing lead generation services to small businesses is for digital hustlers, industry leaders and online business owners.

His #1 online business recommendation in 2024, is to build your own lead generation business.

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