Currently set to Index
Currently set to Follow

Robert J. Miller Review – Is His DFY Facebook Automation Program Easy Money or A Scam?

July 19, 2023

Robert J. Miller is an ecommerce expert and digital entrepreneur. He’s built a 7-figure advertising agency called Automated Retail Commerce (ARC) that’s helped many ecommerce brands, entrepreneurs, and publicly traded companies generate profits. He’s also earned over $35 million for his many clients. And he has a 30+ member team in charge of his done-for-you Facebook and Shopify automation services.

In this Robert J. Miller review, we’ll be discussing his DFY Facebook Automation program. And whether the done-for-you model is actually legitimate or not. It’s not like the local lead generation model, which focuses on building your own digital assets that you rent out to others. Instead, the DFY model literally has others do all the work while you pay for it.

So we’ll be discussing that - and also:

  • Who is Robert Miller?
  • What are People Saying about Robert Miller Online?
  • Is Robert Miller a Scam?
  • What is the DFY Facebook Automation Program?
  • What does the DFY Facebook Automation Come With?
  • Who is the DFY Facebook Automation Program for?
  • How do you make money with the DFY Facebook Automation Program?
  • How Much Does DFY Facebook Automation Cost?
  • Risks Involved With Ecommerce?
  • Is Ecommerce Worth It In 2022?
Robert J Miller against blue background

Pros & Cons of Robert Miller and DFY Facebook Automation


Robert Shares exact numbers he got for clients. This is great because many testimonials just talk about how great it is to work with some businesses (e.g. “They were nice and guided me the whole time…”). But the thing you ultimately care about - results - is demonstrated in a clear cut manner.

Mr Miller is experienced in both an entrepreneurial and corporate setting. His background working as a lead strategist for Grant Cardone (an entrepreneur and sales expert with a net worth of $300 million) gives him a deep and reliable marketing foundation. And you can expect the mindset and effort Robert used for Grant Cardone will be used for your business as well.

Informative Youtube videos. Robert doesn't just sell lifestyle with his content. Instead, he shares useful information about running ecommerce successfully. You really get the sense that he’s an expert and you can learn something from him.  


Lack of discussion or reviews about Robert J. Miller. I looked around and tried lots of different search variations on Google. It was hard to find much of anything so it’s hard to form an objective opinion aside from what’s on his platforms.

Not much social media engagement. Not necessarily a bad thing but it could help us get a better idea of the type of people he works with and what they think of him.

Somewhat confusing business offers. He has two companies, ARC and ScaleBold, that do the same thing - offer ecommerce automation services as a package. But he also has sales pages directly promoting individual Facebook and Shopify automation. It’s a bit confusing and can make it hard to know where to start.

Is the Done-For-You Ecommerce Model Reliable Or Dangerous?

The done-for-you ecommerce model is one where you pay someone else to create and run your online store for you. This can be a great option for those who don't have the time or skills to do it themselves. After all, if you have the capital to spend, why not outsource everything? But there are some potential dangers to consider before you commit to this model. 

First of all, you'll be completely reliant on the business you hire to do a good job. You won’t be learning anything about your business (e.g. how listings work, the algorithms, what type of ads convert, etc.). If they end up flopping for any reason, you’ll be out a huge chunk of cash without any experience or knowledge to compensate for it. 

Additionally, you won't have any control over your business. So you'll need to trust that the person you've hired is making smart decisions. If you’re the hands-on type, this will not work for you. The whole idea is to give the work to others to do - all of it. You can provide input of course as you’re essentially “renting” a company to run your ecommerce business. But ultimately, you need to let the experts do their thing.

Finally, you’re paying a LOT of money for the “opportunity” to make money. Compare this to buying an established business that has a revenue stream that already exists. If you go on a website like Empire Flippers, you’ll see plenty of businesses making money NOW that you can buy and profit from immediately. Sure, they are more expensive. But like a done-for-you business, they’re long-term investments. The only difference is one has proven to make money already.

Having said all that, you don’t need to discount the done-for-you model completely. Although they’re risky, it’s true they’re cheaper than buying established businesses. And you also don’t need to run them yourself, either, which you’d have to do with an established business you buy. Plus, they can definitely make you some decent profits every month - anywhere from $1,000-$10,000 seems to be the norm. In Blueriver Ecommerce, for example, you can expect to earn around $3,000 to $4,000 net per day. 

Let’s explore Robert J Millers done-for-you model to give you an idea of how they work.

Who is Robert J. Miller?


Robert J. Miller

Net Worth

Estimated $2 Million


Austin, Texas, United States, North America


Attended California State University and got a Bachelor’s in Finance during 2019 - 2021. Also attended Moorpark College and got an Associates Degree in Behavioral Sciences during 2016 - 2019


Chief Operating Officer of ARC (Automated Retail Commerce). Co-founder, CEO, CMO, COO, & CSO of ScaleBold. Lead strategist, marketing strategy consultant, and media buyer for Grant Cardone. Customer service representative for Applied Perceptions LLC

Robert J Miller smiling

Robert J. Miller got his start in marketing during his California State University days. He landed a job working for serial entrepreneur Grant Cardone. During which, he was in charge of strategizing marketing campaigns, setting up marketing automation, and oversaw a $200,000 budget for both B2B and B2C clients. Additionally, Robert managed several 7-figure businesses with their ad spend each month. He was critical in helping them promote their ecommerce products, info products, and high-ticket services.

But during this time, he was juggling college work and maintaining a relationship with his girlfriend. He was only getting 4 hours of sleep each night. And eventually, the hustle and grind lifestyle caught up with Robert.

One day, he came home and instead of working, he passed out. His mom came home and saw him screaming in his sleep. She woke him up and his throat was sore from yelling. His mom had to tell him that he was literally yelling while asleep. At that point, he had a serious discussion with himself about what he should do with his life. It was obvious that he needed to change his hectic lifestyle. So he took a month-long break from all work and school. 

During this time, he realized he didn’t love how he was essentially making other people rich while not getting much for himself. But beyond the money, he also wanted more personal time as well. He’d burned himself out working for Grant Cardone while also trying to pursue his educational goals. And he didn’t want to reach the breakdown point once again. So Robert attended many different marketing events and masterminds.

He wanted to learn more about what he could do with his life to earn more money, work less hours, and enjoy the process. And that’s where he got the idea to use his unique background as a marketing professional for one of the biggest entrepreneurs in the world, Grant Cardone. He could help others achieve major success with his marketing specialty, ecommerce. And that was when he decided he’d create automated ecommerce businesses for other people. This would allow him to help others earn "easy" money without spending more time working.

And today, Robert J. Miller runs Automated Retail Commerce (ARC). With his expertise and leadership, he's generated millions of dollars for small entrepreneurs and big companies everywhere.

What are People Saying About Robert J. Miller Online?

There aren’t many reviews or discussions about Robert J. Miller online. But the majority of reviews that do exist are positive. Most of what I found was on TrustPilot and were for both his companies, ScaleBold and Automated Retail Commerce. Let’s start off with the good ones:

Positive Robert J Miller review from Alex Rosario
Positive Robert J Miller review from Mike Anderson
Positive Robert J Miller review from Benjamin Miller

On the other hand, there were a few bad reviews, too. One was pretty detailed as well. In fact, the reviews for Robert J. Miller’s older company, ScaleBold, had more “Bad” reviews than good ones. See for yourself:

Negative ScaleBold reviews on Trustpilot

Poor ratings on TrustPilot for Robert’s first company, ScaleBold.

There were four negative reviews in total. But only one really stood out as credible (one review actually said not to be fooled by these “black” people… yikes). So we’ll focus on that one since it seems the most legit:

Negative ScaleBold review from Sandra

It seems like Sandra’s team didn’t take the time to understand her business. The copy seemed weak or even rushed. And for some reason, they felt the need to alter the winning ads rather then modify or remove the poorly performing ads.

Continuation of Sandra's negative review

If all the actions by Robert’s team resulted in gains, there wouldn’t be a problem. But as expected, they hurt Sandra’s bottom line. She spent 5x more on ads. But she got 3x less profits. It’s obvious why she stopped working with Robert and his team.

Sandra’s review is pretty compelling. If that happened to any business, then they’d likely leave. But what do you think? Did Sandra leave out any elements that could change the story? Or did it happen exactly as mentioned. 

If Sandra’s story is 100% legitimate, then Robert’s team messed up and made weird decisions that hurt her business. However, the whole business model is supposed to be long term. Sandra only stuck around for 3 months so it’s possible the negative return could’ve been fixed in due time. You can decide for yourself based on the evidence I’ve shared with you.

Is Robert J. Miller a Scam or Legit?

No, Robert J. Miller is not a scam. On the one hand, he’s a proven marketing expert that’s worked for multi-millionaire Grant Cardone. And on the other hand, he doesn’t sell courses - he sells programs where he literally does the work for you and takes a cut of the profits. He has good reason to do his best work for you on a consistent basis. 

What Is the DFY Facebook Automation Program?

Facebook shop automation logo

The DFY Facebook Automation program is a done-for-you ecommerce business. With your investment, Robert J. Miller and his team at Automated Retail Commerce (ARC) will use their knowledge and connections to create, manage, and grow a Facebook Ecommerce business on your behalf. Along the way, you’ll receive regular payments from the profits and Robert will receive a cut as well.


DFY Facebook Automation


A Done-For-You Facebook Ecommerce Automation Service


$4,000 - $1 Million+

Refund Policy

None stated


Solid testimonials on his sales page and some positive reviews on TrustPilot. But no discussion on major websites like Reddit or Quora which could greatly enhance his perception.

What Does DFY Facebook Automation Come with?

  • A complete Facebook Marketplace and Facebook Shop store. Also comes with hot list products that have great profit margins.
  • Full customer service management. The goal is to grow your profile and shop reputation with stellar customer service.
  • Hands-off order fulfillment and return management. Never touch, package, or ship any product yourself.
  • Monthly P&L’s (profits and losses) to show your Facebook ecommerce store’s progress. You’ll always know exactly how much your investment is (or isn’t) paying off.

How Does the DFY Facebook Automation Program Work?

The DFY Facebook Automation program works in 3 major stages. First is Onboarding and Store Approval. Once you fill out the onboarding form, Robert and his team will immediately set up your Facebook accounts, reach out to relevant suppliers, and start sourcing products for your Facebook ecommerce store. This typically takes about one month. During this time, you’ll gain Facebook profile credibility, a few orders and reviews for shop approval, and about $100-$2,000 with 30% margins.

Second is Reputation Building. During months 2-6, there will be a focus on getting your first few hundred sales. During which, your Facebook profile reputation will grow, you’ll get more reviews, your customer service will be managed, and more as well. The goal is to focus on slow and steady growth to prevent your Facebook account from being banned. If all goes well, then during these months you’ll see small improvements in profit and your Facebook “trust” will go up, too.

Third is Casting a Bigger Net and Maintaining Reputation. This is the final stage and will be maintained indefinitely after the 6 month mark. The goal is simple - add more products to sell, remove the low performers, continue maintaining good customer service, and so on. At this point, the store is basically “complete.” It’s just a matter of adjusting things here and there to maintain and sustain growth.

Who is the DFY Facebook Automation Program For?

DFY Facebook Automation is for people with lots of capital and want passive income. The number one requirement for this program is money. Since it’s DFY you won’t be doing any labor yourself. But that means OTHER people are working for you. Obviously, they’ll need compensation. And that compensation will come from your initial investment and the profit-sharing from your Facebook ecommerce business they create and manage for you. If you find DFY Facebook Automation Program, check Ascend CapVentures

How Much Does DFY Facebook Automation Cost?

The price isn’t clearly stated anywhere on Robert J. Miller’s website or sales pages. But considering it’s a done-for-you service, you can expect a high price. If you go through his signup process, you can get an idea of the cost when you’re asked how much available capital you have to invest. See below:

Payment options for DFY Facebook Automation service

Basically, it can be anything from several thousand dollars to beyond $1 million. At a minimum, expect to spend at least $4,000-$15,000. You have to pay them to set everything up initially and then afterward, the profit-splitting will keep them motivated to run your Facebook ecommerce store indefinitely.

How Do You Make Money With DFY Facebook Automation?

The process for making money with DFY Facebook Automation is simple. First, you pay Robert's team to create and run your Facebook ecommerce store. Then, they grow and manage it steadily. Finally, you’ll get consistent payouts ranging from monthly to daily - depending on your profits. Over time, as your profits increase, you should start getting daily payments instead of monthly.

Do Clients of DFY Facebook Automation Actually Make Money?

Yes, there’s lots of evidence that DFY Facebook Automation clients make money. Robert J. Miller shares exact numbers and details on his sales pages demonstrating consistent profits. Below are three of them you can check out:

Results for Facebook Automation #1
Results for Facebook Automation #2
Results for Facebook Automation #3

Risks Involved With Ecommerce?

Even though this is a DFY ecommerce service, you should know about some of the major issues that can affect your Facebook store. One issue is cybersecurity. It literally only takes a single click in a random email for hackers to invade a business’s private data and destroy their profits and reputation. According to IBM, the average cost of a cyber security breach is $4.24 million. So a smaller ecommerce business will be in huge trouble if someone is tired or negligent and clicks a link that lets hackers into their system.

But a more relevant issue in this case is complying with Facebook’s strict commerce rules. There are 26 prohibited topics and products/services you can sell. This includes things like not selling digital media, “discrimination” (you can’t mention any demographics), and you can’t promote any services at all. There’s a lot of rules and it’s easy to overlook some detail that could cause Facebook to shut your store down instantly.

Is Ecommerce Still Relevant in 2022?

Ecommerce is definitely still relevant in 2022. In fact, Each year the ecommerce industry grows by about $500 billion dollars. And it’s projected to maintain this steady growth well into the future:
Ecommerce statistics

From this perspective, it’s definitely a worthwhile way to invest your time and resources.

Just keep in mind that if you’re going to be doing ecommerce on “rented” digital property (e.g. Facebook, Amazon, etc.), you’re going to be subject to their rules. And if you happen to inadvertently break those rules, your store will be shut down fast. That means your profits will dry up just as quickly.


If you have extra capital (at least $4,000-$15,000) to invest and don’t mind letting others create and run your source of income, then the DFY Facebook Automation program could work for you. It’s hands off and you can watch from a distance as Robert J. Miller and his crew grow your Facebook shop. 

However, keep in mind that you’re not actually learning anything this way. If Robert ever needs to quit the business, then you’re going to have trouble running it yourself. The learning curve on your part would then interrupt the business and because of Facebook’s many compliance rules, you could accidentally breach them and shut your Facebook store down before you realize it. So keep in mind that when you outsource all the work with a DFY model, you also outsource the knowledge and experience gained as well. And when other people control the knowledge and experience, then you’re not as in control of a business as you’d think.

Why Lead Generation is Safer and More Reliable Than DFY Facebook Automation

As great as a DFY Facebook Automation sounds, the people in charge of your online business are still subject to Facebook’s rules. In fact, if you open your shop using ANY highly trafficked website or service (e.g. Facebook, Amazon, Shopify, etc.), your business is in their hands. You could be shut down for breaching compliance. Or your ecommerce shop could be shut down without even getting a real reason for days, weeks, or even months at a time. When you don’t own the “land” you’re working on, your business is always in a delicate state.

That’s one reason I love Local Lead Generation so much. I own any website I make completely. I follow my own rules and nobody can shut me or my websites down. And I own a LOT of them. Plus, I can “rent” them out to other businesses and help them attract more clients because of it. In return, they pay anywhere from $500 to $1,500 each month for sending them these profitable leads. It’s win-win. 

Sure, there is some work involved with making the websites. But if I can get them created in about a weekend, I’m certain you could do it too. Learn more about Local Lead Generation today.
Follow Me
Ippei Kanehara

$52K per month providing lead generation services to small businesses is for digital hustlers, industry leaders and online business owners.

His #1 online business recommendation in 2024, is to build your own lead generation business.

Leave a Reply

Your email address will not be published.

{"email":"Email address invalid","url":"Website address invalid","required":"Required field missing"}