FBA Masterclass is an Amazon FBA private label training program by Tom Wang. It teaches you Tom's 3-Step Amazon private label strategy. This teaches you to take boring, low-cost unbranded Chinese products, rebrand them, and sell them on Amazon FBA. You will also learn how to optimize your new product listing on Amazon using Tom's Rank and Bank system.
FBA Masterclass reviews are mixed, with a rating of 2.6/5 on BBB and a 4.5/5 on Trustpilot. Students often like the training, community, and competent mentors. Most complaints cite a lack of refund policy and support from the FBA Masterclass team. There is also a lack of student success stories outside of what is advertised.
Irnes likes the course contents and tools provided. They also highlighted the live calls, support, and the private community. Irnes also mentioned the expertise of their assigned mentor, Samantha.
Joyce had the exact opposite experience. They said that, despite promises, FBA Masterclass did not help with setup, product selection, or getting on Amazon's priority list.
I made 6 figures selling on Amazon FBA. But I eventually found it unsustainable because of the increasing costs and low profit margins. It was also eating up a lot of my time. In this review, I'll cover Tom's 3-step strategy, what you get with the program, and student success rate. You'll also discover all about Tom Wang. Lastly, I'll talk about the profitability of Amazon FBA and give reasons why most sellers fail.
FBA Masterclass Pros and Cons
Pros
Low-ticket products have consistent demand.
Tools and templates are included.
You get access to the private group where you can get further support.
Cons
FBA Masterclass is one of the most expensive Amazon FBA training programs.
The model of selling low-ticket products takes a while to generate good profits.
Rising cost of ads might not be covered by your low profit margin.
Price
Tom Wang's FBA Masterclass costs $6,997. There are some payment plans available.
Refund Policy
FBA Masterclass has no refunds.
Training
FBA Masterclass training has 13 modules containing 300 lessons of updated content; DFY templates and systems.
Group
FBA Masterclass has a private Facebook community.
Origin
Tom Wang started FBA Masterclass in 2019, after he became a 7 figure seller. He started Amazon FBA in 2017. YouTube channel started in 2018.
Reputation
After scanning Reddit, Quora and comments on his YouTube videos. Tom Wang has a solid online reputation. 
The training is meh. Most of what I learned and use I got from YouTube and other sellers. The community is great, but just that is not worth the price tag.
Tom Wang’s 3-Step Amazon Private Label Strategy
Tom Wang teaches Amazon Private Label, making your own brand on unbranded products that you source from China. Tom likes to target boring, low-ticket products that people use daily.
Step 1: Product Selection. The reason Tom likes to target "boring" products that people use daily is that those products get impulsive purchases. These are easy to find and always have a demand. Compared to high-ticket products where sellers spend weeks or months on research. Therefore, he recommends picking products that sell for $50 or less.
He teaches the use of Viral Launch for Product Research. It's a $69 per month software, but it's one of the best. He shows you what parameters to enter to quickly filter which products to target. The targets should have at least 3,000 searches per day and fewer than 100 reviews.
Step 2: Rock Bottom Sourcing Process. When you're selling low-ticket products, even $1 savings can be worth a lot (5%-10% more in profit margins). Thus, Tom Wang teaches his students to contact 40-60 Chinese vendors and manufacturers. Most FBA sellers only contact 5-10. He then recommends ordering the sample. Or hire an inspection company to check the vendor's product quality.
Tom also shows you the art of negotiation. He pays a deposit of 30% and only pays the rest once they pass the inspection. Once the product passes, you must order 1.5 month's inventory and ship it to a U.S. FBA warehouse. This can take over a month.
Step 3: Rank and Bank System. This is Tom's system to optimize your Amazon listing. It uses pro photos and copy. Then, it drives traffic with PPC and social ads until you get enough reviews to rank. Although Facebook ads and Google AdWords can drive traffic. The biggest bang for buck is going to come from Amazon's sponsored ad platform or their PPC ads.
Tom argues against using social media, claiming this generates cold traffic. These people aren't actively looking to buy, so it's harder to convert them into sales. Tom Wang likes to put special names on these various steps of the Amazon FBA business. But for ranking your listing, all top sellers agree that you need Amazon PPC.
What Do You Get With FBA Masterclass?
What’s Covered in FBA Masterclass?
Who Is FBA Masterclass For?
6 FBA Masterclass Controversies
What Is the Success Rate of FBA Masterclass?
Busy Mom Makes $1,000 Daily Income With Amazon FBA
Mary's Background and Story
Mary is a tech consultant from Toronto, Canada, with no prior business experience. While on maternity leave, she thought about starting an Amazon FBA business to support her family. She saw Tom's ad on YouTube and was immediately hooked. She joined the course, even though she had never worked with manufacturers or launched a product before.
How Mary’s Business Is Doing Today
Mary started her Amazon FBA business in November 2020. She began selling baby products in April and quickly made $1,000 daily. She initially invested around $4,000 and now makes around 30% profit. Mary also started a successful Etsy shop. She leveraged her skills as a micro-influencer and her network in the motherhood community. She runs an Instagram page to boost sales and connect with customers.
Lessons Mary Learned, and the Challenges Faced
Stepping Out of Comfort Zone: Mary stressed how important it is to face your fears and try new things, even if you might fail.
Investing in Oneself: Mary advises moms to focus on their own growth and put their needs first sometimes. She believes personal success and family life can go hand in hand.
Community Support: Mary pointed out the benefits of having support, like the Facebook group in FBA Masterclass. This kind of support helps with guidance and reduces the fear of starting new projects alone.
Continual Learning: Mary recognizes that in business, learning and adapting never stop. She believes it is essential for business growth and success.
What's not mentioned in the interview: Amazon FBA is an expensive business to run. The platform has fees, like storage, fulfillment, and referral fees. All these fees can cut into profit margins.
Is FBA Masterclass Worth It?
In my opinion, FBA Masterclass is not worth it for several reasons. First, Tom Wang's lack of experience and repetition of success. Second, there are many other cheaper and proven courses. Some mentorships even provide personalized coaching. Third, the best way to learn Amazon FBA is to learn from your mistakes. Expect to fail at least your first few product launches and to not make a profit for the first few months.
Who Is Tom Wang?
Tom Wang is a serial entrepreneur who loves to "scale the unscalable" and share his business insights with others. People mostly know him for his Amazon FBA success and FBA Masterclass mentorship. He has a YouTube channel with 40.5K subscribers and a podcast, the Tom Wang Show. There, he shares free Amazon FBA tips, business insights, and personal development topics. He also started speaking at local entrepreneurship conferences in Vancouver, Canada.
Tom was born in China and moved to Canada in 2001. He dropped out of college 3 times and failed at 7 different businesses. In 2015, he was working at a Yellow Pages call center. His side hustles included buying hoverboards from China to sell on Craigslist. He even sold watches at local night markets. He initially discovered Amazon FBA from a friend with whom he partnered. They had some success, but they also failed a lot.
In 2017, Tom hired some Amazon coaches. He finally saw success and quit his 9 to 5. In 2019 alone, he did $3 million in sales on Amazon. Tom Wang's current net worth is estimated to be about $2 million.
Tom Wang Hires SEO Expert Jacky Chou to Rank His Listings on Google
Tom Wang didn’t find success with Amazon FBA on his own. He hired SEO expert Jacky Chou to rank his Amazon listings on Google for better visibility. Hiring SEO experts is an additional cost to your business, which increases the risks. Freelance SEO specialists cost $50 to $200. The costs will depend on their skills and experience. SEO agencies offer more services but charge more. Their fees range from $99 to $2,000 per product or $450 to $1,800 per month.
In a YouTube video on his channel, Tom interviews Jacky. Jacky explains his strategy of link building and tiering backlinks. This was an effective strategy a few years ago. Backlinks are still important, although less effective on their own now after the latest Google updates. You need to make sure you are hiring an expert who is up to date on the latest strategies.
Is Amazon FBA Profitable in 2024?
Amazon FBA is profitable if you're willing to treat it like a business that requires constant care and attention. The days when you can launch a few products, sit back, and make passive income are gone. The competition is much more fierce than 4 years ago. Sellers must reinvest profits to launch more products and ads. Amazon FBA private label profit margins are 14% to 28%. This does not include marketing costs. Expect to take home only 5% to 10% of your total earnings.
You likely won't see any profit in the first few months and may even operate at a loss. There are plenty of reasons you can fail an Amazon FBA business. If you want to be profitable, you need to know the common challenges and mistakes and how to navigate them.
Reasons Amazon FBA Sellers Fail
Jungle Scout data shows that only 17% of FBA sellers last 5+ years. This means an 83% failure rate. The primary reasons Amazon FBA sellers fail include:
There are many more reasons why you might fail on Amazon FBA. Some successful sellers even quit. They found it unsustainable and not worth it. 7-figure seller Travis Marziani found success selling 1 product that got popular. However, he quit selling on Amazon FBA because of rising fees and difficulty scaling.
Create Low-Risk Predictable Passive Income With Local Lead Generation
Local lead generation is my recommended business that has low-risk and creates predictable passive income. Compared to Amazon FBA, you do not have to sell any products or run any advertisements. For as low as $500 in initial investment, you can create and rank your website on Google using free SEO tactics. Once your site is ranked on Google, you can rent it out to local businesses for up to $2,000+ per month.
In Amazon FBA, you need to compete for the buy box against hundreds or thousands of other sellers. You only need to outrank a handful of websites in a local lead generation business. Scaling is also as easy as repeating the rank and rent process. There is no limit to how many sites you can own, meaning you have potential earning is virtually infinite. These reasons are why local lead generation is my recommended business to create time and financial freedom.
This sounds like a pyramid scheme. In the fine print it states, not everyone will be able to make money. Their are hidden cost etc.
Unfortunately with Amazon FBA, there are many factors to consider and paid traffic is getting more expensive each year. Also, lots of online programs upsell you alot and after you’ve joined their program, there are other tools and systems you may have to pay for.
I'm glad I never signed up for his program it's a woping 8K-30K omg!!